Apple's iTunes education gamble is about building loyal consumers early

Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's education-centric announcements only strengthen that argument. While there wasn't much pomp or circumstance, the significance is not the immediate announcements but what they mean for the future. With the help of textbook publishers, high schools and universities, Apple's brand will be front and center among high school and college-aged students: these are impressionable consumers… [Continue Reading] Continue reading at 'Betanews'

[ Betanews | 2012-01-20 00:00:00 UTC ]

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Sonos Arc Ultra review: New tech powers a big audio upgrade

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[ Engadget | 2024-11-11 13:00:11 UTC ]
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Prime Day deals on Amazon devices: You can still get up to 68 percent off Echo speakers, Fire TV Sticks and Blink cameras and more

October Prime Day presents a good opportunity for Prime members to snag holiday gifts early, and that’s perhaps most relevant for those eyeing Amazon’s own devices. Gadgets like Echo speakers, Fire TV sticks and Kindles are almost guaranteed to be on sale during members-only sale events like... Continue reading at Engadget

[ Engadget | 2024-10-09 12:22:50 UTC ]
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Amazon devices are up to 68 percent off for October Prime Day including Echo speakers, Fire TV Sticks and Blink cameras

When it comes to tech on sale for Amazon Prime Day, Amazon’s own hardware is at the top of the list. The online retailer usually discounts Echo speakers, Fire tablets, Kindles and the like to record-low prices for October Prime Day, and this year is no different. We’re seeing some of the best... Continue reading at Engadget

[ Engadget | 2024-10-08 22:19:15 UTC ]
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Amazon devices including Echo speakers, Fire TV Sticks and Blink cameras are up to 68 percent off for October Prime Day 2024

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[ Engadget | 2024-10-08 14:38:30 UTC ]
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More Than One Life: A Conversation with Lyn Coffin, by Alaaeldin Mahmoud

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Promoting New and Unexpected Crossings: A Conversation with Leonora Djament, by Aitana Bellido

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[ World Literature Today | 2024-07-01 20:34:20 UTC ]
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Arm’s new Cortex X925 takes on AI, and could land in PCs

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Strange Scrawls, by Connor Lee McLean

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Everything You Need to Know About Groundbreaking Queer Feminist Science Fiction Writer Joanna Russ

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[ Literrary Hub | 2023-11-03 08:41:28 UTC ]
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No Book Left Behind, by Alice-Catherine Carls

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The Morning After: The Amazon Prime Day deals worth your time and money

It’s back and here to ruin our savings and increase the gadgets in our homes. Yes, Amazon Prime Day isn’t entirely about headphones, tablets and wearables, but for Engadget staff… well, it feels like it is. Prime Day deals on tech are typically only matched by Black Friday and Cyber Monday... Continue reading at Engadget

[ Engadget | 2023-07-11 11:15:13 UTC ]
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“But Where’s Its Anus?” On How We Imagine Alien Lifeforms

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[ Literrary Hub | 2023-04-18 08:54:28 UTC ]
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Watch the trailer for Tegan and Sara’s High School and fuel your inner indie teenage angst.

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61 summers of reading: Elinor Lipman recalls the books that mattered

When she was ten, she read O. Henry in hardback. In high school, Orwell was on the summer reading list. Now, it’s "Mike Mulligan and his Steam Shovel" with her grandsons. Continue reading at The Washington Post

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Malcolm Nance, TV pundit turned fighter in Ukraine: ‘I believe in the defense of democracy’

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Ramsey seeks to sculpt post-pandemic plan for Edinburgh after ‘whirlwind’ time

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[ The Bookseller | 2021-11-27 02:50:31 UTC ]
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The Morning After: Facebook's October 4th outage, explained

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Zando Announces Its First Book Acquisition

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What a Memoir Can Reveal, Even About the Closest of Friends

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