Internet ad revenues are growing fast. But, even now, they make up only 4.5% of the global wholeHere, as recession ends, is a reality check on the global media ad market (courtesy of Nielsen). Revenues via the internet are up 32.4%, up 4.3% via TV and 5.1% on posters. But they're down 2.2% for newspapers and 1.1% on magazines (with radio and cinema also in negative territory). So, that's another familiar yarn about the march of the online battalions.Step back, though, and look at the whole cake, neatly sliced. TV, at 57.6%, is the king of the jungle. But if you add newspapers and magazines together, they're a fat 28.7% against the net's 4.5% (which is outgunned by radio, too, and scarcely better than billboards).None of which means that digital isn't on the march (or that ad agencies wanting to peddle their wares don't naturally boost what's going up rather than down). But for perspective – shares in the real world – amid so much buoyant hype? Pass the rock cakes, please.BBC: play for todayThe BBC complaint of the moment, muttered into a coffee cup, has absolute resonance. Look (it says): please don't go on, and on, about Jimmy Savile some 40 years ago. Don't see the 60s and 70s as the day before yesterday. Don't put plump management payoffs and digital foul-ups into some current equation (whatever the recently departed DG says to his select committee audience on Monday on another quick trip from New York). Please stop obsessing about things past and concentrate on the... Continue reading at 'The Guardian'
[ The Guardian | 2014-02-02 00:00:00 UTC ]
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The press will relaunch the bestselling series, created by Tom Clancy and Steve Pieczenik, this fall. The deal is for four print novels and four e-novellas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-02 00:00:00 UTC ]
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Around a year ago, Google unveiled Duplex, an AI-powered feature that can call businesses and book appointments for you. Ahead of this year's I/O, Google revealed the other half of the equation, a virtual customer service agent that can automatically... Continue reading at Engadget
[ Engadget | 2019-05-01 00:00:00 UTC ]
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ESPN The Magazine is now the latest publication to abandon print. Regular editions of the monthly will cease after the September release of “The Body Issue” and the publication will go online-only, Walt Disney Co.’s ESPN said in a statement. “Consumer habits are evolving rapidly, and this... Continue reading at Advertising Age
[ Advertising Age | 2019-04-30 00:00:00 UTC ]
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Platforms and publishers today face an age-old challenge when it comes to advertising: creating and carrying ads that are effective for the advertiser without annoying the consumer. MediaLink kicked off Digital Content NewFronts today with its annual breakfast and panel during which four... Continue reading at AdWeek
[ AdWeek | 2019-04-30 00:00:00 UTC ]
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Ad tech on the open web has become a disjointed chain of systems that is so fragmented that it prevents any single player from innovating at scale. The walled gardens of Google, Facebook and Amazon have left the rest of the ad-tech ecosystem behind. Take publishers, for example. The industry has... Continue reading at AdWeek
[ AdWeek | 2019-04-17 00:00:00 UTC ]
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Ben Simmons got an earful from the Philly crowd. With the same 76ers fans Simmons put on blast for booing in the playoff opener now going wild in Game 2, Simmons cupped a hand to his right ear just like Allen Iverson's signature move to spur the cheers even louder. And he did it with Iverson... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-16 00:00:00 UTC ]
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Yellow Jersey Press has bought the memoir of footballer Eniola Aluko, billed as "an inspiring manifesto" about dual nationality, institutional prejudice and success. Continue reading at The Bookseller
[ The Bookseller | 2019-04-13 00:00:00 UTC ]
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The burgeoning cannabis industry has had a fraught relationship with premium inventory across a bevy of publishers, as media companies often blacklist cannabis-related ads. Toasted Collective, a cannabis digital agency, wants to change that. The agency--which recently secured exclusive... Continue reading at AdWeek
[ AdWeek | 2019-04-10 00:00:00 UTC ]
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Nicko Goncharoff has been appointed managing director, business development for Greater China, at Web of Science Group. Continue reading at The Bookseller
[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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Despite researchers’ efforts to target every race equally, they found that Facebook’s platform targeted by race anyway A new research paper published on Wednesday shows that Facebook’s ad targeting can discriminate by race and gender, even when advertisers request that their ads should be shown... Continue reading at Fast Company
[ Fast Company | 2019-04-04 00:00:00 UTC ]
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Riverrun has netted a football travel book by Matt Walker, charting his quest to watch top flight matches in all 55 EUFA countries during a single season. Continue reading at The Bookseller
[ The Bookseller | 2019-03-21 00:00:00 UTC ]
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Three out of the eight books shortlisted for this year’s Carnegie Medal are verse novels, while Jon Klassen is in the running to win his second Kate Greenaway Medal. Continue reading at The Bookseller
[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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Arcadia Publishing has announced that bestselling author Walter Isaacson has joined the company as editor-at-large and senior advisor and will also be an investor in the publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-18 00:00:00 UTC ]
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Bath-based travel publisher Wild Things Publishing has won the inaugural British Book Awards Small Press of the Year, announced at the London Book Fair, and sponsored by the CPI Group. Continue reading at The Bookseller
[ The Bookseller | 2019-03-14 00:00:00 UTC ]
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Judges praise the 13 finalists – all but two published by indie houses – for ‘enriching our idea of what fiction can do’The “finest works of translation from around the world” are almost exclusively published by independent presses – at least according to the Man Booker International prize,... Continue reading at The Guardian
[ The Guardian | 2019-03-13 00:00:00 UTC ]
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Renowned for their diversity, the popularity of podcasts has skyrocketed in recent years. This has not passed publishers by with many harnessing the potential of the medium by launching their own shows. Continue reading at The Bookseller
[ The Bookseller | 2019-03-13 00:00:00 UTC ]
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Novels dominate this year’s shortlist for the Republic of Consciousness Prize for Small Presses. Continue reading at The Bookseller
[ The Bookseller | 2019-03-05 00:00:00 UTC ]
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In a frenzied political climate marked by division and hostility, Scotland’s First Minister Nicola Sturgeon has said that books are vital to help foster learning, understanding and togetherness, and particularly highlighted the late Andrea Levy’s book Small Island in challenging prejudicial... Continue reading at The Bookseller
[ The Bookseller | 2019-02-28 00:00:00 UTC ]
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'An incredibly strong list of more than 50 submissions' has been winnowed to the area shortlists for the British Book Awards' new small-press category. The post New at the British Book Awards: 41 Contenders in Small Presses appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-23 00:00:00 UTC ]
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Forty-one small presses have made it into the regional and country shortlists of The British Book Awards’ new prize for Small Presses, sponsored by the CPI Group, launched to celebrate the innovative and nimble publishers making names for themselves outside the mainstream. Continue reading at The Bookseller
[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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