Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year

When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders just coming up: GQ Style Editor Adam Rapoport, who became Bon Appetit's editor in chief, and Glamour Associate Publisher Pamela Drucker Mann, who took over as Bon Appetit's VP-Publisher."The feeling was it had to succeed," said Mr. Rapoport.No pressure. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
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Henry Holt & Company Celebrates 150 Years

Henry Holt & Company has undergone a number of incarnations since it was formed in 1866, when Henry Holt partnered with Frederic Leypoldt to publish books under the name Leypoldt & Holt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
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Calvin Literary Festival Recap: Celebrating 25 Years, A New Director

More than 2,000 readers and writers attended the Calvin College Festival of Faith & Writing in Grand Rapids, Mich. to celebrate religious expression in literature. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-20 00:00:00 UTC ]
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The New Yorker Wins Two Pulitzers in a First for Magazine Media

Kathryn Schulz and Emily Nussbaum win for Feature Writing and Criticism, respectively. The post The New Yorker Wins Two Pulitzers in a First for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-19 00:00:00 UTC ]
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L.A. Convention Center books 30 major gatherings for 2016, a 30% jump from last year

The Los Angeles Convention Center has booked 30 major conventions for 2016, a 30% increase over last year and a new record for big multi-day gatherings at the city facility. The conventions this year include a celebration of comic books and movies, a gathering of experts on allergies and a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-04-19 00:00:00 UTC ]
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Media Websites Battle Faltering Ad Revenue and Traffic

Changes in technology like ad blocking, and the dominance of platforms like Facebook leave many publishers unsure of how they will make money. Continue reading at The New York Times

[ The New York Times | 2016-04-18 00:00:00 UTC ]
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BEA 2016: Books Inc is PW's Bookstore of the Year

Having weathered every challenge possible since its 1851 founding, Books Inc. demonstrates its commitment to bookselling, even in difficult circumstances. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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BEA 2016: Lise Solomon is PW's Rep of the Year

Solomon is held in high regard in her Bay Area territory as a passionate reader, but Solomon said that is only part of what she does: “It’s also about being a passionate advocate,” she says. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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Rights of Passage in a New Year of Trade Shows

As the 'Wall of Content' rises, the heart of the publishing trade show, its rights transactions, becomes all the more vital — as we see this week at London Book Fair. The post Rights of Passage in a New Year of Trade Shows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-12 00:00:00 UTC ]
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Download: Publishing Perspectives Spring 2016 Magazine

From rights on offer at the London Book Fair to digital developments in Thailand, our Spring 2016 magazine highlights rights opportunities across the globe. The post Download: Publishing Perspectives Spring 2016 Magazine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-12 00:00:00 UTC ]
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Gail Rebuck: ‘The Power of the Book’ in the Digital Age

'The power of the book and the importance of the author haven’t changed at all,' the Baroness Gail Rebuck tells London Book Fair's Quantum Conference. And she warns against a 'civil war' in publishing. The post Gail Rebuck: ‘The Power of the Book’ in the Digital Age appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-11 00:00:00 UTC ]
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Guardian First Book Award to close after 17 years

The Guardian First Book Award is to close after 17 years due to a crowded "awards landscape" and the financial constraints of running the prize. Continue reading at The Bookseller

[ The Bookseller | 2016-04-08 00:00:00 UTC ]
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Brands Can Now Produce Native Ads on Facebook More Effectively

Branded content and product placement are now A-OK with Facebook if marketers with verified pages on the platform follow the rules. The social media giant today began offering tags that companies can use to mark their videos and other content as branded content, though they are not allowed to... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing efforts #social site #video game #video hub #pay publishers #menlo park


Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
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Publishers Are Largely Not Following the FTC's Native Ad Guidelines

If the Federal Trade Commission decided to audit publishers' native ads today, around 70 percent of websites wouldn't be compliant with the FTC's latest guidelines, according to a new report from MediaRadar. After reviewing thousands of native ads, MediaRadar found only one-third of publishers... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
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Can Cash Back for Ad Fraud Make Brands Trust the Web Again?

Lexus dealers were so unnerved by online ad fraud a couple years back that they began urging Monica Mellier, group media director at the agency Team One, to redirect their ad dollars from digital media to legacy platforms such as TV or outdoor signs."We had a lot of conversations about how we... Continue reading at Advertising Age

[ Advertising Age | 2016-04-07 00:00:00 UTC ]
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Magazine Brands Well-Represented Among Webby Awards Finalists

Vice and National Geographic lead the way. The post Magazine Brands Well-Represented Among Webby Awards Finalists appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-05 00:00:00 UTC ]
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BFG tops lists of children's books which develop empathy

Roald Dahl’s BFG and Harper Lee’s To Kill a Mockingbird have topped the list of books parents said best helped children develop empathy. Continue reading at The Bookseller

[ The Bookseller | 2016-04-05 00:00:00 UTC ]
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Nobel prize winners and stocking fillers – 65 years in the murky waters of London publishing

Ernest Hecht set up Souvenir Press from his bedroom in 1951. Now, following the death of Lord Weidenfeld, he is the last of the group of remarkable Jewish émigrés who transformed postwar British publishingA 65th birthday is a milestone but – now the official retirement age has been abolished –... Continue reading at The Guardian

[ The Guardian | 2016-04-02 00:00:00 UTC ]
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Infographic: 50 percent of publishers recruit editors to create native ads

We asked publishing pros at yesterday's Digiday Publishing Summit for their scout's-honor stance on how they're pitching native, who's buying, and more. Here's what they said in 5 charts. Sponsor content by Nativo. The post Infographic: 50 percent of publishers recruit editors to create native... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
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20 Years of ‘New Books in German’

For twenty years, journal ‘New Books in German’ has provided insight and guidance about German literature to editors and publishers from around the world. The post 20 Years of ‘New Books in German’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-01 00:00:00 UTC ]
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