Bertelsmann unveils 'Content Alliance' between its German businesses

As of the start of February, Bertelsmann is to launch what it is calling a Content Alliance between all its content businesses in Germany, to develop and market collaborative formats across all its divisions. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
News tagged with: #content alliance

Other news stories related to: "Bertelsmann unveils 'Content Alliance' between its German businesses"


Bertelsmann unveils 'Content Alliance' between its German businesses

As of the start of February, Bertelsmann is to launch what it is calling a Content Alliance between all its content businesses in Germany, to develop and market collaborative formats across all its divisions. Continue reading at The Bookseller

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content alliance


Germany’s Bertelsmann Creates a ‘Content Alliance’ for Its Divisions

As many publishers move to widen cross-format development of content, Bertelsmann forms a cooperative council of its companies' managing directors, in part to help create 'cross-divisional offers for creative professionals.' The post Germany’s Bertelsmann Creates a ‘Content Alliance’ for Its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #managing directors #publishers move #content alliance


Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #bertelsmann #recent explosion


PRH UK and DK join with other Bertelsmann companies for podcast business Storyglass

Penguin Random House UK and DK have joined with Bertelsmann stablemates Fremantle and BMG to launch a joint podcast business, called Storyglass, as part of the Bertelsmann Content Alliance UK. Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 15:51:02 UTC ]
More news stories like this | News stories tagged with: #bertelsmann #penguin random house #prh uk


Bertelsmann reports first quarter decline of 2.7% as Covid-19 hits business

Penguin Random House owner Bertelsmann has reported a first quarter revenue decline of 2.7% in what it said was a “satisfactory” performance given the challenge of Covid-19. Continue reading at The Bookseller

[ The Bookseller | 2020-04-29 16:46:13 UTC ]
More news stories like this | News stories tagged with: #penguin random house #bertelsmann #quarter decline #bertelsmann reports


Steal This Idea: Winsight’s Restaurant Business Implements “Content Cycles”

Wary of shifting marketing budgets and rising production costs, publishers across the magazine industry have spent the past few years evaluating ways to reconcile difficult financial realities without sacrificing the print foundations that have anchored their brands for decades. In Chicago,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-28 18:44:20 UTC ]
More news stories like this | News stories tagged with: #unique opportunity #multiple channels #big part #big stories


Manchester University Press boss Ross unveils strategic revamp of the business

A back-end upgrade of its systems has seen Manchester University Press nominated for a UX award in esteemed company—its c.e.o. explains the logic behind it. Continue reading at The Bookseller

[ The Bookseller | 2019-11-28 01:42:18 UTC ]
More news stories like this |


German bookseller Hugendubel unveils 'bookshop of the future'

Faced with growing numbers of customers migrating to the internet, German bookseller Hugendubel is pinning its hopes on a new store concept which it ambitiously calls the "bookshop of the future".  Continue reading at The Bookseller

[ The Bookseller | 2019-11-05 01:04:10 UTC ]
More news stories like this | News stories tagged with: #bookseller #german bookseller


Penguin Business unveils podcast and expert series year on from rebrand

Penguin Business has revealed, almost a year on from its rebrand, that it will be exploring mental wellbeing and entrepreneurialism with a new ‘Expert’ series launching this month, with a careers podcast launching next year. Continue reading at The Bookseller

[ The Bookseller | 2019-09-04 16:57:01 UTC ]
More news stories like this | News stories tagged with: #penguin business


PRH unveils new events business Penguin Connect

Penguin Random House UK has launched a new business, Penguin Connect, connecting companies and authors to “inspire personal and professional growth” through bespoke events such as workshops and keynote speeches.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-03 05:50:45 UTC ]
More news stories like this | News stories tagged with: #penguin random house #keynote speeches #professional growth #prh unveils


Bertelsmann 'realigns' printing business, will close Nuremberg site

Bertelsmann plans to close its Nuremberg printing site by April 2021, and has begun immediate talks with employee representatives, with around 670 permanent staffers and 250 contract workers affected. Continue reading at The Bookseller

[ The Bookseller | 2019-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printing business #bertelsmann plans


Declining Facebook reach squeezes publishers’ branded-content business

Declining organic reach and increasingly demanding marketers have compelled publishers to spend more on branded-content distribution on Facebook. The post Declining Facebook reach squeezes publishers’ branded-content business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-22 00:00:00 UTC ]
More news stories like this |


Facebook’s new branded-content guidelines will force some publishers to abandon a business model

A change Facebook made to its branded-content guidelines has scrambled several publishers' distribution strategies. The post Facebook’s new branded-content guidelines will force some publishers to abandon a business model appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution strategies #business model #post facebook


Frankfurt Book Fair: Booming Business for Trade Visitors, Reflections of German Politics Play Out

Publishers and agents report positive meetings and rights sales, and Frankfurt responds to political disputes by reaffirming its commitment to freedom of expression. The post Frankfurt Book Fair: Booming Business for Trade Visitors, Reflections of German Politics Play Out appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights sales #trade visitors #booming business


Bertelsmann boosts education business with WhiteCloud acqusition

Penguin Random House parent company Bertelsmann has acquired WhiteCloud Analytics, a performance management firm, to boost its education business. Continue reading at The Bookseller

[ The Bookseller | 2017-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #education business


German Tolino Alliance Welcomes New Booksellers

Tolino, an alliance of German booksellers and counterpart to Amazon, welcomes two new booksellers, Mayersche and Osiander, and strengthens its position. The post German Tolino Alliance Welcomes New Booksellers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers appeared #german booksellers


More German chains join Tolino alliance

The Tolino alliance has added strength in depth in its German home market. Regional book chains Mayersche and Osiander have joined the successful partnership with immediate effect. Both newcomers are family-owned and major players in their markets – Mayersche (40 branches, €160m turnover) in... Continue reading at The Bookseller

[ The Bookseller | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major players


German news publishers want Google to rip their content after all

At some point, we've all said no to an offer of help before realizing that some help would actually be rather useful. It's a situation that German news publisher Axel Springer has found itself in after spending months lobbying Google to stop indexing... Continue reading at Engadget

[ Engadget | 2014-11-07 00:00:00 UTC ]
More news stories like this |


Bertelsmann to close German-language book club

Bertelsmann is to close its German-language book club business because of a “decreasing... Continue reading at The Bookseller

[ The Bookseller | 2014-06-18 00:00:00 UTC ]
More news stories like this |


Should Brands Even Be in the Content Business?

The editorial director of the Online Publishers Association weighs in on whether brands should be in the business of creating copy -- or whether that should be left to a partnership with the pros. The post Should Brands Even Be in the Content Business? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-01 00:00:00 UTC ]
More news stories like this |