Audio market set to grow as research backs Audible’s captions

Initial results from research conducted by Harris Interactive suggests that there may be a growing market for those who both read and listen to books, partially vindicating Audible’s efforts to introduce a facility whereby listeners can also read along with text of the audio. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-11-07 15:59:53 UTC ]
News tagged with: #research conducted #growing market

Other Publishing stories related to: 'Audio market set to grow as research backs Audible’s captions'


Chicago Mayor Sets City's Independent Bookstore Day

Chicago Mayor Rahm Emanuel issued an official proclamation earlier this week, declaring Saturday, July 12 to be Chicago Independent Bookstore Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-11 00:00:00 UTC ]
More news stories like this |


The Audio Book Club Meets Karl Ove

This month, Dan Kois, David Haglund, and New York Times Book Review editor Parul Sehgal discuss My Struggle: Book One, the Norwegian writer Karl Ove Knausgaard’s six-book autobiographical epic. Can the endless accretion of detail a masterpiece make? Would people respond differently to this... Continue reading at Slate

[ Slate | 2014-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan kois #woman wrote #literary world


Amazon-backed award turned down by Ahlberg

Distinguished children’s author Allan Ahlberg [pictured] has declined the inaugural... Continue reading at The Bookseller

[ The Bookseller | 2014-07-10 00:00:00 UTC ]
More news stories like this |


Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #consumer insight


Oceano Moves Into Ebooks, Mines Smaller Spanish Markets

Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finally launched #ebook titles #latin america


Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog


How Publishers Can Take Back Control of Their Consumer Data

You've built and furnished a home. You regularly tweak and maintain the property so your equity grows. But when you're away, strangers gain access. They sell your appliances, plumbing fixtures and furniture and when you return, it's clear the value you've worked so hard to attain has... Continue reading at Advertising Age

[ Advertising Age | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve worked


Bedtime stories for a teenager? One set of children's books brings a father and son together

Monitor contributor Danny Heitman enjoys reading a children's book series about a wealthy elephant named Uncle to his son. What's surprising about that? His son is a teenager. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bedtime stories #books brings #book series


How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #studies show


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
More news stories like this |


EIBF backs German publishers in Amazon complaint

The European and International Booksellers Federation has supported the German Publishers... Continue reading at The Bookseller

[ The Bookseller | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers


Facebook Buys LiveRail to Grow Its Video Ad Business

Facebook is buying video ad platform LiveRail and giving it control of a network that powers advertising for high-profile publishers—online and on mobile. LiveRail delivers video ads to websites and apps for Major League Baseball, ABC, A+E Networks and Dailymotion. "LiveRail also helps... Continue reading at AdWeek

[ AdWeek | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing concerns #video inventory #intended audience #audience data #video publishers #premium publishers


2014 Self-Publishing Book Expo Set

The 2014 Self-Publishing Book Expo, first held in 2009, will take place at the Roosevelt Hotel in New York City on November 15. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-30 00:00:00 UTC ]
More news stories like this |


Mobile Marketing Startup Taps Data Firm to Measure Sales Impact

Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app publishers #weather channel #big player #consumer data


Authorbuddies.com Offers Book Marketing Assistance Abroad

Matthias Matting introduces Authorbuddies.com, a new web site that connects authors from across the world to assist each other with marketing efforts. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web site #marketing efforts


Open Road Fires Back at HarperCollins in Copyright Case

Open Road attorneys called HarperCollins' $1.1 million request for attorneys fees "shocking," and argued that such an award would universally harm authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright case #attorneys fees


First Melville House UK titles set for autumn

Melville House UK will launch its first titles this autumn, starting with a novel by Goldsmiths... Continue reading at The Bookseller

[ The Bookseller | 2014-06-19 00:00:00 UTC ]
More news stories like this |


Audio innovation wins FutureBook Hack prize

The UK publishing industry’s first hackathon resulted in a host of fresh ideas in the... Continue reading at The Bookseller

[ The Bookseller | 2014-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fresh ideas


Marissa Mayer: Marketers Need to Embrace Native Ads

CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or less, Yahoo CEO Marissa Mayer's advice to brands and advertisers attending the Cannes Lions... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range #general mills #hunger games


IBM back in the USSR?

My book, The Decline and Fall of IBM, is now available in paperback, on the iPad and Nook, as well as on the Kindle. A dozen other platforms plus an audio book will be available shortly, but these are the big ones. Over the weekend I received a very insightful message about the book from reader... Continue reading at Betanews

[ Betanews | 2014-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audio book