PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said. Continue reading at 'Engadget'
[ Engadget | 2022-01-10 13:17:58 UTC ]
News tagged with:
#big move
#rich history
#publishing platform
Between 1 million and 2 million people will watch the return of Mad Men on Sunday night, but based on digital buzz, it seems only die-hard fans and not newcomers will be tuning in. Digital research from publisher and social media agency Moviepilot predicts that showrunner Matthew Weiner's... Continue reading at AdWeek
[ AdWeek | 2015-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#savvy marketing
Mantle has pre-empted a debut novel by Sharon Guskin. Associate publisher Sam Humphreys bought UK and Commonwealth rights to The Forgetting Time from Kerry Nordling for Flatiron Books. Amy Einhorn will publish for Flatiron in the US and Canada. Continue reading at The Bookseller
[ The Bookseller | 2015-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#flatiron books
#sharon guskin
#forgetting time
#amy einhorn
Nikao Yang is the senior vice president of global marketing at Opera Mediaworks and senior vice president of business development and marketing. “Scrolling the feed” is the new flicking through TV channels with a remote. It’s the alternative to flipping the pages in a magazine. It’s even... Continue reading at Digiday
[ Digiday | 2015-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#global marketing
#business development
#tv channels
By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive
[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile devices
#ellen harvey
#publishing business
#consuming content
App-install ads continue to be a lucrative business for Facebook and Twitter, and now Google wants a bigger piece of the market. Today Google is rolling out two new tools aimed at making it easier for marketers to plug mobile apps. The first change is that advertisers can extend AdMob... Continue reading at AdWeek
[ AdWeek | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#initial success
#game developer
#social networks
Pushkin Children’s Books has acquired another book by Tonke Dragt, author of The Letter for the King. Publisher Adam Freudenheim acquired world English rights to the book, which was first published in Dutch in 1966, from Luciënne van der Leije at publishing house Leopold. Continue reading at The Bookseller
[ The Bookseller | 2015-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pushkin children
#tonke dragt
Penguin Random House has acquired The NOPI Cookbook by Yotam Ottolenghi and Ramael Scully. The collection of more than 120 recipes from Ottolenghi and collaborator and NOPI head chef Scully will showcase the pair’s favourite recipes from the celebrated central London restaurant. Continue reading at The Bookseller
[ The Bookseller | 2015-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#yotam ottolenghi
#favourite recipes
Allison & Busby has signed a historical novel from Julian Stockwin. the second in a series of standalone books dramatising pivotal moments. Publishing director Susie Dunlop bought UK and Commonwealth rights, excluding Canada, to The Crakys of War, in a deal with Carole Blake at Blake... Continue reading at The Bookseller
[ The Bookseller | 2015-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ab acquires
#allison busby
#carole blake
#blake friedmann
#changed forever
UK publishers sold £2.2 billion of books in 2004, with ebooks accounting for nearly half UK fiction sales—though print in other categories proved resilient. The post Nielsen’s BookInsights: UK Publishers Sold £2.2 Billion in 2014 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post nielsen
After nearly four years of work, Eagle Harbor Book Company, in Bainbridge Island, Wash., is getting ready go live with Handseller, an app that will give independent booksellers a way to make personalized book recommendations to customers with their iPhones and iPads. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bainbridge island
For years Facebook has considered itself a mobile-first company, so it's perhaps not surprising that the company's first attempt to automate the sale of ads running outside of Facebook will be limited to mobile.Mobile app publishers can now sell their in-app display and video ad inventory... Continue reading at Advertising Age
[ Advertising Age | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook data
For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile... Continue reading at Digiday
[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile screens
#algorithm change
Scholastic US has acquired a minority stake in Make Believe Ideas (MBI), a UK-based publisher for children aged 0-5, for an undisclosed sum. The companies will showcase a co-branded series – Early Learners ages 0-5 – at the Bologna Book Fair next week and a global English language release is... Continue reading at The Bookseller
[ The Bookseller | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#minority stake
#uk-based publisher
#interactive books
Orion is to publish a smokehouse cookbook, described by its authors as a “meat-lover’s bible”. Amanda Harris, deputy publisher at Orion Non-Fiction, bought world rights to Let There Be Meat by James Douglas and Scott Munro from Nick Canham at The Richard Stone Partnership. Douglas and Munro... Continue reading at The Bookseller
[ The Bookseller | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#orion acquires
#orion non-fiction
#amanda harris
#deputy publisher
Longterm subscription funding platform Patreon adds creators after acquiring Subbable, a similiar platform founded by the Green brothers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#green brothers
Bloomsbury Children’s UK and US divisions will simultaneously publish a new YA novel from Len Vlahos in winter 2017. In House of Stone, fifteen-year-old Jackie's dad is dying of a brain tumour so decides to auction off his life on eBay to a reality TV show producer. Disgusted by the farce the... Continue reading at The Bookseller
[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bloomsbury children
#simultaneously publish
#len vlahos
#brain tumour
Canongate has signed a new work of non-fiction from Man Booker Prize-shortlisted and Orange Prize-winning author Kate Grenville. Editorial director of fiction Louisa Joyner signed UK rights in One Life from Michael Heyward at Text Publishing. The book tells the story of Grenville's mother... Continue reading at The Bookseller
[ The Bookseller | 2015-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michael heyward
#text publishing
#book tells
Orion has acquired two new novels by Liz Fenwick for a “good five-figure advance”. Orion Fiction publishing director Kate Mills bought UK and Commonwealth rights to The Returning Tide and another, as-yet-untitled, novel from Carole Blake at Blake Friedmann. Continue reading at The Bookseller
[ The Bookseller | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#orion acquires
#carole blake
#blake friedmann
Virago has acquired a memoir by Shena Mackay, plus the writer’s entire backlist. Publisher Lennie Goodings bought world rights to the books from David Miller at Rogers, Coleridge and White. Mackay published her first book, written when she was a teenager, at the age of 20 and has since written... Continue reading at The Bookseller
[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#entire backlist
#david miller
Profits at Lagardere Publishing, parent company of Hachette Book Group, fell to 197 million euros in 2014 from 223 million euros in 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lagardere publishing