Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board at launch. Powder offers several new revenue streams for the publisher looking to safeguard against losses -- promoted products, native content, events, affiliate e-commerce and also selling beauty boxes. The post Time Inc’s new beauty site is an e-commerce and data play appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-02-03 00:00:00 UTC ]
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The Times’ commissioning books editor Fiona Wilson and Titan Books’ managing editor Beth Lewis are joining crowd-funding publisher Unbound. Continue reading at The Bookseller
[ The Bookseller | 2017-05-24 00:00:00 UTC ]
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Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age
[ Advertising Age | 2017-05-23 00:00:00 UTC ]
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Faber and Faber will publish The Last Ballad, the third novel by Wiley Cash, the winner of both the John Creasey and Gold Dagger Awards. Continue reading at The Bookseller
[ The Bookseller | 2017-05-23 00:00:00 UTC ]
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From the words, to how the form looks, and on to interactivity, Designing UX: Forms will show you how to design a web form that works beautifully on mobiles, laptops and desktops. It’s filled with practical and engaging insights, and plenty of real-world examples, both good and bad. Designing... Continue reading at Betanews
[ Betanews | 2017-05-19 00:00:00 UTC ]
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While living and working as an account executive for D Magazine in Dallas in 2009, she was diagnosed with stage 4 non-Hodgkin’s lymphoma and underwent chemo treatments for six months, and was then declared cancer free. “It taught me not to take anything for granted. And made me realize that... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2017-05-19 00:00:00 UTC ]
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Publishers are being urged to reassess how they process personal data ahead of new European regulations set to come into force in May next year regardless of Brexit. Continue reading at The Bookseller
[ The Bookseller | 2017-05-18 00:00:00 UTC ]
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A trio of promotions at Hearst moves Michael Sebastian up to site director of Esquire.com, Kate Storey to news director, Ben Boskovich to managing editor of Esquire.com and Megan Friedman to deputy news editor of the newsroom. Sebastian joined Hearst in 2015 from Ad Age as senior news editor at... Continue reading at AdWeek
[ AdWeek | 2017-05-17 00:00:00 UTC ]
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Louise Mensch is among a number of bloggers offering a mix of true and inaccurate stories, forcing readers to discern for truth for themselvesThe need for vigilance in distinguishing real journalism from “fake news” has become well established since Donald Trump was elected with help from bogus... Continue reading at The Guardian
[ The Guardian | 2017-05-16 00:00:00 UTC ]
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As the world's leading productivity software, Microsoft Office plays an integral role in the daily lives of professionals. Understanding how to quickly and accurately use Office 2016 can improve your productivity, and provide you with all the tools and knowledge you need to be successful. This... Continue reading at Betanews
[ Betanews | 2017-05-16 00:00:00 UTC ]
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Just a few days ago, the BBC revealed that it was planning to introduce password checks for iPlayer users so it could ensure that a valid TV license is in place. Following on from this, the corporation has updated its Privacy and Cookies Policy. The changes mean that personal information is... Continue reading at Betanews
[ Betanews | 2017-05-16 00:00:00 UTC ]
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Facebook’s embrace of video hasn’t done much good for publishers' balance sheets, so some have looked to make it a commerce driver. The post Publishers are using Facebook video to drive commerce revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-15 00:00:00 UTC ]
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Elif Shafak and Lucy Hughes-Hallett are named judges in London; the public is one of five judges in the Alabama-based Harper Lee Prize. The post Competition Notes: Sunday Times Prize Judges, Harper Lee Legal Fiction Prize Finalists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-15 00:00:00 UTC ]
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Facebook is taking another step to penalize the lowest quality websites by lowering their visibility on the social network.Facebook is using artificial intelligence to identify when a link leads to a website with the worst ad experiences, like sponsored content spam and other negative cues, and... Continue reading at Advertising Age
[ Advertising Age | 2017-05-10 00:00:00 UTC ]
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Good user experience (UX) design is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far, however. To get the full picture of how users are engaging with your website or app, you’ll need to use quantitative evidence in the form of analytics.... Continue reading at Betanews
[ Betanews | 2017-05-10 00:00:00 UTC ]
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Keep Austin residents wired. That's the expanded mandate for Time Out in the Lone Star State. Already catering to residents online, the magazine is launching an additional free quarterly print edition, scheduled to hit restaurants, bars, retailers and other area locations May 11. The company is... Continue reading at AdWeek
[ AdWeek | 2017-05-04 00:00:00 UTC ]
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Fashion and beauty retailers are following in the footsteps of publishers like Conde Nast and BuzzFeed by setting up shop in Austin. The post Why fashion and beauty brands are setting their sights on Austin appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-04 00:00:00 UTC ]
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The process of selling the storied magazine giant comes with an added, intangible price. The post The ‘Devastating’ Opportunity Cost of Time Inc.’s Sale Process appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-05-03 00:00:00 UTC ]
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Three children's authors have been featured on the annual Sunday Times Rich List for the first time. Continue reading at The Bookseller
[ The Bookseller | 2017-05-03 00:00:00 UTC ]
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Long before she became the resident VR expert at one of the country's top publishers, Mia Tramz was finding low-tech ways to create immersive experiences. While participating in a sculpture installation as a visual arts student at Columbia University, "I made a sculpture with mirrored fragments... Continue reading at AdWeek
[ AdWeek | 2017-05-02 00:00:00 UTC ]
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It didn't take long to get NewFronts fatigue. The New York Times kicked off the two weeks of presentations with a more-than-two-hour pitch to agency executives and marketers parading its journalists in the way other digital publishers might show off their social influencers.Typically one of the... Continue reading at Advertising Age
[ Advertising Age | 2017-05-01 00:00:00 UTC ]
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