The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

Other Publishing stories related to: 'The Sun links up with O2 to offer Premier League clips with 4G deals'


AppNexus Worthy Google Rival? Announces New Deals With 50 Publishers

Ad-tech company AppNexus announced Monday that it has signed deals with over 50 publishers including Axel Springer, Foursquare, Groupon, Hearst and NASDAQ in the last six months — positioning the company as more of a rival to Google&rsq ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #signed deals #months mdash


Egmont signs Halo deal with Microsoft

Egmont Publishing is set to publish two books based on the Halo Xbox video game franchise, after acquiring world rights from Microsoft and game developer 343 Industries. Continue reading at The Bookseller

[ The Bookseller | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont publishing #books based


5 Things We Learned in 2015 From the Year in Media Deals

The desire to scale up and reach millennial readers drove many high-profile publishing deals in 2015. Here are five takeaways from all the activity. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-18 00:00:00 UTC ]
More news stories like this |


Book Deals: Week of December 21, 2015

Newbery–winner Dan Santat signs a four-book deal; PW’s own Gabe Habash sells his debut novel; Ilyasah Shabazz inks a deal to write a children’s book about her mother, Betty; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #four-book deal


GBBO winner Nadiya cuts deal with Michael Joseph

Winner of the Great British Bake Off 2015, Nadiya Hussain, will be publishing her "dream" debut cookbook with Michael Joseph. Continue reading at The Bookseller

[ The Bookseller | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael joseph #nadiya hussain


Book Deals: Week of December 14, 2015

Gizmodo’s former editor signs with Tor, Barry Eisler inks a two-book deal with Thomas & Mercer, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #thomas mercer


Shareholders Back Anderson Offer for Books-A-Million

At a special meeting held Tuesday afternoon, shareholders of Books-A-Million voted overwhelmingly to accept the $3.25 per share offer from the Anderson family to buy all the shares in the retailer that they didn’t already own. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #share offer #anderson family


Booktrack strikes deal with Canelo

Booktrack, which provides a soundtrack for ebooks, is to partner with digital publisher Canelo to bring new books to its platform. Continue reading at The Bookseller

[ The Bookseller | 2015-12-04 00:00:00 UTC ]
More news stories like this |


Book Deals: Week of December 7, 2015

OUP nabs a title exploring children’s literature—and publishing’s—problem with diversity, Lee Boudreaux invests in a veteran’s Fallujah-set war novel, Avery spends six figures luring the pair behind a breakout vegan blog, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


'The Nation' In Deal with I.B. Tauris

U.K.-based independent publisher I.B. Tauris has struck a deal with 'The Nation' magazine to publish two books next year that examine hot topics tied to the presidential election. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential election


Vance Publishing Split Up in Three Separate Deals

Assets acquired by Farm Journal Media, Bobit and CCI in deals that mark the end of the 75-year-old company. The post Vance Publishing Split Up in Three Separate Deals appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #separate deals


AOL's Periscope Rival Signs First Moneymaking Brand Deal

AOL has a live-streaming app, too. A couple months after it acquired mobile app maker Kanvas Labs in August, it released an updated version of Kanvas' photo-and-video-sharing app that added live-streaming to rival Twitter's Periscope, Meerkat and Facebook Live. And now it's signed its first... Continue reading at Advertising Age

[ Advertising Age | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live


Snapchat Finally Enables Publishers to 'Deep Link' to Their Discover Content

Snapchat’s enabling its publishing partners to promote their channels on Facebook and Twitter with links directly to their content, the company said today.   The media partners, which include Hearst, IGN, Vox, BuzzFeed, CNN and Vi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners


Samuel Johnson Prize strikes sponsorship deal with Baillie Gifford

The Samuel Johnson Prize for Non-Fiction has struck a new five-year sponsorship deal with Baillie Gifford and will seek to extend its reach to the US. Continue reading at The Bookseller

[ The Bookseller | 2015-11-30 00:00:00 UTC ]
More news stories like this |


Book Deals: Week of November 30, 2015

Ecco nabs a Mississippi-set debut, Kensington re-ups Marie Bostwick, Israeli musician Oren Lavie sells a picture book, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #ecco nabs #picture book


Book Deals: Week of November 23, 2015

Ecco nabs a posthumous work by filmmaker/playwright Kathleen Collins; SMP gets supernatural with debut author Stephanie Gangi; another debut, this one from a working actor, lands at Little, Brown; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #ecco nabs


Publishers answer minister's call to offer schools cheap classics

Major imprints ‘confident’ they can meet schools minister Nick Gibb’s challenge to inspire children with sets of canonical novels at ‘minimal cost’Classic novels such as Great Expectations, Pride and Prejudice and Jane Eyre should be available in secondary schools for all pupils to read,... Continue reading at The Guardian

[ The Guardian | 2015-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #classic novels #great expectations #jane eyre #low prices #wide range #lifelong love #secondary school


Book Deals: Week of November 16, 2015

John Waters sells his debut novel, a senior adviser to John Kerry delves into the “Muslim mafia,” and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


Futurebook Conference launches a week of daily deals

The Bookseller is to launch a week of FutureBook offers in the run-up to the FutureBook Conference on 4th December. Continue reading at The Bookseller

[ The Bookseller | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily deals #futurebook conference #4th december


France's SNCF offers ebook subscription

French railway SNCF has launched an ebook library on its mainline trains, offering 100,000 titles to be downloaded by smartphone, tablet or computer and read offline when there is no internet connection.   Access to the full selection of books offered by SNCF e-LIVRE is free for 45 days and... Continue reading at The Bookseller

[ The Bookseller | 2015-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook library #internet connection #books offered