UsVsTh3m more than doubles its traffic in a month to 7m

Daily Mirror publisher's Buzzfeed-style website achieves rapid growth thanks to content including its North-o-MeterUsVsTh3m, the Daily Mirror publisher's Buzzfeed-style social content website, has more than doubled its traffic in a month, hitting 7 million unique users in November.Trinity Mirror said that the massive boost – the site hit 3 million unique users in October – was fuelled by catchy content such as the North-o-Meter, an "uncannily accurate online measuring tool" that tests "how northern" users are.More than 3.8 million people have so far played the game; at one point 20,000 were playing at the same time.The publisher said that the "digital humour and entertainment" brand, which soft launched at the end of May, topped 1 million monthly users for the first time in September.Of the 7 million unique users to visit last month, 57% accessed the site from mobiles or tablets and 43% from desktops.Seven in 10 users accessed UsVsTh3m from the UK with the average time on the site of 6 minutes.Only 2% of traffic came from search engines, showing the power of social media and recommendation in driving the site's growth.70% of visits were from the UK. The average time on the site was six minutes. Just 2% of the traffic came from search engines."This is an amazing achievement by the team to have grown so quickly in such a short space of time and shows the importance of experimentation for publishers," said Trinity Mirror digital product developer Malcolm Coles. "Our next... Continue reading at 'The Guardian'

[ The Guardian | 2013-12-02 00:00:00 UTC ]
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The International New York Times Chinese Monthly Launches in Hong Kong and Macau

The International New York Times (NYTimes.com) and The New York Times’ Chinese website (cn.NYTimes.com) today published the first edition of the International New York Times Chinese Monthly, a print publication that presents news, opinion a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-01 00:00:00 UTC ]
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Why Uproxx is betting big on Facebook video (hint: 20 million views in a month)

Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott... Continue reading at Digiday

[ Digiday | 2015-04-30 00:00:00 UTC ]
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With 100,000 Pieces of Content at Launch, Mode.com Expects 25 Million Monthly Users

Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new... Continue reading at AdWeek

[ AdWeek | 2015-04-29 00:00:00 UTC ]
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How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays... Continue reading at Digiday

[ Digiday | 2015-04-27 00:00:00 UTC ]
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Europe's universities call for end to 'double dipping'

Europe's research universities have called on the academic publishing sector to stop double-dipping when charging researchers and their institutions for subscriptions and fees for processing contributed articles.  Continue reading at The Bookseller

[ The Bookseller | 2015-03-21 00:00:00 UTC ]
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E-books go into Sainsbury's Double Up promotion

E-books are being included in the Sainsbury’s Nectar Rewards Double Up promotion for the first time.  The popular promotion sees customers able to double points on their Nectar reward cards at the same time as get “massive” discounts on ebooks from Wednesday (18th March) for  a period of two... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
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E-book software company Trajectory signs deal with Tencent, plans to double workforce

It's a fact: even though printed books are not yet dead, there's an increasing number of people who are turning to ebooks to read their favorite book. Trajectory, a Marblehead-based company launched three years ago by two technology veterans, seeks to not only help publishers distribute their... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-03-16 00:00:00 UTC ]
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Slate Doubles Down on Podcasts

There's always been a loyal base of listeners who download podcasts weekly, but thanks to the popularity of shows like Serial, more people are paying attention to the digital format. And the digital media company The Slate Group is betting demand will only continue to increase. In late... Continue reading at AdWeek

[ AdWeek | 2015-03-10 00:00:00 UTC ]
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Are viral traffic’s days numbered?

It may seem like the Internet was awash in posts about #thedress and, for that matter, runaway llamas, as of late. But a confluence of factors, from viewability to changing Facebook algorithms to falling CPMs, are making the economics of this kind of viral strategy a bit more complicated.... Continue reading at Digiday

[ Digiday | 2015-03-09 00:00:00 UTC ]
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I read only non-white authors for 12 months. What I learned surprised me | Sunili Govinnage

Reading science fiction, chick lit and fantasy novels by people of colour for a year brought home to me just how white my reading world wasIn 2014, I managed to read 25 novels. All of them were written by people of colour. That was the result of a small challenge I set myself: not to read books... Continue reading at The Guardian

[ The Guardian | 2015-02-20 00:00:00 UTC ]
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Nature journals introduce 'double-blind' review

Science journal Nature and the stable of 17 Nature Research Journals are all to offer the system of peer review known as "double-blind" for article submissions from March, following a trial of the system with two of the journals. Continue reading at The Bookseller

[ The Bookseller | 2015-02-19 00:00:00 UTC ]
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How Bleacher Report is Facebook-proofing its traffic

While other publishers are trying to maximize their Facebook referrals, the site for sports fans goes for a diversified approach. The post How Bleacher Report is Facebook-proofing its traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-11 00:00:00 UTC ]
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Stanfords doubles prize money for relaunched travel award

Stanfords is relaunching the Dolman Travel Book of the Year prize, doubling its prize money, and creating a new award for travel writing. From 2015, the renamed Stanford Dolman Travel Book of the Year award will carry a prize fund of £5,000. The revamped awards will also include the Edward... Continue reading at The Bookseller

[ The Bookseller | 2015-01-30 00:00:00 UTC ]
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New Fantasy Writers and Internet-Haters Dominate Our Favorite Books This Month

While January can suffer from a post-holiday publication lull, it's a great time room for cooler, less conventional reads. The post New Fantasy Writers and Internet-Haters Dominate Our Favorite Books This Month appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-01-29 00:00:00 UTC ]
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AAP Monthly StatShot, October 2014

Led by gains in print formats, sales of adult trade books rose 10.9% in October over October 2013, according to figures released in AAP’s monthly StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-23 00:00:00 UTC ]
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Apple’s iBookstore Growing at One Million Users Per Month

Keith Moerer, Director of Apple's iBookstore, revealed that Apple's iBookstore is growing at a million users per month and has seen 1 billion downloads. The post Apple’s iBookstore Growing at One Million Users Per Month appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-16 00:00:00 UTC ]
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Book Aid doubles shipments in 2014

Book Aid International sent more than a million books to African libraries in 2014, almost doubling their distribution figures for 2013.   The charity, which works in partnership with library services in Africa to distribute new books and learning resources, celebrated its 60th anniversary... Continue reading at The Bookseller

[ The Bookseller | 2014-12-30 00:00:00 UTC ]
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A Time-Traveling Graphic Novel and More Great Books We’re Reading This Month

It's like the phrase "curl up with a good book" was invented for the month of December. Here's what we're reading by the fire. The post A Time-Traveling Graphic Novel and More Great Books We’re Reading This Month appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-24 00:00:00 UTC ]
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Sales down, but profits double at HC UK

HarperCollins UK saw huge growth in profits for the year ended June 30th 2014, despite a fall in turnover for the company. The company's annual results have also revealed that former c.e.o. Victoria Barnsley received £1.39m when she left the company. Turnover at the publisher fell on the... Continue reading at The Bookseller

[ The Bookseller | 2014-12-20 00:00:00 UTC ]
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AAP Monthly Statshot, September 2014

Sales of adult trade books fell 11.8% in September compared to September 2013, according to AAP’s monthly StatShot program. Sales dropped in all three adult print segments, while ebook sales rose 0.5%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
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