Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'
[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with:
#marketing campaigns
#including tv
#print ads
#nationwide network
Waterstones is to stop selling ebooks from its website and instead divert customers to Kobo’s reading platform for digital sales. Continue reading at The Bookseller
[ The Bookseller | 2016-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#divert customers
#reading platform
#digital sales
ComiXology, Amazon's online comic book service, unveiled a new unlimited content subscription option on Tuesday. The $6 per month ComiXology Unlimited plan gives subscribers unfettered access to the service's archive, which includes titles from Image... Continue reading at Engadget
[ Engadget | 2016-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#includes titles
WNYC host Manoush Zomorodi sells a book about “spacing out,” Mindy McGinnis closes a two-book deal at Katherine Tegen Books, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
In a deal tied directly to the U.S. Publishing Mission that visited the Havana Book Fair in February, IPG has signed a deal with a Peruvian book distributor to bring books by three Cuban publishers into the U.S. book market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing mission
#bring books
#cuban publishers
#book market
Goodreads is introducing Goodreads Deals to the US market, a digital marketing tool that will alert site members when an ebook on their 'want to read' list is available at a discount. Continue reading at The Bookseller
[ The Bookseller | 2016-05-19 00:00:00 UTC ]
More news stories like this |
Goodreads Deals will offer "significant" discounts on selected ebooks keyed to the books listed in members' bookshelves Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#books listed
Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#social platforms
#audience network
Gannett and Tribune Publishing leadership met in Chicago Thursday, but no progress was made on an unsolicited bid to buy the Chicago-based newspaper chain, according to a Securities and Exchange Commission filing.The meeting, held at the suggestion of Tribune Publishing Chairman Michael Ferro,... Continue reading at Baltimore Sun
[ Baltimore Sun | 2016-05-14 00:00:00 UTC ]
More news stories like this |
Regan Arts runs with triathlete James Lawrence’s memoir, Laird Barron sells two noirs to Putnam, and Arcade picks up two titles by South Korean novelest Hey Young Pyun in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday
[ Digiday | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#legacy publishers
#latest bid
#print magazines
#publisher hopes
Production company Lime Pictures has acquired the TV rights to Dawn Kurtagich’s YA novel The Dead House. Continue reading at The Bookseller
[ The Bookseller | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tv deal
#tv rights
The Los Angeles Times building. The owner of the newspaper, Tribune Publishing Company, rejected an unsolicited offer from Gannett. Continue reading at The New York Times
[ The New York Times | 2016-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tribune publishing
Barrington Stoke has acquired two books by Phil Earle: Mind the Gap, a novella for teen readers; and Superdad’s Day Off, an adventure story for readers aged five to eight. Continue reading at The Bookseller
[ The Bookseller | 2016-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#phil earle
#barrington stoke
#teen readers
#adventure story
#readers aged
Actor Josh Radnor signs up with HarperElixir for a book on answering big spiritual questions, Putnam signs a two-book world-rights deal with T. Jefferson Parker, R.L. Stine collaborates with Mystery Writers of America for a middle grade anthology to be published by HarperCollins Children’s, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#mystery writers
#harpercollins children
Journalist, who was cleared of wrongdoing in relation to leaks from Sandhurst, has a deal with Harper CollinsThe Sun’s royal editor, Duncan Larcombe, is to leave the paper more than a year after an Old Bailey trial that saw him cleared of any wrongdoing in relation to tips about Princes William... Continue reading at The Guardian
[ The Guardian | 2016-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#prince harry
#harper collins
Gannett hopes to make $50m a year in savings from takeover of Tribune PublishingGannett, which owns local newspaper publisher Newsquest in the UK, has made a $12.25 (£8.44) per share offer to take over Tribune Publishing.The all-cash offer, a 63% premium on Tribune’s closing share price on... Continue reading at The Guardian
[ The Guardian | 2016-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tribune publishing
#share offer
In this week's column, Rodale buys a book by a Bronx teacher, musician J.D. Wilkes sells his debut to Two Dollar Radio, indie bestseller J.D. Barker gets six figures at HMH, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#dollar radio
#indie bestseller
Putnam preempts a debut novel about two Korean sisters separated by war, Tamara Ireland-Stone sells her fourth YA book to Disney-Hyperion, and Italian food importer Rolando Beramendi signs up with SMP. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#putnam preempts
As London Book Fair 2016 came to a close, Picador snatched rights to a much talked about “deeply moving” debut beating four other publishers to the title at auction. Continue reading at The Bookseller
[ The Bookseller | 2016-04-15 00:00:00 UTC ]
More news stories like this |
Translation funding and robust international attendance at the Sharjah Book Fair's professional program has given rise to more rights deals at the fair. The post Rights Deals Soar at Sharjah Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#translation funding
#professional program
#rights deals