The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

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Sharjah Offers $500k+ Translation Award, Fosters Int’l Exchange

The Sharjah Book Authority is offering a 2 million UED ($563,000) prize for a book translated from Arabic, as announced at this year's Sharjah Book Fair. The post Sharjah Offers $500k+ Translation Award, Fosters Int’l Exchange appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-05 00:00:00 UTC ]
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Tribune Offers $3 Million to Fund Freedom Bankruptcy Case

Tribune Publishing Co., the owners of the Los Angeles Times, offered $3 million to fund Freedom Communication Inc.’s bankruptcy case during the newspaper publisher’s first bankruptcy hearing Wednesday.   A lawyer for the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-04 00:00:00 UTC ]
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Half of a Yellow Sun judged Bailey's 'Best of the Best'

Half of a Yellow Sun by Nigerian author Chimamanda Ngozi Adichie has been named the Bailey's ‘Best of the Best’, chosen from the past decade's winners of the Baileys Women’s Prize for Fiction. Continue reading at The Bookseller

[ The Bookseller | 2015-11-03 00:00:00 UTC ]
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AppNexus Now Offering Viewable-Only Buying

As the debate over ad viewability rages on, AppNexus is the latest to introduce a tool for advertisers that only want to buy ads that people have some chance to see.Traditionally, advertisers buy digital media based on how many impressions they want, before the ads are actually served, and pay... Continue reading at Advertising Age

[ Advertising Age | 2015-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy ads #giving advertisers


Why Instagram Offering Self-Service Carousel Ads Could Attract More Marketers

Touting strong early performances of its Carousel ads, Instagram has opened up the option to buy the multi-photo campaigns through its self-service interfaces. Carousel lets marketers use up to five still images in a single ad, as viewers can swipe through them like virtual magazine pages. ... Continue reading at AdWeek

[ AdWeek | 2015-10-31 00:00:00 UTC ]
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Book Deals: Week of November 2, 2015

Mitali Perkins sells to FSG, Feiwel & Friends nabs teacher Jake Burt’s debut, Amy Ephron sells her first children’s book, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-30 00:00:00 UTC ]
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HarperCollins Buys E-Book Deal Newsletter, The Midlist

HarperCollins has acquired The Midlist, a daily e-mail newsletter that features ebook deals from a variety of publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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Trinity Mirror confirms £220m Local World deal

Daily Mirror owner will become UK’s biggest regional newspaper publisher as it takes control of more than 100 titlesThe publisher of the Daily Mirror has confirmed its £220m deal to take control of Local World, cementing its place as the UK’s biggest regional newspaper publisher.Trinity Mirror,... Continue reading at The Guardian

[ The Guardian | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes control #daily mirror #local world #trinity mirror #sunday mirror


Lena Dunham signs deal with Hearst to commercialise Lenny newsletter

Project launched by Girls creator and Jenni Konner to become self-sustaining as US Cosmopolitan and Marie Claire publisher sells ads and syndicates contentGirls creator Lena Dunham has signed a deal to commercialise her Lenny newsletter with Cosmopolitan and Marie Claire publisher Hearst.Hearst... Continue reading at The Guardian

[ The Guardian | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #project launched #jenni konner #sell ads


How German Publishers Deal With Amazon

At the opening press conference at this year’s Frankfurt Book Fair (which ended October 18), Heinrich Riethmüller, the chairman of the German Publishers and Booksellers Association, told reporters about the German book industry’s battle to prevent Amazon from “monopolizing” the book business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #booksellers association #told reporters #book business


Book Deals: Week of October 26, 2015

Pushcart Prize–winner Stephanie Powell Watts takes her debut to Ecco, Diana Palmer gets seven figures from Harlequin, Juliet Nicolson sells a nonfiction title to FSG, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #pushcart prize #nonfiction title


DFB signs US deals for Smy and O’Guilin

David Fickling Books (DFB) has secured rights deals with US publishers for Thornhill by Pam Smy and for The Call by Peadar O’Guilin. Continue reading at The Bookseller

[ The Bookseller | 2015-10-20 00:00:00 UTC ]
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Book Deals: Week of October 19, 2015

Agent Andrew Blauner sells a Beatles anthology he is editing to Blue Rider, the Hawker Fare cookbook goes to Ecco, Aladdin buys two more Barbara Dee middle-grade novels, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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Staff Pick: 'The Private Lives of the Sun Signs' by Katharine Merlin

Reviews editor Annie Coreno recommends 'The Private Lives of the Sun Signs' which explores the personality traits of the twelve zodiac signs, with insights into what motivates the people of each group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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Frankfurt Book Fair 2015: Another Round of Big Deals

With the Frankfurt Book Fair now well underway, and still no big book in sight, there was another dizzying round of deal-making that has left fair-goers tracking an ever-growing list of books gaining buzz. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big deals #big book #ever-growing list


PRH Signs Global Deal for Phil Collins Autobiography

Penguin Random House has signed a global deal for the autobiography of musician Phil Collins, with Tricia Boczkowski buying for Crown U.S. and Ben Dunn buying for Century U.K. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
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Book Deals: Week of October 12, 2015

The follow-up to The Golem and the Jinni goes to Viking for a rumored seven figures, Deborah Harkness sells her fourth novel, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Nosy Crow and British Museum sign partnership deal

Nosy Crow is to work with the British Museum to produce a “broad range” of children’s books as part of an exclusive partnership. Continue reading at The Bookseller

[ The Bookseller | 2015-10-08 00:00:00 UTC ]
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Lots of Offerings for Kids at PNBA 2015

At the Pacific Northwest Booksellers Association's annual trade show, held this year from October 2–4 in Portland, Ore., Friday evening's celebratory dinner was all about the kids. Or at least, all about books for them. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-08 00:00:00 UTC ]
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Quvenzhane Wallis has a deal to write Children's books

An Oscar nominee at age 9, Quvenzhane Wallis is now getting an early start on a writing career. Continue reading at Stuff

[ Stuff | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #write children #early start #writing career