The new normal: How native advertising’s changed in a year

Volume, creativity and analytics. Those were some of the biggest changes publishers noticed in native advertising over the past year, which we discovered at Digiday's "WTF is Native Advertising" event in New York. Top minds from the biggest publishers including Mental Floss, Time Inc., The Onion discussed the ever-evolving ad format. We pulled some of them aside and asked what they specifically noticed. The post The new normal: How native advertising’s changed in a year appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-11-04 00:00:00 UTC ]

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Sarah Jessica Parker gets a ‘golden ticket’ to the judging panel of 2025 Booker prize

Sex and the City star says it is ‘the thrill of a life’ to be appointed to 2025 panel alongside Roddy Doyle, Kiley Reid and Ayọ̀bámi Adébáyọ̀ to pick year’s best novelHer Cosmopolitan-sipping, Manolo-wearing, wise-cracking Carrie Bradshaw in Sex and the City was a generation-defining star turn.... Continue reading at The Guardian

[ The Guardian | 2024-12-14 14:00:18 UTC ]
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London Book Fair Names Its 2024 Charities of the Year

London Book Fair this year has chosen two charities: Book Aid International and the home market's National Literacy Trust. The post London Book Fair Names Its 2024 Charities of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-18 03:57:32 UTC ]
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Chose the Next Book Cover of the Year 

It’s the festive season, which means our fourth annual book cover tournament begins today! We had a tough job winnowing the hundreds of thousands of book covers published this year to the best 32 designs, so we need your help to crown a winner via an interactive poll on our Twitter and Instagram... Continue reading at Electric Literature

[ Electric Literature | 2023-12-18 12:00:00 UTC ]
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Ireland: Paul Murray Wins the An Post Irish Book of the Year

Paul Murray, who was shortlisted for the Booker Prize this year, wins the An Post Irish Book of the Year for 'The Bee Sting.' The post Ireland: Paul Murray Wins the An Post Irish Book of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-07 16:15:46 UTC ]
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Amy Edmondson’s ‘Fail’ is a Win: England’s Business Book of the Year

Amy Edmondson's book on 'learning to fail' puts her at the top of the Business Book shortlist this year in London. The post Amy Edmondson’s ‘Fail’ is a Win: England’s Business Book of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-05 21:52:47 UTC ]
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Sequoia Nagamatsu’s Dystopian Debut Is a Must-Read for the New Year

Sequioa Nagamatsu discusses his much-awaited debut novel about people living in a future beset by the Arctic Plague. The post Sequoia Nagamatsu’s Dystopian Debut Is a Must-Read for the New Year appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2022-01-04 21:00:24 UTC ]
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Bologna Book Fair Names Its Children’s Publishers of the Year

The winners of this year's publishing-house awards are based in Tanzania, Switzerland, Iran, the United States, Colombia, and New Zealand. The post Bologna Book Fair Names Its Children’s Publishers of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-15 03:51:41 UTC ]
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Singapore Book Awards 2020: A Dessert Guide Wins Book of the Year

The 2020 Singapore Book Awards include three newly added digital-publishing categories including audiobook, ebook, and digital marketing. The post Singapore Book Awards 2020: A Dessert Guide Wins Book of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-13 16:08:03 UTC ]
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Key Tips for How to Read More This Year

By Oliver Tearle Finding the time to relax with a good book can be difficult, but there are a few practical steps you can take which might help to increase your book-reading productivity in 2020.  We’re sceptical of lists which promise ‘sure-fire ways to guarantee you’ll read more this year’,... Continue reading at Interesting Literature

[ Interesting Literature | 2020-01-11 15:00:55 UTC ]
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Four digital media thought leaders on what’s next for marketers in the new year

To keep pace with 2020, marketers will be forced to not only stay on top of ever-changing news, data and regulations, but will also need to invest in dynamic problem-solving methods. The post Four digital media thought leaders on what’s next for marketers in the new year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-08 21:27:51 UTC ]
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Russia’s Clever Media Group Eyes Asian Markets in the New Year

With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
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BookNet: Canada’s Book Club Memberhips Have Doubled This Year

In its new report on Canadians and book clubs, BookNet reports that celebrity and the search for 'the new Oprah' is not as strong as many might expect. The post BookNet: Canada’s Book Club Memberhips Have Doubled This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-11-25 06:00:25 UTC ]
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PW Star Watch Names 50 Honorees for 2019, Its Fifth Year

In the annual PW Star Watch program, emerging talents in the North American publishing markets are honored. A 'Superstar' goes to Frankfurter Buchmesse. The post PW Star Watch Names 50 Honorees for 2019, Its Fifth Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-21 04:30:39 UTC ]
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Quartz lays off business-side employees for second time this year

The business news publisher has laid off 11 commercial-side employees over two stints in 2019. Some of those roles remain unfilled, as Quartz pours more resources into its nascent membership program. The post Quartz lays off business-side employees for second time this year appeared first on... Continue reading at Digiday

[ Digiday | 2019-06-28 04:01:26 UTC ]
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Bloomberg’s TicToc plans to launch on OTT streaming services this year

"The mission is to live across all platforms that make up someone’s daily news diet," said Jean Ellen Cowgill, md of TicToc. The post Bloomberg’s TicToc plans to launch on OTT streaming services this year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-21 04:01:14 UTC ]
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Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year

Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
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Bart van Es’ Biography ‘The Cut Out Girl’ Named Costa Book of the Year

The Costa Book of the Year prize goes to its biography category winner, a tale of the Dutch Nazi resistance by Bart van Es. The post Bart van Es’ Biography ‘The Cut Out Girl’ Named Costa Book of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-30 00:00:00 UTC ]
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The UK’s Sunday Times/PFD Award Names Adam Weymouth Young Writer of the Year

'A really outstanding new contemporary British voice': The Sunday Times/PFD Young Writer Award jurors are adamant in their praise for this year's winner. The post The UK’s Sunday Times/PFD Award Names Adam Weymouth Young Writer of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-07 00:00:00 UTC ]
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Data Versus Creativity: The Publisher Perspective

When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-23 00:00:00 UTC ]
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