#great idea

Publishing news tagged with #great idea


Truly enlists Keegan-Michael Key in a battle for seltzer supremacy against White Claw

Forget Coors Light versus Bud Light. The most compelling alcohol brand battle this summer is Truly against White Claw, the two dominant brands in the sizzling-hot alcoholic seltzer category. Neither is owned by brewing behemoths Anheuser-Busch InBev or MillerCoors, which have struggled to... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-12 08:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen #great idea #large chunk #bon viv #ab inbev #press time #independently verified #hard line


PrestoPhoto photo book review: Affordable but seriously flawed

PrestoPhoto isn’t just a photo book service. It’s also an online marketplace for selling your creations—though there’s no obligation to put your work up for sale. It’s a great idea, but sadly PrestoPhoto just doesn’t deliver. The book creation editor is slow, dated-looking and lacks essential... Continue reading at 'PC World'

[ PC World | 2018-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lay flat #positive side #great idea #online marketplace


Chicken House partners with film company Altitude

Chicken House and Altitude, a film production company, are teaming up to develop book and film projects simultaneously. “Instead of waiting for a final book to take into movie production, we will find scripts or treatments together and develop them at the same time,” said Barry Cunningham, m.d.... Continue reading at 'The Bookseller'

[ The Bookseller | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great idea #barry cunningham #final book #chicken house


Ikea Catalog Isn't First Print Product to Spoof Apple Ads

Ikea's parody of Apple marketing -- the ad that gushes over the eternal battery life and instantaneous page loading of the Swedish retailer's ordinary paper catalog -- has gone viral. ("It's not a digital book, or an ebook it's a bookbook.")Created by BBH Asia Pacific for Singapore and... Continue reading at 'Advertising Age'

[ Advertising Age | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great idea #british tabloid #big deal #absolutely perfect #digital book #swedish retailer


Amazon’s Licensing Vonnegut for Fan Fiction Draws Fire

Amazon announced a Kindle World license for the books of Kurt Vonnegut, but not everyone thinks it's a great idea. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great idea #kurt vonnegut #amazon announced