The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

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After dropping its paywall, The Sun focuses on rebuilding traffic

After three years behind a paywall, The Sun has had to flip its content strategy to win back the traffic and SEO history it's lost in the interim, to compete in the free-access world. That's meant bringing in more people experienced with digital publishing and creating a centralized team... Continue reading at Digiday

[ Digiday | 2016-03-21 00:00:00 UTC ]
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Bloomberg finds a new outlet for video-licensing deal: airlines

Bloomberg is arriving on Delta Studio, the airline’s in-flight streaming platform. Up to 10 episodes of three series, including one, Delta-only version of “With All Due Respect,” will be available to stream. Bloomberg’s video licensing business brings in “millions” of dollars annually, according... Continue reading at Digiday

[ Digiday | 2016-03-21 00:00:00 UTC ]
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Book Deals: Week of March 21, 2016

Harper lands a Kennedy memoir, Ballantine re-ups historical fiction bestseller C.W. Gortner, SMP buys a recent U.K. bestseller, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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The Insider's Guide To Landing A Book Deal

Top publishing experts share their tips on how to get your business book published.For business leaders, publishing a book can mean greater credibility, bigger sales, lucrative speaking engagements, and other career and business benefits. But "getting a book deal" isn't as simply as penning a... Continue reading at Fast Company

[ Fast Company | 2016-03-18 00:00:00 UTC ]
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Charter-Time Warner Cable deal headed for FCC approval

Charter Communications' proposed takeover of two other cable companies — Time Warner Cable and Bright House Networks — is nearing the finish line as federal officials appear poised to approve the mammoth $67-billion deal in the coming weeks.Federal Communications Commission Chairman Tom Wheeler... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-17 00:00:00 UTC ]
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Sony is betting on love for the Beatles lasting in a new $750 million deal

For a 2012 episode of the popular TV show "Mad Men," Lionsgate paid an estimated $250,000 for the sound recording and publishing rights to use "Tomorrow Never Knows." Money may not buy love, but the steep price for a single Beatles song helps explain why Sony Corp. would be willing to make a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-16 00:00:00 UTC ]
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Cheung moves to Piatkus in two-book deal

Author and spiritualist Theresa Cheung has found a new publisher in Piatkus, after previously being published by Simon & Schuster. Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
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Viking pre-empts psychological thriller in 'substantial' deal

Viking has pre-empted world rights for a debut psychological thriller My Sister’s Bones by British author Nuala Ellwood. Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
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Harper Offering Schools Discounted 'Mockingbird'

With the mass market paperback edition of 'To Kill a Mockingbird' set to go out of print next month, HarperCollins is introducing a special price offer for schools for its trade paperback edition. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-15 00:00:00 UTC ]
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Talulah Riley in two-book deal with Hodder

Hodder & Stoughton has confirmed a two-book deal with actress, director, screenwriter and entrepreneur Talulah Riley. Continue reading at The Bookseller

[ The Bookseller | 2016-03-12 00:00:00 UTC ]
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Book Deals: Week of March 14, 2016

Sally Kim closes her first deal as Putnam’s editorial director, Booker Prize–nominee Paul Kingsnorth closes a double at Graywolf, Norman Ollestad sells his new novel to Counterpoint, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Global HC publishing deal for Gaynor's Cottingley Fairies tale

HarperCollins has signed a global publishing deal for The Girl from the Savoy by historical novelist Hazel Gaynor. Continue reading at The Bookseller

[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Campbell Books signs deal with Monkey Music

Campbell Books, the pre-school imprint of Macmillan Children’s Books, has signed a two-book deal with pre-school music specialists Monkey Music. Continue reading at The Bookseller

[ The Bookseller | 2016-03-10 00:00:00 UTC ]
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Mediaocean, Rubicon Link Up in an Effort to Automate All Digital Media Transactions

Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age

[ Advertising Age | 2016-03-10 00:00:00 UTC ]
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Jimmy Fallon picture book gets UK publishing deal

Hodder Children’s Books, part of the Hachette Children’s Group, has acquired a picture book by US TV host Jimmy Fallon. Continue reading at The Bookseller

[ The Bookseller | 2016-03-08 00:00:00 UTC ]
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10 Best Linked Story Collections

Books by Salinger, Bradbury, and more, chosen by Amy Parker, the author of 'Beasts and Children.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Book Deals: Week of March 7, 2016

Soho closed a doubleheader; Balzer + Bray signed a new duology by Sara Raasch; and Greenwillow books signed Kimberley Derting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Want an Ivy League education? Read these books.

What are Ivy League students reading that the rest of us aren't? More British literature and more philosophy. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-02-27 00:00:00 UTC ]
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Book Deals: Week of February 29, 2016

Simon & Schuster’s Atheneum imprint buys a picture book by Richard T. Morris, Da Capo nabs a book about the battle of Antietam, Dial signs Jessica Taylor for two YA novels, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-26 00:00:00 UTC ]
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Vinyl and tattoos for new edition of Verne's Twenty Thousand Leagues

A novel, an album, a work of art, or all of the above? An ambitious issue from Four Corners Books comes under the spotlight. Continue reading at The Bookseller

[ The Bookseller | 2016-02-23 00:00:00 UTC ]
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