Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video

There are a lot of famous faces in this week’s compilation of new adverts including an appearance for IBM by Carrie Fisher; William H Macy in a Samsung commercial; Benicio Del Toro for Heineken; Joey Essex for Batchelors Cup a Soup; and Prince Charles and the Queen for The Body Shop! And once those five adverts are out of the way, there’s a trio of emotionally charged films to work through: idle hands being guided away from malfeasance for the YMCA; Ariel taking a fresh look at a woman’s burden in an advert made for the Indian market; and a literacy initiative for a project backed by publishing giant Pearson Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-03-03 00:00:00 UTC ]
News tagged with: #carrie fisher #joey essex #prince charles #idle hands

Other Publishing stories related to: 'Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video'


CUP scores slim revenue rise despite Covid-19 hit

Cambridge University Press saw sales at £336m in the year to end April 2020, a rise of 2.8% (2% at constant currency). However operating profits fell 3.3% to £23.6m, compared to £24.4m in 2019. CUP said it had seen "strong" growth during the first 11 months of the year, before disruption to... Continue reading at The Bookseller

[ The Bookseller | 2020-07-30 15:46:19 UTC ]
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Daisy Johnson | 'I loved the idea of things, trauma or memory, passing down through the body"

Daisy Johnson’s latest novel revolves around an intense sibling relationship and the horrors that lie within Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 17:37:00 UTC ]
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JKP, Sheldon and John Murray roll out video series to promote mental wellbeing

Mental health experts published by Jessica Kingsley Publishers, Sheldon Press and John Murray Learning are participating in a new weekly online video series offering free mental health support, an initiative devised for the "tough times" many are experiencing during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 07:05:00 UTC ]
More news stories like this | News stories tagged with: #video series #tough times


‘The Kissing Booth’ author breaks down why her novel and Netflix film series became runaway successes

‘The Kissing Booth’ started as an online novel and blew up into one of Netflix’s most popular films. Here’s why author Beth Reekles thinks that is. Back when she was just 15, Beth Reekles couldn’t find the kind of YA novel that appealed to her.Read Full Story Continue reading at Fast Company

[ Fast Company | 2020-07-24 06:00:21 UTC ]
More news stories like this | News stories tagged with: #ya novel


Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
More news stories like this | News stories tagged with: #penske media #entertainment executives #yahoo finance #on-air reporter #associate producer #tina sfondeles #chicago sun-times #latest member #presidential campaign #haverstock arrives #private equity #harvard university #visiting fellows #previous editions #tech reporters #harpercollins


Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
More news stories like this | News stories tagged with: #penske media #entertainment executives #yahoo finance #on-air reporter #associate producer #tina sfondeles #chicago sun-times #latest member #presidential campaign #haverstock arrives #private equity #harvard university #visiting fellows #previous editions #tech reporters #harpercollins


Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

National Law Journal EIC departs for Bloomberg, an EIC returns to Gizmodo, TechCrunch COO moves on and more. The post Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
More news stories like this | News stories tagged with: #move appeared


Trump Tell-All Breaks S&S Record; PRH India Signs Sourcebooks, Fitzcarraldo

Industry Notes: The bestseller by Donald Trump's niece is going into its 14th printing. And Penguin Random House India inks deals with US, UK independents. The post Trump Tell-All Breaks S&S Record; PRH India Signs Sourcebooks, Fitzcarraldo appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-16 15:20:59 UTC ]
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Level the Playing Field: 5 Questions to Ask Your Video Strategist

Every digital publisher worth their salt has some form of video on their websites. They may be using existing content, or they could be leaning into user generated content, but the transition from text to video that began a decade back has had a major effect on the entire publisher workforce,... Continue reading at Digiday

[ Digiday | 2020-07-07 02:05:37 UTC ]
More news stories like this | News stories tagged with: #playing field #existing content #digital publisher


Amazon Prime Video Has the Deepest TV Streaming Library—But Not the Highest Quality One

Buzzy original series may drive attention to streaming services, but the bulk of most major streamers' programming catalogs are their libraries of licensed TV shows. And those licensed titles often account for the highest-quality content available on the service, according to data from streaming... Continue reading at AdWeek

[ AdWeek | 2020-07-02 10:30:51 UTC ]
More news stories like this | News stories tagged with: #highest quality #streaming services #licensed titles #libraries


Author A G Smith launches project for marginalised voices writing on lockdown

Author A G Smith has launched Paperchains, a project that aims to publish a book of writing by prisoners, homeless people and members of the armed forces about the coronavirus lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-06-29 23:21:12 UTC ]
More news stories like this | News stories tagged with: #coronavirus lockdown #homeless people #armed forces


It's time for the Mind Body Spirit genre to shed its missionary legacy

Throughout my life I’ve been a fan of Mind Body Spirit (MBS) books; in fact, I’m curently at book proposal stage for my own. In recent times, however, I have been less inclined to get excited about the launches I get invited to. Despite the camaraderie of fellow writers, the very visible lack of... Continue reading at The Bookseller

[ The Bookseller | 2020-06-29 03:20:51 UTC ]
More news stories like this | News stories tagged with: #recent times #fellow writers


TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek

[ AdWeek | 2020-06-25 21:01:24 UTC ]
More news stories like this | News stories tagged with: #company released #running ads #digital content


NewFronts Now: Day 2 showcases new generations and shoppable ads

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now.  And... Continue reading at Advertising Age

[ Advertising Age | 2020-06-23 20:11:12 UTC ]
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Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with: #marketing spend #vox media #ad dollars #public interest #entire industry #digital content #hearst #digital media


Ottessa Moshfegh’s ‘Death in Her Hands’ kicks off like a murder mystery. But the missing dead body is beside the point.

“Death in Her Hands” is not so much about solving a death as it is about conjuring a life. Continue reading at The Washington Post

[ The Washington Post | 2020-06-23 14:05:17 UTC ]
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Behind the Mic: On Soup to Nuts by Judith Deborah, Read by Barbara Rosenblat

Every Monday through Friday, AudioFile’s editors recommend the best in audiobook listening. We keep our daily episodes short and sweet, with audiobook clips to give you a sample of our featured listens. On today’s episode, host Jo Reed and AudioFile’s Robin Whitten discuss Barbara’s narration of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-06-23 08:20:12 UTC ]
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B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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Breaking the World So It Can Bud Again: On Ellen Bass’s “Indigo”

INDIGO, THE LATEST BOOK of poetry by Ellen Bass, reflects the unique perspective of an unusual poetic life and the complex traumas and pleasures of a thoughtful, observant sensibility. Bass published four books between 1973 and 1980 that you may not have heard of. On the back of I’m Not Your... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-06-17 17:00:43 UTC ]
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Boldwood and Ad Lib snare Tiger King book for new e-book venture

Boldwood Books has launched an e-book collaboration with John Blake's Ad Lib, starting with a book that reveals all about the stars of hit Netflix series “Tiger King”. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 19:13:40 UTC ]
More news stories like this | News stories tagged with: #boldwood books #john blake #ad lib #e-book