Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's education-centric announcements only strengthen that argument. While there wasn't much pomp or circumstance, the significance is not the immediate announcements but what they mean for the future. With the help of textbook publishers, high schools and universities, Apple's brand will be front and center among high school and college-aged students: these are impressionable consumers… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2012-01-20 00:00:00 UTC ]
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Newcomers to publishing produce a pair of high-quality coffee-table books for their customers. The post When Building Their Brands, Two Retailers Look to the Power of Print appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-10-30 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended October 22, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-27 00:00:00 UTC ]
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Print and ebook sales are on the rise, while audiobook sales are seeing rapid growth despite being largely untapped by most publishers, according to early results from The Bookseller’s Digital Census, the annual tracker of the digital transformation run annually ahead of the FutureBook Conference. Continue reading at The Bookseller
[ The Bookseller | 2017-10-24 00:00:00 UTC ]
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Following the horrific truck-bomb attack in Mogadishu, the UK's Book Aid International declares its solidarity with Africa Educational Trust: The post Somalia: Book Aid International Reaffirms Its Shipment to Africa Educational Trust appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-10-23 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended October 15, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-23 00:00:00 UTC ]
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With three of the four major book segments posting double-digit gains, unit sales of print books were 8% higher in the week ended Oct. 15, 2017, than in the similar week in 2016 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
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A long-awaited test to let publishers sell subscriptions through Facebook has been complicated by Apple. The post Publishers are caught in the crossfire of the Facebook-Apple fracas appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-19 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended October 8, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
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Agents shift their meetings from the hotels to the Literary Agents Center on Frankfurt Tuesday, and some literary agencies share their big books of the fair. The post Early Birds: Frankfurt’s Literary Agents Center Heats Up on Tuesday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-10-11 00:00:00 UTC ]
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Philip Pullman’s eagerly awaited La Belle Sauvage has reportedly reached Dutch readers a few weeks early after a publisher’s mix-up. Continue reading at The Bookseller
[ The Bookseller | 2017-10-10 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended October 1, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-06 00:00:00 UTC ]
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Entertainment Weekly is preparing to move closer to the film stars and TV personalities it covers. In March it plans to leave the company's headquarters across from 1 World Trade Center and relocate to Los Angeles, moving into offices that also hold People magazine's West Coast operations.The... Continue reading at Advertising Age
[ Advertising Age | 2017-10-05 00:00:00 UTC ]
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Apple's latest iOS is out, the news app is updated, and for publishers a new ad serving trial is under way with help from an unlikely ally, Google.A select group of publishers are testing ad insertions into their Apple News pages using DoubleClick For Publishers, according to a number of... Continue reading at Advertising Age
[ Advertising Age | 2017-10-02 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended September 24, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-29 00:00:00 UTC ]
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Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday
[ Digiday | 2017-09-27 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended September 17, 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-22 00:00:00 UTC ]
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Apple's user friendly move is likely to hurt advertiser conversions and reduce CPMs for publishers that rely heavily on third-party data. The post Forget the duopoly, Apple’s anti-tracking moves rattle digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-18 00:00:00 UTC ]
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WinX MediaTrans is a fast and easy to use iTunes alternative for Windows that lets you manage content on your iPhone/iPad/iPod. No iTunes or Apple ID needed, and no file erasing risk. The software, from Digiarty WinXDVD, usually retails for $59.95, but BetaNews readers can get it entirely free... Continue reading at Betanews
[ Betanews | 2017-09-18 00:00:00 UTC ]
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The Building Inclusivity in Publishing conference, run by the London Book Fair and the Publishers Association, will return for a second year on 13th November 2017. Continue reading at The Bookseller
[ The Bookseller | 2017-09-15 00:00:00 UTC ]
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