Would you delete Facebook for $1,000? This economist put that theory to the test

Tufts University economist Sean Cash doesn’t normally dabble in the valuations of giant tech companies. As the Friedman School of Nutrition Science and Policy professor puts it, “My bread and butter is bread and butter.” But a few years ago, Cash got interested in answering the question of how much users of Facebook, Inc.— rather than owners, or shareholders — value the company. With a paper published today in the scientific journal PLOS ONE, Cash (along with colleagues at Kenyon College,… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2018-12-20 00:00:00 UTC ]
News tagged with: #delete facebook

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How Snapchat Plans to Compete With Facebook for Advertisers' Dollars

In an alternate universe, Snapchat would have become a part of Facebook when the social network reportedly tried to buy the mobile app for $3 billion in 2013. Instead Snapchat has set its sights on recreating Facebook's success, and its employees have been discussing with people outside the... Continue reading at Advertising Age

[ Advertising Age | 2016-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #$3 billion #ad business


Chris Hughes Puts The New Republic Up for Sale

Chris Hughes' ownership of The New Republic looks like it will come to an end.The Facebook co-founder, in a staff memo later published on Medium, announced that he is seeking a new owner for the magazine, which he acquired in 2012."After investing a great deal of time, energy, and over $20... Continue reading at Advertising Age

[ Advertising Age | 2016-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chris hughes #facebook co-founder #staff memo #great deal #$20 million


Facebook, Google, Microsoft, Twitter and Yahoo balk at UK's Investigatory Powers Bill

The Investigatory Powers Bill may only be in draft form at the moment, but the UK government has already come in for criticism for its plans. Today, scores of pieces of written evidence, both for and against the proposals, have been published, including input from the Reform Government... Continue reading at Betanews

[ Betanews | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk government #issue warnings


Facebook's LiveRail Exits the Ad Server Business

Facebook's publisher-facing ad-tech arm LiveRail is shutting down the ad server business that you might not have known it operated.Known best for being one of the top video ad exchanges when Facebook agreed to buy it in July 2014, LiveRail also offered a way to help publishers pick out which... Continue reading at Advertising Age

[ Advertising Age | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers pick #video ads #big business #ad tech


Why Facebook's Audience Network Looks Like a Billion-Dollar Advertising Machine

Facebook is pulling back the curtain just enough to tout how much money it's making for publishers. The Menlo Park, Calif.-based company today said its mobile-focused Facebook Audience Network (FAN) had a $1 billion annual run rate during the fourth quarter for advertising spend, with "the... Continue reading at AdWeek

[ AdWeek | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #private marketplaces #mediation services #ad server #ad services


iBooks Bestsellers: Audrey Carlan Hits #1

Audrey Carlan swept this week's list with her erotic series, Calendar Girl. The first book in Carlan's series, 'January,' topped the iBooks bestseller chart for the week ended January 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #erotic series #ibooks bestsellers #calendar girl


How PopSugar gets people to watch its Facebook videos for 30 seconds

In September, PopSugar adopted a Facebook video strategy that placed a greater emphasis on videos that drew viewers in with striking visuals and text within the first three seconds. The publisher boasts it has helped not only grow Facebook views -- more than 51 million in November -- but also... Continue reading at Digiday

[ Digiday | 2016-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos #greater emphasis


Hearst Magazines Will Test Out New Print Concepts in 2016

Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #technology companies #editorial products


Mark Zuckerberg Defends Facebook Against Free Basics' Critics

Is Free Basics an altruistic effort to connect the world to opportunities, or a neocolonial race to control and capitalize on new markets?Today, Mark Zuckerberg published a lengthy opinion article in The Times Of India defending his attempt to connect millions of people to the Internet via a... Continue reading at Fast Company

[ Fast Company | 2015-12-28 00:00:00 UTC ]
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Cheryl Strayed and Elizabeth Gilbert help raise $1 million for Syrian refugees

There are still some people who believe it's better to give than receive. And thousands of them joined together this week to raise $1 million for Syrian refugees in just 31 hours, through a donation drive arranged by five bestselling authors. The Compassion Collective, comprised of writers Cheryl... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cheryl strayed #elizabeth gilbert #syrian refugees #bestselling authors


iBooks Bestsellers: ‘The Force Awakens’ Sweeps #1

As ‘Star Wars: The Force Awakens’ dominates the box office following its December 18 premiere, the book tie-in by Alan Dean Foster came it at #1 in the iBooks bestseller list for the week ended December 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #force awakens #star wars #box office #book tie-


News UK CMO: Facebook Has a 'Duty of Care' to Publishers

News UK’s chief marketing officer Chris Duncan wasn’t previously a fan of publishing directly to platforms like Facebook. In previous interviews with media, he called Facebook’s launch of Instant Articles, and the g ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news ukrsquo #publishing directly


Facebook's quick-loading Instant Articles come to Android

Facebook’s scheme for speedy news stories has finally come to Android. With select publishers you’ll now see a lightning bolt icon in the top corner, which denotes that article is stored on Facebook’s servers and will load rapidly.This feature, as is often the case, first debuted on the... Continue reading at PC World

[ PC World | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select publishers #global reach #international markets #developing world


Facebook Instant Articles Launches on Android

We’re excited to announce that everyone who uses the Facebook for Android app can now read thousands of Instant Articles every day in News Feed from publishers worldwide. Combined with our recent launch of Instant Articles to everyone on Fa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android app #read thousands #publishers worldwide #recent launch


How UK Publishers are Using Facebook Instant Articles

Another 13 U.K. publishers are signed up to start using Facebook’s Instant Articles, including The Daily Telegraph, The Mirror, The Daily Mail and The Economist, Sky News, sports site 90min.com and The Sun.   The BBC and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #sky news


Facebook Is Updating Instant Articles to Help Publishers Make More Money

Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek

[ AdWeek | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #starting today #smaller percentage #editorial content #mobile web #android apps #android users #daily basis


Economist appoints Tessa Jowell to board as Google's Eric Schmidt departs

Former Labour culture minister among new appointments along with co-founder of lastminute.com Brent HobermanThe Economist has shaken up its board with appointments including former Labour culture minister Tessa Jowell and Brent Hoberman, the co-founder of lastminute.com and Made.com, as former... Continue reading at The Guardian

[ The Guardian | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #economist group #50% stake


Facebook Bends to Publishers, Tweaks Instant Articles Advertising

Facebook is changing the advertising policies for its Instant Articles platform, after publishers said restrictions made it too hard for them to generate revenue from content they posted to the social network’s new feature. & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising policies #generate revenue


Facebook's Zuckerberg ordered to testify over Oculus purchase

Facebook's CEO Mark Zuckerberg has been ordered to depose in an intellectual property dispute between Oculus and ZeniMax Media, as he has "unique knowledge" of his decision to buy and his valuation of the wearable virtual reality technology company. ZeniMax sued Oculus in May 2014 for exploiting... Continue reading at PC World

[ PC World | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zenimax media #non-disclosure agreement #crude prototype #district court #northern district #dallas division


iBooks Bestsellers: Baldacci Stays #1

‘The Guilty’ by David Baldacci remained at the top of the iBooks bestseller chart for the week ended December 6. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers