Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's education-centric announcements only strengthen that argument. While there wasn't much pomp or circumstance, the significance is not the immediate announcements but what they mean for the future. With the help of textbook publishers, high schools and universities, Apple's brand will be front and center among high school and college-aged students: these are impressionable consumers… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2012-01-20 00:00:00 UTC ]
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The recent San Diego Comic-Con offered a window into the steady transformation of the North American comics industry and its fans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-28 00:00:00 UTC ]
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Surprising stats from around the magazine industry. The post The Minute-to-Minute Battle for Consumer Attention | By the Numbers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-07-21 00:00:00 UTC ]
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In an unprecedented public gathering of the heads of the nation's top sports leagues, NBA Commissioner Adam Silver on Tuesday made a bold prediction about a topic his colleagues would just as soon sweep under the nearest rug: He believes sports gambling will be legalized in the United... Continue reading at Advertising Age
[ Advertising Age | 2017-07-20 00:00:00 UTC ]
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Michael Huseby, who served as CEO of Barnes & Noble, Inc. and then executive chairman of B&N Education when that company was spun-off from B&N Inc., has been named to succeed Max Roberts as head of B&N Education. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-20 00:00:00 UTC ]
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With branded content hard to do profitably, publishers including Atlantic Media and Bloomberg Media are trying to offer strategic services on a retainer basis. The post ‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-19 00:00:00 UTC ]
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At least three people died Friday after a fire blazed across the upper floor of a Honolulu high-rise, shooting flames and plumes of thick, black smoke out windows and causing hundreds of residents to evacuate. The 36-story tower was not equipped with sprinklers. The fire broke out on the 26th... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-07-15 00:00:00 UTC ]
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In contrast to Amazon's 2017 six-month ebook bestseller list—which is dominated by titles from Amazon's own in-house publishing imprints—Apple's January-June iBooks bestseller lists features the usual brand-name bestsellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-14 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended July 9, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-14 00:00:00 UTC ]
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The company reported sales of $1.87 billion in the fiscal year ended April 29, 2017, an increase of 3.7% over fiscal 2016. Full year net income was $5.4 million, as compared to $0.1 million in the prior year period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-12 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended July 2, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-07 00:00:00 UTC ]
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Apple is said to be making it easier for publishers to place ads in its News app and even solicit micropayments, raising concerns about user experience. Today Apple’s News app is relatively uncluttered by ads. Actually there are very few ads anywhere. Part of the reason for that is that... Continue reading at Fast Company
[ Fast Company | 2017-07-07 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended June 25, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-30 00:00:00 UTC ]
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At a time when premium publishers have pulled out of Facebook Instant Articles, Apple is showing that it is open to creating custom units for publishers. The post For Axios, Apple News beats Google AMP and Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-27 00:00:00 UTC ]
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A new assessment of teaching quality has reportedly sent “shockwaves” through the traditional higher education hierarchy. Continue reading at The Bookseller
[ The Bookseller | 2017-06-23 00:00:00 UTC ]
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In a bid to build a comprehensive digital educational content platform for Russia, the publisher Prosveshcheniye creates a partnership with Yandex. The post Edtech: Russian Publisher Prosveshcheniye Announces a Digital Educational Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-23 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended June 18, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-23 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended June 4, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended June 4, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-09 00:00:00 UTC ]
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Penguin Random House parent company Bertelsmann has acquired WhiteCloud Analytics, a performance management firm, to boost its education business. Continue reading at The Bookseller
[ The Bookseller | 2017-06-07 00:00:00 UTC ]
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BookCon, which returned to New York City and to a two-day format, drew a strong crowd, continuing to skew towards female readers of YA literature. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-05 00:00:00 UTC ]
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