The Atlantic Sees 19 Percent Jump in Ad Revenue for Third Quarter

For the 12th consecutive quarter in a row, The Atlantic is reporting gains in print and online revenue. In third quarter 2011, overall advertising revenue is up 19 percent, with digital ad revenue soaring 41 percent and print up 3 percent over the third quarter of 2010. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-10-24 00:00:00 UTC ]
News tagged with: #ad revenue #advertising revenue

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The Wall Street Journal’s guide to making great native ads

At the Digiday Publishing Summit, Trevor Fellows, the Journal's global head of advertising sales, outlined five key elements to making that process less "painful." The post The Wall Street Journal’s guide to making great native ads appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global head #advertising sales #key elements

Tampa Bay Times Cuts Employee Pay 5 Percent, Reduces Severance Payments

Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expected revenue

Android apps break out of the small screen and jump to Chromebooks

A lot of Google services have transitioned to gain the title of "apps", and the same is true of a large number of extensions for the Chrome browser. These online tools are essentially cross-platforms apps that work identically Now Google is taking another step to break out of the confines of... Continue reading at Betanews

[ Betanews | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android apps #mobile apps #small screen #large number #chrome browser #online tools #single platform #small number

Ikea Catalog Isn't First Print Product to Spoof Apple Ads

Ikea's parody of Apple marketing -- the ad that gushes over the eternal battery life and instantaneous page loading of the Swedish retailer's ordinary paper catalog -- has gone viral. ("It's not a digital book, or an ebook it's a bookbook.")Created by BBH Asia Pacific for Singapore and... Continue reading at Advertising Age

[ Advertising Age | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #swedish retailer #digital book #absolutely perfect #big deal #british tabloid #great idea

Wiley reports quarterly rise and new UK partnership

John Wiley & Sons has reported a 4% year-on-year revenue rise at constant currency for the... Continue reading at The Bookseller

[ The Bookseller | 2014-09-09 00:00:00 UTC ]
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B&N Quarterly Sales Fell 7%, But Losses Cut

Revenue at Barnes & Noble fell 7% in the first quarter ended August 2, to $1.23 billion, but the retailer cut its net loss to $28.4 million from $87.0 million in the first period of fiscal 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
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Winchester to see first Wilfred Owen poetry winner

The winner of the first Wilfred Owen international poetry competition will be announced at the... Continue reading at The Bookseller

[ The Bookseller | 2014-09-01 00:00:00 UTC ]
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PRH first-half revenues at €1.5bn

Penguin Random House worldwide generated revenues of €1.5bn (£1.2bn) in the six months... Continue reading at The Bookseller

[ The Bookseller | 2014-08-29 00:00:00 UTC ]
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Books-A-Million Has Solid Quarter

Books-A-Million reported that it cut its net loss for the second quarter ended August 2, 2014 to $3.0 million from $9.1 million in the comparable period last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books-a-million reported #solid quarter #net loss

Spain's domestic market sees 12% drop in 2013

Spain's domestic publishing market saw a year-on-year drop in turnover of approaching 12% in... Continue reading at The Bookseller

[ The Bookseller | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year-on-year drop

Here Is Yahoo's Native Ad Network

Yahoo is bringing its native ads to other publishers' sites.Last year Yahoo adopted the low-hanging-fruit version of native advertising, a form of ad that aims to mirror surrounding editorial content. Unlike BuzzFeed's sponsored listicles or The New York Times' brand-penned posts, Yahoo's native... Continue reading at Advertising Age

[ Advertising Age | 2014-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unlike buzzfeed #article pages

Eason sees 2013 profit drop

Profits at Irish-owned book and stationery retailer Eason & Son dropped 11.5% (€300,000... Continue reading at The Bookseller

[ The Bookseller | 2014-08-22 00:00:00 UTC ]
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Apologies From The Creator Of The Pop-Up Ad

"I'm sorry. Our intentions were good."Ethan Zuckerman, the current director of the MIT Center for Civic Media, recently published a heck of an essay in the Atlantic called "The Internet's Original Sin." In it, he deconstructs the good (or at least neutral!) intentions, that turned the Internet... Continue reading at Fast Company

[ Fast Company | 2014-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently published #original sin #banner ads

Atkinson Takes the Helm at Atlantic

Will Atkinson has been appointed managing director and publisher of Atlantic, ending a 20-year sojourn at Faber and replacing Toby Mundy who stepped down earlier this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-15 00:00:00 UTC ]
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People StyleWatch Quiz Blurs Line Between Ads and Edit

An eight-question online quiz helped People StyleWatch publish its largest September issue ever this year in terms of ad pages and revenue. But it might also confuse readers about what's advertising and what's editorial.The quiz, "Meet Your Celeb Style Twin," asks readers eight questions about... Continue reading at Advertising Age

[ Advertising Age | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #unlike buzzfeed #september issue

HMH Trade Group Down in Second Quarter

Sales in the Houghton Mifflin Harcourt trade group fell 5% in the second quarter ended June 30, 2014, and the unit had an operating loss of $1.7 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #operating loss

Total Moblie Ad Spend Almost Doubled Last Year

Mobile may be next frontier for publishing, but readers have migrated to the platform faster than advertisers—that gap could be closing though. Global mobile advertising revenue nearly doubled in 2013, totaling $19.3 billion, according to a report from the Intera Continue reading at Folio Magazine

[ Folio Magazine | 2014-08-14 00:00:00 UTC ]
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Clockwise Podcast: Chromebooks, ebooks, Surface ads, and broken TVs

The days of electronics repair are over! Plus, Microsoft's aggressive Surface ads, the true value of an ebook, and a visit to the land of Chromebooks. With guests Jason Cross and Melissa Riofrio. Continue reading at PC World

[ PC World | 2014-08-14 00:00:00 UTC ]
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There Are More Scented Ads in Magazines this Year

Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177... Continue reading at Advertising Age

[ Advertising Age | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #10% increase #ralph lauren