Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'
[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with:
#marketing campaigns
#including tv
#print ads
#nationwide network
In the third major deal for an indie author in the run-up to next week's London Book Fair, Grand Central's Forever imprint has inked Meredith Wild to a five-book, seven-figure deal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#major deal
#indie author
#grand central
#seven-figure deal
After selling more than 2m ebooks under her own steam, the DIY star has now sold ‘dark, sexy’ Madame X trilogy to Berkley BooksRomance novelist Jasinda Wilder has become the latest self-published writer to land a major deal with a mainstream publisher, after her “dark, sexy” Madame X trilogy was... Continue reading at The Guardian
[ The Guardian | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#2m ebooks
#major deal
Berkley lands indie sensation for seven figures and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
Danielle Steel has signed a 10-book contract with Pan Macmillan, moving to the publisher from Transworld, where she has been for the last 26 years. Jeremy Trevathan, publisher of Macmillan adult books, signed UK and Commonwealth rights, excluding Canada, in a deal negotiated with Cullen Stanley... Continue reading at The Bookseller
[ The Bookseller | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#signed uk
#10-book deal
#pan macmillan
#deal negotiated
#cullen stanley
#janklow nesbit
In two new books out this spring, mystery writers provide recipes from their lives, and the lives of their characters. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-31 00:00:00 UTC ]
More news stories like this |
Total revenue at Penguin Random House rose 25.2% in 2014 to 3.32 billion euros, while EBITDA increased 24.5% to 452 million euros. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#total revenue
Playster, a new subscription platform offering access to books, music, games and films, has added 14,000 backlist titles from HarperCollins. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this |
Opening up a video division has become new-media companies' way of announcing their arrival. In the past couple of years, BuzzFeed and Vox Media have seriously stepped up their video games, launching in-house production studios with names like BuzzFeed Motion Pictures and Vox Entertainment.Now... Continue reading at Advertising Age
[ Advertising Age | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video division
#video games
#past couple
The readiness of juries to defend public interest journalism is good news. But the press should be more transparent about payments to sources for storiesThe case of the Sun journalists charged with paying public officials for information has been a troubling one in many respects. It is, we... Continue reading at The Guardian
[ The Guardian | 2015-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#difficult questions
#public interest
eBooks by Sainsbury’s is launching a new national promotion offering customers £3 off all ebooks when they buy a paperback chart title in-store. All of the titles in the Paperback Chart in Sainsbury's stores will have a sticker with a unique code that gives customers £3 to spend on ebooks at... Continue reading at The Bookseller
[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#total cost
Pedigree Books is set to publish World Wrestling Entertainment (WWE) titles after the two companies signed a three-year licensing agreement. This year the publisher will release WWE Annual (£7.99), WWE Bumper Activity Annual Pack (£7.99), WWE Activity Annual (£5.99), WWE Fun Learning English... Continue reading at The Bookseller
[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pedigree books
#companies signed
#previously worked
USA TODAY announced Wednesday that it will offer buyout packages to veteran employees to trim staffing, its latest effort to cut costs and invest more in digital products amid a plan by parent company Gannett to spin off the publishing business as a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest effort
#cut costs
#publishing business
It's a fact: even though printed books are not yet dead, there's an increasing number of people who are turning to ebooks to read their favorite book. Trajectory, a Marblehead-based company launched three years ago by two technology veterans, seeks to not only help publishers distribute their... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#printed books
#increasing number
#favorite book
#online retailers
The demise of the well-respected technology news site highlights the pressures faced by venture capital-funded publishersStop all the clocks, cut off the telephone … it is the end of Gigaom. With many apologies to WH Auden, when the news broke last week that the well-respected technology site... Continue reading at The Guardian
[ The Guardian | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news broke
Entertainment company Magic Light has signed a Gruffalo licensing deal with Yorkshire tea. Magic Light, which owns the branding, audio-visual and merchandising rights for The Gruffalo, the bestselling children’s book by Julia Donaldson and Axel Scheffler (Macmillan Children’s Books), is... Continue reading at The Bookseller
[ The Bookseller | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling children
#julia donaldson
Roger Tagholm reports from the Riyadh Int'l Book Fair, where his pre-conceptions about Saudi Arabia were challenged and cultures connected through books. The post Riyadh Int’l Book Fair Offers Window Into Closed World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book fair
#saudi arabia
If Facebook is looking to steal TV ad dollars with its autoplay video ads, then its photo-sharing service Instagram has its sights set on print magazine money with a new ad format.Instagram has created a slideshow-like ad format that lets advertisers include multiple photos in an ad and a link... Continue reading at Advertising Age
[ Advertising Age | 2015-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad format
#people wanted
#sights set
#global head
Celebrity chef Paula Deen--who was dropped, amid scandal, by Random House in 2013--has a new deal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
Jill Abramson, the former New York Times executive editor, has signed a rumoured $1m book deal – but readers hoping for a score-settling page turner may be disappointed, according to her publisher. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jill abramson
Pigeonhole.com, a young, digital-only publisher in the UK, is commissioning new fiction, refashioning classics, and offering their ebooks via serialization and subscription. The post Pigeonhole.com Offers Subscriptions for Serialized Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-25 00:00:00 UTC ]
More news stories like this |