The Great Digital Content Pricing Experiment

By Ellen Harvey With the prevalence of free online content, many readers have become reluctant customers, leaving publishers puzzling over how to monetize their greatest asset. Yet the same technologies (the web, tablet and mobile apps) that have dissolved... Continue reading at 'Publishing Executive'

[ Publishing Executive | 2013-11-01 00:00:00 UTC ]
News tagged with: #ellen harvey #mobile apps

Other Publishing stories related to: 'The Great Digital Content Pricing Experiment'


Why video is still the best investment for digital publishers

Today, video is recognized as the most important medium for viewer engagement. Despite a competitive environment publishers still are aware of the importance of engaging audiences via video. From building trust in the content to gaining internal confidence in a video strategy, here are a few... Continue reading at Digiday

[ Digiday | 2019-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video strategy #digital publishers #important medium


C&W scoops Hewitt’s exploration of female experience

Chatto & Windus has acquired rights to Rachel Hewitt's non-fiction book exploring the female experience.  Continue reading at The Bookseller

[ The Bookseller | 2019-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #female experience #chatto windus


Digital ad market under fresh scrutiny amid competition concerns

UK government backs investigation into dominance of Facebook and GoogleFacebook and Google could be forced to open up their businesses and share details of how their advertising model works, after the government backed an investigation into concerns that their dominance of the online advertising... Continue reading at The Guardian

[ The Guardian | 2019-02-13 00:00:00 UTC ]
More news stories like this |


Trends, predictions and pitfalls: What we can learn from digital payment transparency

In the digital media industry, there’s a big push for transparency. Publishers are demanding to know details around ad fraud, viewability and brand safety because if brand safety is in jeopardy, the agency might not pay a publisher. Sponsored by OAREX. The post Trends, predictions and pitfalls:... Continue reading at Digiday

[ Digiday | 2019-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post trends #big push #ad fraud #brand safety


The pivot to paid is bringing renewed focus on automated personalized content tools

Improvements in technology and a shift toward loyalty metrics have meant that personalization in news publishers is increasingly common. The post The pivot to paid is bringing renewed focus on automated personalized content tools appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #increasingly common


HQ acquires three crime novels from digital author O'Sullivan

Digital author Darren O'Sullivan will join the HQ Fiction list after the HarperCollins imprint acquired three of his crime novels. Continue reading at The Bookseller

[ The Bookseller | 2019-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hq acquires #crime novels


Digital media layoffs shouldn't come as a surprise

The current strain of schadenfreude coursing through the digital-publishing ecosystem regarding BuzzFeed is entirely understandable. Not particularly helpful, but entirely understandable.In late January, the Wall Street Journal reported that BuzzFeed was cutting 15 percent of its global... Continue reading at Advertising Age

[ Advertising Age | 2019-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #late january


BuzzFeed, Vice and other outlets slash jobs in a challenging market for digital media

When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenging market #york-based start-


Vice to axe 250 staff in latest round of digital media job losses

Cuts follow recently announced redundancies at HuffPost and BuzzFeedVice has announced plans to sack 250 staff, as a wave of job cuts affecting the digital media industry continues to hit companies around the world amid questions over the sustainability of ad-supported online publishing.Almost... Continue reading at The Guardian

[ The Guardian | 2019-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest round #announced plans


Libro.fm Brings Digital Audio to Indies

Amazon’s Audible subsidiary has dominated the downloadable audiobook market for more than a decade, but a Seattle-based rival is starting to challenge that dominance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-02-01 00:00:00 UTC ]
More news stories like this |


Bertelsmann unveils 'Content Alliance' between its German businesses

As of the start of February, Bertelsmann is to launch what it is calling a Content Alliance between all its content businesses in Germany, to develop and market collaborative formats across all its divisions. Continue reading at The Bookseller

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content alliance


Germany’s Bertelsmann Creates a ‘Content Alliance’ for Its Divisions

As many publishers move to widen cross-format development of content, Bertelsmann forms a cooperative council of its companies' managing directors, in part to help create 'cross-divisional offers for creative professionals.' The post Germany’s Bertelsmann Creates a ‘Content Alliance’ for Its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content alliance #publishers move #managing directors


Facebook drafts charter for content oversight board, but questions remain

Mark Zuckerberg talked about creating an independent body that would oversee Facebook's content decisions, and now that plan is taking shape. The social site has published a draft charter for an oversight board that would handle appeals for content... Continue reading at Engadget

[ Engadget | 2019-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #questions remain #taking shape #social site


Future of digital journalism in question as Buzzfeed and HuffPost lay off 1,000

Job losses follow sales or cuts at Mic, Refinery29 and elsewhere, but publishing as a whole had already shrunk sharplyRevenue-per-click, the business strategy that has informed digital publishers for years, was effectively pronounced DOA this week as leading players in a sector once viewed as... Continue reading at The Guardian

[ The Guardian | 2019-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital journalism #business strategy #leading players #latest round


Bad week for digital media: The Players’ Tribune lays off eight

The athlete-centric sports publisher has laid off eight employees as the business undergoes a strategic shift. The post Bad week for digital media: The Players’ Tribune lays off eight appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-26 00:00:00 UTC ]
More news stories like this |


Digital growth helps Haynes to half-year profit rise

Car manual publisher Haynes saw group profit before tax boom by almost a quarter (23%) for the six months ending 30th November 2018. Continue reading at The Bookseller

[ The Bookseller | 2019-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group profit #tax boom


WarnerMedia shuts investment arm that backed Mic, Mashable and other digital media startups

Time Warner Investments was one of the most prominent backers of publishing, video and advertising technology companies. The post WarnerMedia shuts investment arm that backed Mic, Mashable and other digital media startups appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-25 00:00:00 UTC ]
More news stories like this |


LifeWay to Close Some Stores in Shift Toward Digital Channels

Citing erosion at brick-and-mortar stores, LifeWay Christian Resources president Thom Rainer announced that several LifeWay storefronts will close as the chain transitions toward digital sales channels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brick-and-mortar stores #digital channels


Bloomberg Media's CRO thinks it's a great time to be a publisher

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!It is, to hear Bloomberg Media's Keith Grossman tell it, both the best of times and the worst of times to be a publisher, depending on who you ask. On... Continue reading at Advertising Age

[ Advertising Age | 2019-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #google play #rss feed #content producers


Amazon Fire TV Stick now comes with Alexa Voice Remote at same affordable price

Amazon founder and CEO Jeff Bezos may be having a difficult time in his personal life right now, but professionally, the multi-billionaire is doing phenomenally. Amazon's stock is through the roof, and  there seems to be no slowing down the online retailer. Long gone are the days when the... Continue reading at Betanews

[ Betanews | 2019-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon founder #amazon offers #difficult time #personal life #online retailer #sold books