UsVsTh3m more than doubles its traffic in a month to 7m

Daily Mirror publisher's Buzzfeed-style website achieves rapid growth thanks to content including its North-o-MeterUsVsTh3m, the Daily Mirror publisher's Buzzfeed-style social content website, has more than doubled its traffic in a month, hitting 7 million unique users in November.Trinity Mirror said that the massive boost – the site hit 3 million unique users in October – was fuelled by catchy content such as the North-o-Meter, an "uncannily accurate online measuring tool" that tests "how northern" users are.More than 3.8 million people have so far played the game; at one point 20,000 were playing at the same time.The publisher said that the "digital humour and entertainment" brand, which soft launched at the end of May, topped 1 million monthly users for the first time in September.Of the 7 million unique users to visit last month, 57% accessed the site from mobiles or tablets and 43% from desktops.Seven in 10 users accessed UsVsTh3m from the UK with the average time on the site of 6 minutes.Only 2% of traffic came from search engines, showing the power of social media and recommendation in driving the site's growth.70% of visits were from the UK. The average time on the site was six minutes. Just 2% of the traffic came from search engines."This is an amazing achievement by the team to have grown so quickly in such a short space of time and shows the importance of experimentation for publishers," said Trinity Mirror digital product developer Malcolm Coles. "Our next... Continue reading at 'The Guardian'

[ The Guardian | 2013-12-02 00:00:00 UTC ]
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Magazines Double Down On Tablet Commitment

The magazine industry’s faith in the future of tablets is not easing up, even though advertiser support for digital editions has been slow in coming and these platforms still represent a small fraction of overall distribution for most books. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-29 00:00:00 UTC ]
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Yes, Library Borrowers Really Do Buy Books: 3.2 a Month

OverDrive surveyed library users and found they buy an average of 3.2 books (both print and ebooks) each month, with 35% buying after borrowing. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-19 00:00:00 UTC ]
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Esquire Turns Print Mag ‘Interactive’ This Month

  Editor's Note: This story originally appears on FOLIO: sister site, minonline.com Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-16 00:00:00 UTC ]
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Bertelsmann "satisfied" after nine-month growth

Random House parent-company Bertelsmann has reported a year-on-year increase in revenues and... Continue reading at The Bookseller

[ The Bookseller | 2012-11-13 00:00:00 UTC ]
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Hachette reports "stand-out month" in September

The publication of J K Rowling's The Casual Vacancy and ebook sales growth helped Hachette... Continue reading at The Bookseller

[ The Bookseller | 2012-11-13 00:00:00 UTC ]
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TechRadar Sees Heavy Traffic While PTOM Closes Down

It was a mixed week for Future plc who announced record growth for TechRadar's U.S. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-09 00:00:00 UTC ]
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Double Carnegie nomination for Gardner

Authors including previous winners Anne Fine, Melvin Burgess, Frank Cottrell Boyce and David... Continue reading at The Bookseller

[ The Bookseller | 2012-11-05 00:00:00 UTC ]
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A Solid Six Months for Trade Sales

Sales of adult and children’s trade titles rose 13.8% in the first six months of 2012, according to statistics released last week by the Association of American Publishers as part of its StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-19 00:00:00 UTC ]
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Hilary Does It Again, First British Double Booker Winner

Hilary Mantel has been named the winner of the 2012 Man Booker Price for her novel, Bring Up The Bodies, making her the first British author to win the prestigious award twice. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-17 00:00:00 UTC ]
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Waterstones to sell Paperwhite 'end of the month'

The Kindle Paperwhite is go on sale through Waterstones stores by the end of the month, the... Continue reading at The Bookseller

[ The Bookseller | 2012-10-16 00:00:00 UTC ]
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Amazon extending Kindle Owners' Lending Library to the UK, Germany and France this month

Amazon's Kindle Owners' Lending Library has grown considerably since launching in the US, and it looks like the company's finally decided it was time to let some other countries in on the service as well. It announced today that Amazon Prime members in the UK, Germany and France would all have... Continue reading at Engadget

[ Engadget | 2012-10-11 00:00:00 UTC ]
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Double deal for Aurum

Aurum Press has won a five-way auction for a non-fiction title about the Golden Age of... Continue reading at The Bookseller

[ The Bookseller | 2012-09-27 00:00:00 UTC ]
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Hodder/HCB sign up Doodlemum double

Hodder and Hodder Children's Books have jointly acquired two titles from the daily blogger of... Continue reading at The Bookseller

[ The Bookseller | 2012-09-24 00:00:00 UTC ]
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Implementation of EC price-fixing deals 'could take months'

The deals between four publishers, Apple and the European Commission over its ebook price-... Continue reading at The Bookseller

[ The Bookseller | 2012-09-20 00:00:00 UTC ]
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Barnsley: digital 50% of revenue in 18 months

HarperCollins UK c.e.o. Victoria Barnsley has predicted that half her company’s revenue... Continue reading at The Bookseller

[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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Waterstones chooses Aytmatov as Book of the Month

Waterstones will feature Jamilia by Kyrgyzstan author Chingiz Aytmatov, originally published... Continue reading at The Bookseller

[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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Big Six-Month Bounce for Industry Stocks

Led by big dollar gains at Amazon and Walt Disney Co., the Publishers Weekly Stock Index rose 16.7% in the first six months of 2012, almost triple the increase posted by the Dow Jones Industrial Average. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
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Double win with A Monster Calls

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[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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Media Decoder Blog: Rielle Hunter to Publish a Memoir This Month

Rielle Hunter, who had an affair with John Edwards and later gave birth to their daughter, has written a book titled "What Really Happened: John Edwards, Our Daughter and Me.'' Continue reading at The New York Times

[ The New York Times | 2012-06-02 00:00:00 UTC ]
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Pottermore ebook store sells '£3m in first month'

The Pottermore ebook store sold £3m-worth of Harry Potter ebooks in its first month, the... Continue reading at The Bookseller

[ The Bookseller | 2012-05-04 00:00:00 UTC ]
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