5 Fifteen Partners with Bluefin Technology Partners to Market Cloud-Based Advertising Solutions

5 fifteen, a premier supplier of consulting services and cloud-based software solutions designed for newspaper and magazine publishers, has appointed Bluefin Technology Partners, a leading provider of online classifieds and self-service advertising s ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-03-27 00:00:00 UTC ]
News tagged with: #magazine publishers #leading provider

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Andrew Nurnberg to partner with Istanbul agency

Andrew Nurnberg Associates (ANA) and the Istanbul-based AnatoliaLit Agency are to go into partnership. The AnatoliaLit Agency was founded 10 years ago by Amy Spangler and Dilek Akdemir, and represents an international roster of publishers and agencies in its capacity as co-agents, in additional... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andrew nurnberg #anatolialit agency #selling rights #harper lee


ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site

One of the biggest names in sports is letting other publications tap into its digital audience.  ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain is being integrated into ESPN's in-house sales platform, it... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team #press release #larger reach #trending topics


Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards


5 Ways to Improve Your Digital Publishing

[Sponsored Content] What Adobe isn't telling you. The post 5 Ways to Improve Your Digital Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #sponsored content


Literary Agent Andrew Nurnberg Partners with Turkey’s AnatoliaLit

Leading UK literary agency Andrew Nurnberg Associates is partnering with Istanbul’s AnatoliaLit agency to expand the agency's activities in Turkey. The post Literary Agent Andrew Nurnberg Partners with Turkey’s AnatoliaLit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anatolialit agency


Times website develops edition-based publishing model

Proposed plan for morning, lunchtime and afternoon editions is part of wider initiative called Project DThe Times is developing a new edition-based digital publishing model that would see its website refreshed at set times throughout the day, rather than updating as news breaks. The proposed new... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing schedule


Twitter partners with Foursquare to add precise locations to tweets

Twitter is about to catch up to Facebook circa 2011. The self-styled information network recently announced it will partner with Foursquare to let you tag your tweets with specific locations. Until now, including your location in a tweet only added the general area you were in, such as a city or... Continue reading at PC World

[ PC World | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video showing #facebook users


Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut author #publicity campaign #first-time author


Making the Decision About Native Advertising

[Sponsored Content] Love it or hate it, native advertising is making a solid impact in the publishing world. It won’t be long before your advertisers will expect you to have a policy on whether or not you embrace it. The post Making the Decision About Native Advertising appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #publishing world


At AAP Annual Meeting Speakers Tackle Technology, Free Speech

Three topics that publishers have been dealing with in recent years--technology, data, and free speech--were addressed in a series of lively presentations at the Association of American Publishers’ annual meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american publishers #free speech #annual meeting


These Promotions Draw Advertisers Like Magnets

[Sponsored Content] Many publishers have a "can't-miss" issue that naturally attracts advertisers. Perhaps the attraction is bonus distribution at the biggest industry event of the year, or is tied to the seasonality of your profession's business cycles. Whatever the reason, this issue has big... Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content


US ebook sales rose 5% in 2014

E-books in the US “resumed their growth” in 2014, with net revenue up 4.7% year-on-year to $1.58bn, according to data from the Association of American Publishers (AAP). The AAP’s StatShot showed that overall aggregated net revenues for publishers were up 4.9% in 2014 to $15.7bn, compared to... Continue reading at The Bookseller

[ The Bookseller | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #net revenue #7% year-on-year


McKearney to be chair of Book Marketing Society

The Book Marketing Society (BMS) has appointed Miranda McKearney as its new chair. McKearney, founder and former c.e.o. of charity The Reading Agency, takes on the role from previous chair Martin Neild, who has stepped down after five years. McKearney stepped down from her role at The Reading... Continue reading at The Bookseller

[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading agency #sue wilkinson


Tapping Into the Minecraft Audience to Market Books

Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market books #huge audience #novels based


Pluto partners with prison books charity

Pluto Press is partnering with Haven Distribution to supply free books to prisoners in the UK.  Haven is a charity that has been sending books to prisoners since 1996 and is aims to help with their self-education and resettlement. It seeks to encourage self-worth and raise self-esteem in... Continue reading at The Bookseller

[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pluto press #sending books


World Book Day: British and Irish children head to school dressed as book-based characters

World Book Day is celebrated on March 5 in Britain and Ireland and an important part of the day is children dressing up as a literary character for school. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #important part


Miriam Robinson to direct Marketing & Publicity Conference

Miriam Robinson, former head of marketing at Foyles, is to become programme director for The Bookseller’s annual Marketing & Publicity Conference, to be held in June. Robinson led Foyles' widely-admired strategy to involve trade partners in the creation of the new Charing Cross Road... Continue reading at The Bookseller

[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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Should Greece Should Deregulate Its Book Market?

Among the suggestions to improve Greece's economy has been the prescription that it deregulate the book market, yet several people oppose this view. The post Should Greece Should Deregulate Its Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Hawaii billionaire Pierre Omidyar's ranking slips on Forbes list, Larry Ellison still No. 5

Pierre Omidyar, the eBay founder who lives in Honolulu, saw his ranking on Forbes magazine's list of the world's richest people slip this year, while Larry Ellison, the billionaire executive chairman and chief technology officer of Oracle Corp. who owns the island of Lanai in Hawaii, held on to... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forbes list #larry ellison #pierre omidyar #ebay founder #forbes magazine #oracle corp #bill gates #richest person


5 of the most popular UK outlets on Facebook tell their secrets

U.K. publishers are employing a number of tactics to garner Facebook traffic. Digiday spoke to five of the UK publishers in the top 10 to receive traffic from the social network -- and learned a few tricks. Having engineered its sites for mobile -- and consequently, social -- six of Trinity... Continue reading at Digiday

[ Digiday | 2015-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trinity mirror