Why advertising’s DEI movement has a global blindspot

Michael Weaver, senior vice president, business development and growth, Al Jazeera Media Network As the digital media industry has dedicated itself to more diverse, equitable and inclusive (DEI) practices, newsrooms have diversified their staffs and advertisers have followed suit, aiming to support diverse media with their ad dollars. While the digital media industry is appealing […] Continue reading at 'Digiday'

[ Digiday | 2023-03-02 15:43:20 UTC ]
News tagged with: #business development #ad dollars #digital media

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Global Kids Connect Conference and China Deep Dive Resources

Resources and coverage from the Global Kids Connect conference, a convergence of innovative minds focused on children’s book publishing and the changing children’s book business in China. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing #book business


Global Kids Connect: A Star-Studded Party

Capping the Global Kids Connect conference was a party for PW's just-published Children's Starred Reviews Issue; many local authors and illustrators whose books were featured in that issue were in attendance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local authors


Global Kids Connect Conference Debuts in New York

The one-day conference offered an expert lineup of publishers, editors, and agents, who offered professional perspectives on everything from content creation and licensing to doing business in China. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content creation


Johnston Press suffers slowdown in advertising across digital and print

Publisher sees digital advertising growth halve and print advertising worsen with employment and property ads in steep declineJohnston Press has seen digital advertising growth halve and print advertising worsen as employment and property ads suffered steep declines.The regional newspaper... Continue reading at The Guardian

[ The Guardian | 2015-11-19 00:00:00 UTC ]
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Racist, ​s​exist, ​r​ude​ and crude​: the worst of 20th century advertising – in pictures

Beyond Belief, a new book by Charles Saatchi, brings together the most shocking advertising campaigns of the last century. From racism and sexism to dodgy health claims, nothing was out of bounds for the real-life Mad MenBeyond Belief: Racist, Sexist, Rude, Crude and Dishonest, The Golden Age of... Continue reading at The Guardian

[ The Guardian | 2015-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charles saatchi #golden age #madison avenue


October Was Broadcast TV's Best Advertising Month Since January 2014

Perhaps the sky isn't falling after all when it comes to television advertising. Robust TV ad sales in October, as the new television season kicked off, drove the U.S. ad market to its best month this year, according to new data from Standard Media Index (SMI). In the findings from SMI, which... Continue reading at AdWeek

[ AdWeek | 2015-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad sales #national television #great job #targeted audiences #digital side #content sites


PW Talks with Global Kids Connect Speaker Ginger Clark

Clark, a literary agent at Curtis Brown Ltd. and speaker at PW’s upcoming Global Kids Connect Summit, talked us about what U.S. children's titles seem to be working well abroad right now, and the biggest mistakes publishers make in their approach to their foreign rights business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agent #curtis brown


The new normal: How native advertising’s changed in a year

Volume, creativity and analytics. Those were some of the biggest changes publishers noticed in native advertising over the past year, which we discovered at Digiday's "WTF is Native Advertising" event in New York. Top minds from the biggest publishers including Mental Floss, Time Inc., The Onion... Continue reading at Digiday

[ Digiday | 2015-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year appeared #native advertising


Sociologist Stephen LeDrew on the Rift in the Atheism Movement

Discussing his first book, LeDrew critiques the New Atheist movement for being 'a kind of secular fundamentalism.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-26 00:00:00 UTC ]
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The Guardian's Tim Gentry on Why the Digital Advertising Problem Needs a Unified Solution

It's a hard call to make, with disincentives for the first to make it, but there's a growing acknowledgement that digital publishers and advertisers have failed to deliver on the promise that digital advertising held.   The ability to id ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers


New International Publishing Standards Address Discovery and Global Commerce

A host of organizations are working to make publishing more effective worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make publishing


BBC's McMafia drama to focus on global organised crime

Producers of globe-hopping series created by Drive screenwriter Hossein Amini from Misha Glenny’s book hope it will have international appealBBC1 will look to rival The Godfather and The Sopranos with a globe-hopping drama set in the world of organised crime inspired by the best-selling book... Continue reading at The Guardian

[ The Guardian | 2015-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book hope


Perseus, R.R. Donnelley Team Up to Create Global Metadata Platform

Perseus's BookMap unit will manage publishers' metadata, while R.R. Donnelley's Harvest platform will optimize it and send it on to retailers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
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Ingram Adds Three Countries to its Global Connect Network

The Ingram Content Group has struck deals with companies in China, India and Italy to expand its Global Connect network to those three countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ingram adds #struck deals


PRH Signs Global Deal for Phil Collins Autobiography

Penguin Random House has signed a global deal for the autobiography of musician Phil Collins, with Tricia Boczkowski buying for Crown U.S. and Ben Dunn buying for Century U.K. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global deal


7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit

The Markets Global Publishing Summit at the Frankfurt Book Fair is a platform where publishers can do business with international experts from seven markets. The post 7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-13 00:00:00 UTC ]
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Opinion: Native Advertising As We Know It Isn't Sustainable

The overwhelming majority of digital publishers (90 percent) have adopted or are considering adding native advertising to their sites. It’s seen as an effective tool by brands and advertisers, garnering 4.1 times more vi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-13 00:00:00 UTC ]
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Up For Debate: Can Content Really Save Advertising?

Here's a reversal pretty much nobody saw coming: What used to be regarded as one of the most skippable forms of advertising -- custom content -- is now being held up by many in the industry as the thing that just might save advertising from all manner of ad-avoidance behavior, including ad... Continue reading at Advertising Age

[ Advertising Age | 2015-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #day job


Digital Advertising’s Uncertain Future Focuses on Publishers

A major shakeout is coming to the digital media space as downward pricing pressure squeezes out some players.   Shane Smith, chief executive and co-founder of Vice Media, said the problem is so severe that only digital publishers who are able to ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #digital advertising #vice media


Mail raids Microsoft for chief to lead global digital expansion

James Leaver will head up international growth of Mail Online outside its core markets of the US, UK and AustraliaThe Daily Mail has raided the senior ranks of Microsoft to appoint a chief to head up its digital expansion into international markets.Mail Online has appointed James Leaver,... Continue reading at The Guardian

[ The Guardian | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mail online #international growth #international markets