Daily Mirror publisher's Buzzfeed-style website achieves rapid growth thanks to content including its North-o-MeterUsVsTh3m, the Daily Mirror publisher's Buzzfeed-style social content website, has more than doubled its traffic in a month, hitting 7 million unique users in November.Trinity Mirror said that the massive boost – the site hit 3 million unique users in October – was fuelled by catchy content such as the North-o-Meter, an "uncannily accurate online measuring tool" that tests "how northern" users are.More than 3.8 million people have so far played the game; at one point 20,000 were playing at the same time.The publisher said that the "digital humour and entertainment" brand, which soft launched at the end of May, topped 1 million monthly users for the first time in September.Of the 7 million unique users to visit last month, 57% accessed the site from mobiles or tablets and 43% from desktops.Seven in 10 users accessed UsVsTh3m from the UK with the average time on the site of 6 minutes.Only 2% of traffic came from search engines, showing the power of social media and recommendation in driving the site's growth.70% of visits were from the UK. The average time on the site was six minutes. Just 2% of the traffic came from search engines."This is an amazing achievement by the team to have grown so quickly in such a short space of time and shows the importance of experimentation for publishers," said Trinity Mirror digital product developer Malcolm Coles. "Our next... Continue reading at 'The Guardian'
[ The Guardian | 2013-12-02 00:00:00 UTC ]
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Although the growth of ebook sales has slowed in the first six months of 2013, there were still enough gains to largely mitigate the decline in print sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-08-30 00:00:00 UTC ]
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IPC Media's Style at Home and Ideal Home, and Hearst Magazines UK's Elle Decoration, posted circulation increases in the first half of 2013, as the wider home interests sector posted modest declines. Continue reading at Media Week
[ Media Week | 2013-08-15 00:00:00 UTC ]
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Fake web traffic has long plagued the online publishing world, but Dr. Paul Barford, computer science professor at the University of Wisconsin, is claiming the problem might be worse than suspected. And it's costing some of the top online adverti ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-08-09 00:00:00 UTC ]
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Penguin UK achieved double-digit growth with Waterstones in the first six months of 2013, ahead... Continue reading at The Bookseller
[ The Bookseller | 2013-07-29 00:00:00 UTC ]
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Amazon posted a surprise loss of $7m (or £4.56m) in its second quarter, despite achieving a... Continue reading at The Bookseller
[ The Bookseller | 2013-07-26 00:00:00 UTC ]
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Microsoft's Xbox One is getting decidedly more indie-friendly with today's confirmation from Microsoft that its forthcoming game console will double as a developer debug unit. In so many words, each $500 unit purchased at retail this holiday will also run in-progress game code, enabling... Continue reading at Engadget
[ Engadget | 2013-07-25 00:00:00 UTC ]
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The Bookseller is to publish a monthly ebook ranking with sales figures supplied by all the... Continue reading at The Bookseller
[ The Bookseller | 2013-07-25 00:00:00 UTC ]
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The Publishers Weekly Stock Index rose 12.8% in the first six months of 2013, just slightly below the 13.8% increase posted by the Dow Jones Industrial Average in the January-to-June period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-06 00:00:00 UTC ]
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Amazon.com's Kindle e-reader has dominated the competition in Japan since its launch last year, according to new research, showing the company's low pricing and powerful brand may have overcome its late entrance into the market. The Kindle accounted for 38.3 percent of the e-reader market in... Continue reading at PC World
[ PC World | 2013-07-02 00:00:00 UTC ]
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The Russian ebook market more than doubled in 2012, to 250 million rubles (USD $8 million), but remains just 1% of market. Some 95% of ebooks downloaded are pirate editions. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
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Esquire, Hearst's monthly men's magazine, has revamped its website, in the first step of the brand's digital strategy overhaul. Continue reading at Media Week
[ Media Week | 2013-06-06 00:00:00 UTC ]
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A range of exclusive Beatles content is being used in a "nine-month pre-publication... Continue reading at The Bookseller
[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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The German Book Office's May Book of the Month is Rudolf Herzog’s "A Short History of Nuclear Folly: Mad Scientists, Dithering Nazis, Lost Nukes, and Catastrophic Cover-Ups." Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-04 00:00:00 UTC ]
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Texas Monthly, on the occasion of its 40th anniversary last September, redesigned the print magazine and followed that up with a relaunch of its website in February. Continue reading at Folio Magazine
[ Folio Magazine | 2013-05-03 00:00:00 UTC ]
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Publisher–generated online communities, such as HarperCollins’ InkPop, Gollancz... Continue reading at The Bookseller
[ The Bookseller | 2013-04-17 00:00:00 UTC ]
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The Toronto Star is testing the ebook market with a dedicated subscription model. Launched in November 2012, Star Dispatches is the brainchild of the Toronto Star's marketing department. The Star already has more than 20 titles of long-form jour ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-04-10 00:00:00 UTC ]
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A quarter of UK adults—more than 12 million people—have only picked up a book to read... Continue reading at The Bookseller
[ The Bookseller | 2013-02-14 00:00:00 UTC ]
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The Works achieved its “highest ever” monthly sales figure in December 2012 as it saw... Continue reading at The Bookseller
[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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British writer and two-time Booker Prize winner Hilary Mantel has been named novelist of the year at Britain’s Costa Book Awards for ‘Bring Up the Bodies’. Continue reading at Stuff
[ Stuff | 2013-01-03 00:00:00 UTC ]
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Onswipe, a startup that helps publishers build websites optimized for iPads and other touchscreen devices, is closing out what sounds like a big year. Content published through the Onswipe platform reached 44 million unique visitors over the course o ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-02 00:00:00 UTC ]
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