Summer promotions set to make market sizzle

The sun is set to shine on the summer book market this year, boosted by a crop of fresh nationwide promotions targeted at the season. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-05-18 00:00:00 UTC ]

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'Orphan Train' makes a splash in 2014

'Orphan Train,' a novel about the friendship between an elderly woman who was sent West in her youth and a contemporary teenager, has dominated paperback bestseller lists. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orphan train #elderly woman


Self-publishing surging to 31% of ebook market, claims report

Hugh Howey says his study, based on calculation of Amazon sales, shows 'real progress' for authors who have chosen to go it aloneA new report claims that self-published authors have surged to 31% of ebook sales on Amazon.com, and are now earning more ebook royalties than writers published by the... Continue reading at The Guardian

[ The Guardian | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hugh howey #ebook sales #ebook royalties #traditional publishers


Bill Gates: Six 'Really Fantastic Books' to Read This Summer

These may be grim times at Microsoft, but co-founder Bill Gates seems to be having a good time in his semi-retirement (he resigned as chairman in February, though he retains a technical-advisor role). Lately, he's been posting entertaining videos to his personal YouTube channel, thegatesnotes,... Continue reading at Advertising Age

[ Advertising Age | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graeme simsion #business adventures #newly reissued


Amazon Makes Kindle Unlimited Official

Kindle Unlimited, a new subscription service from Amazon allowing customers unfettered access to ebooks and audiobooks, has officially launched. Amazon began testing the service, which has long been rumored, earlier this week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service #kindle unlimited #officially launched


Archant's subbing hub makes business sense - but consider the cost

The "proposal" by the Norwich-based newspaper publisher, Archant, to move production of its London, Kent and Hertfordshire titles to headquarters is unsurprising.We were informed on Tuesday morning that the production teams - 15 in Archant London, and others in Herts and Cambs and Kent - will... Continue reading at The Guardian

[ The Guardian | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tuesday morning #made redundant #company plans #ham high


Digital Publishers: It's Time to Think About Paying to Promote Content

There is a long-held belief among content publishers -- including many we are partnered with -- that they shouldn't pay to amplify their content. Their clear aversion most often comes from some dogmatic belief that quality content doesn't require paid promotion. For them, paying to promote... Continue reading at Advertising Age

[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #core part #largest advertisers #online publisher


Comics, Graphic Novels Market Hit $870 Million in 2013

Led by book format comics with $415 million in sales, the North American comics and graphic novel marketplace generated $870 million in sales in 2013, according to a new estimate by ICV2 and Comichron. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
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How publishers make the most of casual encounters

Publishers have an engagement problem. Here's how some of them are making the best out of the situation and maximizing the drive-by session. The post How publishers make the most of casual encounters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make #engagement problem


Egyptian, Syrian Islamic Publishers Stay Faithful to Market

Egypt, where book sales have fallen by 50%, has given a home to several Syrian Islamic publishers who say the faithful need them as much now as before. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales


Chicago Mayor Sets City's Independent Bookstore Day

Chicago Mayor Rahm Emanuel issued an official proclamation earlier this week, declaring Saturday, July 12 to be Chicago Independent Bookstore Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-11 00:00:00 UTC ]
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Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #consumer insight


Oceano Moves Into Ebooks, Mines Smaller Spanish Markets

Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finally launched #ebook titles #latin america


Bissell promoted at HarperFiction

Ann Bisselll has been made publicity director at HarperFiction. Bissell was previously PR... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
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Defining ‘Vibrant’: Two Debut Cookbook Authors' Perfect Summer Meals

First-time cookbook authors Kimberley Hasselbrink and Anya Kassoff describe what “vibrant” food means to them and suggest perfect height-of-summer meals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
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Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog


Bedtime stories for a teenager? One set of children's books brings a father and son together

Monitor contributor Danny Heitman enjoys reading a children's book series about a wealthy elephant named Uncle to his son. What's surprising about that? His son is a teenager. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bedtime stories #books brings #book series


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
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How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #studies show


Can the Indies Make 'California'?

With help from Stephen Colbert, this debut novel has become one of Little, Brown's most pre-ordered debuts ever. The title is now benefiting from a scramble by a rash of booksellers, big and small, looking to turn it into a bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indies make #stephen colbert


Digital Video Ads That Make You Want to Click

Kraft, Nike, Target and Walmart are trialing new video technology that makes ads interactive. In the case of Kraft, a 15-second clip comes with pop-up information on the brand and its products. As the video runs, a click over one of the frames pulls up a pastry recipe or product details for... Continue reading at AdWeek

[ AdWeek | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #santa monica #raised $2 #growing segment #digital advertising #michael lazerow #ben barokas