Sponcon Disclosure Lessons from Teen Vogue’s Facebook Article Controversy

As the lines between journalism and advertising become increasingly blurred, media companies must be on high alert for potential pitfalls around the failure to properly disclose sponsored content. The proper characterization of content as commercial advertising, and the proper disclosure of such sponsored content, has drawn the scrutiny of both the Federal Trade Commission and the National Advertising Division in recent years. Teen Vogue’s equivocation on whether an uncritical article on Facebook’s role in the 2020 election amounted to sponsored content provides many lessons from which other media companies should learn. Earlier today, Teen Vogue published an article titled, “How Facebook Is Helping Ensure the Integrity of the 2020 Election.” The Twitterverse was set abuzz, because it seemed to be overly laudatory of Facebook and did not contain any critical questioning.  Commentators found the questions posed and the tone of the article surprising in light of Facebook’s role in the 2016 election and its recent public pronouncement regarding its approach in 2020. “Interesting pivot for Teen Vogue here to… Facebook PR?” tweeted Steven Perlberg, a freelance writer formerly with BuzzfFeed News and The Wall Street Journal, while Molly Jong-Fast of The Daily Beast described the article as “so sketchy.” Approximately an hour after it was posted, Teen Vogue added a prominent disclosure below the headline, stating, “Editor’s note: This is sponsored editorial content.” In a... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-09 00:40:34 UTC ]
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The FBI’s unusual Facebook ads, and bad news on TV ratings: Thursday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. The FBI’s... Continue reading at Advertising Age

[ Advertising Age | 2019-10-03 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen #online publisher #exclusive data #environmental activist #ad lib #patrick mahomes


Facebook’s Nada Stirratt on the evolution of storytelling and how it helped raise $2 billion for charity

  Nada Stirratt, VP of North America at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss what storytelling means for Facebook users and advertisers. Plus, the need for brands to personalize messaging at scale—and how Facebook Stories can help. A custom video... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 21:00:00 UTC ]
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With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
More news stories like this | All news stories tagged with: #news corp #executive chairman #rupert murdoch


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Area man attempts to sell self-published book to 50 bookstores in 50 days, learns lesson along the way.

As reported in The Republic, Columbus, Ohio’s Mason Engel had already tried to get his self-published reboot of Orwell’s dystopian classic, 1984, into the hands of New York literary agents—like, right into their actual hands. After reaching number one in Amazon’s dystopian fiction category,... Continue reading at Literrary Hub

[ Literrary Hub | 2019-09-25 15:11:55 UTC ]
More news stories like this | All news stories tagged with: #self-published book


PWedu’s Christian Publishing Summit: Lessons From a Faith-Based Publicist

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #online immersion #faith-based publicist


PWedu’s Christian Publishing Summit: Lessons From a Faith-Based Publicist

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #online immersion #faith-based publicist


PWedu’s Christian Publishing Summit: Lessons From a Faith-Based Publicist

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #online immersion #faith-based publicist


‘It’s found money’: YouTube stars look for ways to expand to Facebook

Digital publisher Jellysmack is working with YouTube stars to use its tools to tailor their videos for Facebook and Snapchat. The post ‘It’s found money’: YouTube stars look for ways to expand to Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-09-24 04:01:07 UTC ]
More news stories like this | All news stories tagged with: #digital publisher #youtube stars #facebook appeared


Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Facebook’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing news #anonymous tip #cut deals #chicago bulls #simon dumenco


SPX 2019 Spotlights Chris Ware, Eddie Campbell, Sponsor Controversy

SPX celebrated its 25th year in 2019 with appearances by such indie comics stars as Chris Ware, Eddie Campbell, and Mariko Tamaki; while also having to deal with controversy surrounding the show's sponsorship. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-18 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #controversy surrounding #mariko tamaki #chris ware #25th year


Article by Caroline Calloway's 'Ghost Writer' Making Rounds in Hollywood

Natalie Beach, who came out as the ghost writer for Instagram-influencer-turned-failed-memoirist Caroline Calloway in an article on the 'Cut,' is now being represented by CAA—and her viral piece has become a hot commodity in Hollywood. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-18 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #ghost writer


Facebook is getting very, very good at faking your face

But just how “real” is it? Five years ago, Mark Zuckerberg stated in no uncertain terms that Facebook was going to build the metaverse, a digital world that’s a surrogate for our real one, predicted by science fiction for decades. That’s why he bought Oculus, and invested heavily in VR. But a... Continue reading at Fast Company

[ Fast Company | 2019-09-04 09:00:55 UTC ]
More news stories like this | All news stories tagged with: #science fiction #invested heavily #digital world


How Literary Agents Agree and Differ: Lessons From the Annual Writer’s Digest Conference

There are some things all agents want to see from writers, but they don't agree on everything. Here's how literary agents agree and differ on what they want from writers. The post How Literary Agents Agree and Differ: Lessons From the Annual Writer’s Digest Conference by Robert Lee Brewer... Continue reading at Writer's Digest

[ Writer's Digest | 2019-08-28 13:00:41 UTC ]
More news stories like this | All news stories tagged with: #literary agents


Coronet lands insider's account on controversial Indian guru

Coronet will publish an insider’s account on the world’s most controversial Indian guru Bhagwan Shree Rajneesh, also known as Osho.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-22 19:59:46 UTC ]
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Lessons From Nabokov: Finding Freedom in a Foreign Language

I own a 19-year-old copy of Vladimir Nabokov’s Invitation to a Beheading. I place its age from the barcode on its back, which states the name of the bookstore where I bought it: Borders.The one that used to sit on the ground floor of the World Trade Center, the one I’d been to multiple times […] Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-19 08:50:43 UTC ]
More news stories like this | All news stories tagged with: #bookstore #ground floor #foreign language #finding freedom #vladimir nabokov


Juliet Escoria on Writing a Memoir With No Redemptive Lesson at the End

Juliet Escoria is the guest. Her debut novel, Juliet the Maniac, is available from Melville House. It was the official May pick of The Nervous Breakdown Book Club. This is Juliet’s second time on the program. She first appeared in Episode 273 on April 30, 2014. She also wrote the short story... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-14 08:47:08 UTC ]
More news stories like this | All news stories tagged with: #memoir #melville house #juliet escoria


Facebook Joins Initial Lineup at IAB’s NewFronts West

The Interactive Advertising Bureau is putting together the lineup for its second annual Digital Content NewFronts West, the L.A. version of its one-week event held in New York in the spring. So far, the list includes tech giant Facebook, which will make its case for ad dollars for the first time... Continue reading at AdWeek

[ AdWeek | 2019-08-08 15:34:45 UTC ]
More news stories like this | All news stories tagged with: #digital content #ad dollars


‘The Doll Factory’ is a guilty pleasure wrapped around a provocative history lesson

Both creepy and brainy, Elizabeth Macneal’s novel about a mad taxidermist is stuffed with excitement. Continue reading at The Washington Post

[ The Washington Post | 2019-08-06 16:00:00 UTC ]
More news stories like this | All news stories tagged with: #doll factory