UsVsTh3m more than doubles its traffic in a month to 7m

Daily Mirror publisher's Buzzfeed-style website achieves rapid growth thanks to content including its North-o-MeterUsVsTh3m, the Daily Mirror publisher's Buzzfeed-style social content website, has more than doubled its traffic in a month, hitting 7 million unique users in November.Trinity Mirror said that the massive boost – the site hit 3 million unique users in October – was fuelled by catchy content such as the North-o-Meter, an "uncannily accurate online measuring tool" that tests "how northern" users are.More than 3.8 million people have so far played the game; at one point 20,000 were playing at the same time.The publisher said that the "digital humour and entertainment" brand, which soft launched at the end of May, topped 1 million monthly users for the first time in September.Of the 7 million unique users to visit last month, 57% accessed the site from mobiles or tablets and 43% from desktops.Seven in 10 users accessed UsVsTh3m from the UK with the average time on the site of 6 minutes.Only 2% of traffic came from search engines, showing the power of social media and recommendation in driving the site's growth.70% of visits were from the UK. The average time on the site was six minutes. Just 2% of the traffic came from search engines."This is an amazing achievement by the team to have grown so quickly in such a short space of time and shows the importance of experimentation for publishers," said Trinity Mirror digital product developer Malcolm Coles. "Our next... Continue reading at 'The Guardian'

[ The Guardian | 2013-12-02 00:00:00 UTC ]
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Flooded New Bookshop faces six-month refurbishment

The New Bookshop in Cockermouth, Cumbria, is closing for a major refurbishment set to last an estimated six months - but the shop is hoping it might be able to continue to trade as a "pop-up shop" in the interim. Continue reading at The Bookseller

[ The Bookseller | 2016-01-16 00:00:00 UTC ]
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How The Independent grew its traffic by 24 percent

November saw a number of U.K. newspapers recording traffic increases, particularly the Independent, which now reaches 3 million browsers daily. November was a busy news month, but the newspaper is crediting its success to its site redesign, which reduced page-load times. The Independent also... Continue reading at Digiday

[ Digiday | 2015-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #site redesign #began publishing


More Americans are Going to Start Using Adblockers in Next 3 Months, Trade Group Warns

The number of Americans using adblockers will grow over the next three months, according to a report released today by Digital Content Next, a trade group representing online publishers.   The study estimates that about a third of Amer ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-10 00:00:00 UTC ]
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Is Facebook Driving Less Traffic to Publishers’ Sites?

Facebook might be sending less traffic to publishers’ websites now than it did in January, or more traffic, or the same amount of traffic. It depends on who you ask.   In recent years publishers have increasingly relied on Faceboo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-02 00:00:00 UTC ]
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AAP Monthly Statshot, July 2015

July was a good month for both the adult trade and the children’s/young adult segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-21 00:00:00 UTC ]
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October Was Broadcast TV's Best Advertising Month Since January 2014

Perhaps the sky isn't falling after all when it comes to television advertising. Robust TV ad sales in October, as the new television season kicked off, drove the U.S. ad market to its best month this year, according to new data from Standard Media Index (SMI). In the findings from SMI, which... Continue reading at AdWeek

[ AdWeek | 2015-11-18 00:00:00 UTC ]
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Facebook's Traffic to Top Publishers Fell 32 Percent Since January

While Facebook makes headlines for cooking up new initiatives with publishers, the actual traffic it’s sending those publishers has fallen sharply.   Referral traffic (desktop + mobile) to the top 30 Facebook publishers (as defined by ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-09 00:00:00 UTC ]
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How to write a book – top tips for National Novel Writing Month

Welcome to NaNoWriMo! MG Leonard (who wrote her first book Beetle Boy in six months, one hour a day) has tips on how to do it. And it starts with writing EVERY SINGLE DAY NaNoWriMo stands for National Novel Writing Month, and takes place every November. It’s for anyone thinking about writing a... Continue reading at The Guardian

[ The Guardian | 2015-11-03 00:00:00 UTC ]
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Facebook’s Instant Articles Could Mean Less Traffic For Websites

Facebook officially rolled out Instant Articles to all iPhone users last Tuesday, allowing media companies to publish content directly to the social network instead of driving users back to their own properties.   The launch raises questions abo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-29 00:00:00 UTC ]
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Three months, standing start to high street

"The dispiriting feeling that...the entire industry is stacked against the author." Douglas Wight isn't the first to respond by creating an imprint of his own, of course. Indie bestseller Barbara Freethy self-publishes as Fog City Publishing, which has a trade imprint for bookstores, Hyde Street... Continue reading at The Bookseller

[ The Bookseller | 2015-10-29 00:00:00 UTC ]
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Six Months Sales Up at Bloomsbury, But Earnings Dip

Revenue at Bloomsbury Publishing rose 13% in the six months ended August 31, 2015 compared to the same period a year ago, but pretax profit dipped to £342,000 from £509,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-27 00:00:00 UTC ]
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'Toronto Star' Doubles Its Books Pages

The newspaper will increase its weekly print books coverage from two to four pages and run extended bestseller lists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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AAP Monthly Statshot, June 2015

Sales in the adult trade segment were up 3.1% in the first six months of 2015 over 2014, while sales of children’s/young adult books fell 12.3% in the same period, according to figures released by the Association of American Publishers‘ StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Adult Trade Sales Up in Six Months, Kids Down

Sales in the adult trade segment were up 3.1% in the first six months of 2015 over 2014, while sales of children’s/young adult books fell 12.3% in the same period, according to figures released by the Association of American Publishers StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-08 00:00:00 UTC ]
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Medium Doubles Down on Mobile With New App

Founder Evan Williams unveiled a slew of new features and new publishing partners at an event in San Francisco last night.Recognizing that people are increasingly on their mobile devices, Medium yesterday launched a slew of new features and major updates to its iOS and Android apps that make it... Continue reading at Fast Company

[ Fast Company | 2015-10-08 00:00:00 UTC ]
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Stanfords launches Children’s book of the Month promotion

Stanfords has launched a Children’s Book of the Month promotion, which will begin with City Atlas by Martin Haake (Wide Eyed Editions). Continue reading at The Bookseller

[ The Bookseller | 2015-09-14 00:00:00 UTC ]
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This Infographic Shows Facebook's Biggest Topics Last Month

On Aug. 24, when Facebook drew 1 billion users on a single day for the first time, the social network's impact on the world of conversation only became more obvious. But what exactly are people using the platform to talk about? To inform our readers, we've started working with Facebook to... Continue reading at AdWeek

[ AdWeek | 2015-09-11 00:00:00 UTC ]
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Monthly StatShot, May 2015

May was a bad month for publishers, with sales down in most of the major categories compared to the same month last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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US book sales fall in first five months of 2015

Book sales of traditionally published books in the US fell by almost 6% in the first five months of this year, compared to the same period the year before. Overall sales for trade fiction and non-fiction, children, higher education, professional and university presses were down 5.8% from... Continue reading at The Bookseller

[ The Bookseller | 2015-09-02 00:00:00 UTC ]
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Storytellers From ‘The Moth’ Join Jemas and Double Take for ‘Living Dead’ Line

Mix one maverick comics publisher, a horror movie classic, a renowned video game company and some of the best oral storytellers from NPR’s popular The Moth Radio Hour and you have a pretty unusual mix for a new line of comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
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