Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year

When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders just coming up: GQ Style Editor Adam Rapoport, who became Bon Appetit's editor in chief, and Glamour Associate Publisher Pamela Drucker Mann, who took over as Bon Appetit's VP-Publisher."The feeling was it had to succeed," said Mr. Rapoport.No pressure. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
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Publisher Matthew Evans, former Faber and Faber boss, dies aged 74

Evans was one of the literary scene’s leading figures for decades, working with writers including Ted Hughes and Hanif Kureishi Matthew Evans, one of the most important figures in British publishing and the man who led Faber and Faber for several decades, has died aged 74.Evans, or Baron Evans... Continue reading at The Guardian

[ The Guardian | 2016-07-07 00:00:00 UTC ]
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American Way to Leave Dallas–Fort Worth After 50 Years

Contract publisher Ink moves American Airlines inflight magazines to Miami. The post American Way to Leave Dallas–Fort Worth After 50 Years appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-07 00:00:00 UTC ]
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Trends in Man Booker Winners: Male and Middle-Aged in Third Person

Rated at a suitable reading-difficulty level in the seventh year of school, Man Booker Prize winning titles are seen in an interactive filtering grid to have authors who are an average age of 49. The post Trends in Man Booker Winners: Male and Middle-Aged in Third Person appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-07 00:00:00 UTC ]
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Vice Media Purchases Garage Magazine

The London-based art and fashion magazine will arrive as the 12th digital channel in the Vice Media portfolio. The post Vice Media Purchases Garage Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-06 00:00:00 UTC ]
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Traders Magazine Acquired by Markets Media

Fate of print edition unknown as Markets Media undergoes digital redesign. The post Traders Magazine Acquired by Markets Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-06 00:00:00 UTC ]
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The Good and the Bad in the Art of Magazines

From cutlines to Q&A’s, most brands could learn from what works. The post The Good and the Bad in the Art of Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-05 00:00:00 UTC ]
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Hibert Publishing Sells Off Magazine Assets

Colorado Parent acquired by 5280 Publishing while Westchester Family joins CNG. The post Hibert Publishing Sells Off Magazine Assets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-01 00:00:00 UTC ]
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MCB anthology of poems to mark every night of the year

In the autumn Macmillan Children’s Books will publish a poetry anthology compiled by Allie Esiri, the writer and former actor behind poetry anthology The Love Book (Square Peg) and the app iF Poems, developed by Chickworks. Continue reading at The Bookseller

[ The Bookseller | 2016-07-01 00:00:00 UTC ]
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Several more Pocket Shop stores to open in UK next year

Pocket Shop plans to open several more stores in the UK next year as landlords are keen to "present something new" to the public, its c.e.o. Anna Borné Minberger has told The Bookseller. Continue reading at The Bookseller

[ The Bookseller | 2016-07-01 00:00:00 UTC ]
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S&S Children's wins BMS 'best marketing team' of year

Marketing campaigns from Pan Macmillan, HarperCollins and PRH Children’s were honoured by the Book Marketing Society's annual awards revealed at The Bookseller’s Marketing and Publicity Conference, while Simon & Schuster Children's was given a special award for the Best Marketing Team 2015/16. Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
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What Axel Springer’s loss in ad-blocking suit means for UK publishers

Axel Springer and ad blocking company Eyeo have clashed in several court battles. Most recently, the German publisher was handed a slight victory; the ad block company cannot accept a fee from the publisher to be on its acceptable ads initiative. This is encouraging for U.K. publishers; however,... Continue reading at Digiday

[ Digiday | 2016-06-29 00:00:00 UTC ]
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If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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How the Ad Council Used Facebook's Atlas to Drive Donations and Volunteers

A recent campaign success story for Feeding America could shed light on how consumers are using devices and which publishers are actually driving traffic. Working with the Ad Council and Facebook's Atlas measurement platform, the Chicago-based nonprofit launched an eight-week digital campaign... Continue reading at AdWeek

[ AdWeek | 2016-06-20 00:00:00 UTC ]
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Ronda Rousey wins Cross Sports Book of the Year

Former UFC champion Ronda Rousey has won Cross Sports Book of the Year, following her Cross International Autobiography of the Year win. Continue reading at The Bookseller

[ The Bookseller | 2016-06-18 00:00:00 UTC ]
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Eye Tracking Shows Mobile Video Ads Embedded in Articles Perform Better Than on Social

A new report that used eye tracking to understand user engagement with mobile video suggests certain types of video ads on publishers' websites perform better than those on social media. According to a study by Teads, a video technology platform that works with many of the world's top... Continue reading at AdWeek

[ AdWeek | 2016-06-16 00:00:00 UTC ]
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The Grammys finally embrace the streaming age

Chance the Rapper's Coloring Book was the first streaming-only album to hit the Billboard 200 chart, and now the album will be eligible for the Grammys. The Recording Academy announced today that streaming-only recordings will now be included in the... Continue reading at Engadget

[ Engadget | 2016-06-16 00:00:00 UTC ]
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Hearst Magazines Appoints VP, Consumer Engagement | People on the Move – 6.15.16

Quartz appoints VP global marketing, USAToday and Salon.com editors-in-chief leave, and more... The post Hearst Magazines Appoints VP, Consumer Engagement | People on the Move – 6.15.16 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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News Magazines Resist Print Declines; Digital Editions Show Growth

Pew Research Center reports print circulation fell an average of just two percent last year for 14 of the largest news magazines. The post News Magazines Resist Print Declines; Digital Editions Show Growth appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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Gilead Announces Inaugural List for Fall 2016

Gilead Publishing, a newly formed Christian fiction house, announced the titles of four books scheduled to publish between October and November 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-15 00:00:00 UTC ]
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Duncan Edwards Steps Down as CEO of Hearst Magazines International

Following Edwards' departure, David Carey announces restructuring of Hearst Magazines to follow global strategy. The post Duncan Edwards Steps Down as CEO of Hearst Magazines International appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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