Sponcon Disclosure Lessons from Teen Vogue’s Facebook Article Controversy

As the lines between journalism and advertising become increasingly blurred, media companies must be on high alert for potential pitfalls around the failure to properly disclose sponsored content. The proper characterization of content as commercial advertising, and the proper disclosure of such sponsored content, has drawn the scrutiny of both the Federal Trade Commission and the National Advertising Division in recent years. Teen Vogue’s equivocation on whether an uncritical article on Facebook’s role in the 2020 election amounted to sponsored content provides many lessons from which other media companies should learn. Earlier today, Teen Vogue published an article titled, “How Facebook Is Helping Ensure the Integrity of the 2020 Election.” The Twitterverse was set abuzz, because it seemed to be overly laudatory of Facebook and did not contain any critical questioning.  Commentators found the questions posed and the tone of the article surprising in light of Facebook’s role in the 2016 election and its recent public pronouncement regarding its approach in 2020. “Interesting pivot for Teen Vogue here to… Facebook PR?” tweeted Steven Perlberg, a freelance writer formerly with BuzzfFeed News and The Wall Street Journal, while Molly Jong-Fast of The Daily Beast described the article as “so sketchy.” Approximately an hour after it was posted, Teen Vogue added a prominent disclosure below the headline, stating, “Editor’s note: This is sponsored editorial content.” In a... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-09 00:40:34 UTC ]
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University presses launch new initiatives to reach readers with ‘experts’ in vogue

The boom in "smart non-fiction" has been a boon to university presses, with several publishers investing in new or ramped-up trade crossover lists. Continue reading at The Bookseller

[ The Bookseller | 2019-11-21 12:05:56 UTC ]
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Lessons: The Less-Traveled Road to Getting a Book Published

Networking happens outside of Brooklyn, and New York isn't the only game in town: a list of lessons about publishing a book and making it worthwhile. The post Lessons: The Less-Traveled Road to Getting a Book Published appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2019-11-21 11:00:05 UTC ]
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Lessons in worldbuilding from N. K. Jemisin (plus a preview of her next book).

At the WIRED25 Festival in San Francisco last weekend, author N.K. Jemisin gave attendees a real treat: a two-hour crash course in imagining and building future worlds. Jemisin is the Hugo, Nebula, Locus, etc. Award-winning author of the Broken Earth series and the Inheritance Trilogy. (Literary... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-13 16:55:20 UTC ]
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PRH joins forces with Sandhurst to publish 'inspirational book of life lessons'

Penguin Random House has joined forces with Royal Military Academy Sandhurst to publish an "inspirational book of life lessons" this Christmas. Continue reading at The Bookseller

[ The Bookseller | 2019-11-13 12:52:30 UTC ]
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Kin Is Bringing 5 Lifestyle Shows to Facebook Watch

Lifestyle entertainment company Kin unveiled a slate of five shows for video destination Facebook Watch. The partnership is part of the social network's efforts to pair publishers with creators and public figures. The first five shows are currently in production: Tia Mowry's Quick Fix Presents... Continue reading at AdWeek

[ AdWeek | 2019-10-30 18:10:00 UTC ]
More news stories like this | All news stories tagged with: #cookbook #family cookbook #public figures #facebook watch


LVMH bids for Tiffany and Disney media review causes controversy: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-28 10:22:02 UTC ]
More news stories like this | All news stories tagged with: #publishing world #i-hsien sherwood #revenue stream #e-commerce play #adrianne pasquarelli #happy holidays


WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #hearst #machine learning #driving forces #wide range #measure audiences #dark side #extensively covered


From Jim Mattis, leadership lessons and a love letter to Marine ‘grunts’

The former defense secretary on what guided his decision-making over four decades in the military. Continue reading at The Washington Post

[ The Washington Post | 2019-10-24 12:19:31 UTC ]
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Zuckerberg faces Congress as Facebook prepares to debut news tab: Thursday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 10:29:51 UTC ]
More news stories like this | All news stories tagged with: #publishing world #digital media #young boy #i-hsien sherwood #ann-christine diaz


Facebook Reaches Deal With Wall Street Journal Publisher, Others for News Section

News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
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INDIA SMYTHE STANDS UP Is The New YA Comedy Teens Need

India Smythe Stands Up is a hilarious new YA novel by Sarah Govett that is the perfect antitode for anyone looking for a funny new read. Continue reading at Book Riot

[ Book Riot | 2019-10-19 10:31:44 UTC ]
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Music Is in the Air for Facebook and Instagram Users in More European Markets

Facebook is bringing its music and related interactive video features to more markets in Europe. Music publishing business development lead for Europe, the Middle East and Africa Ella Kirby said in a blog post that music on Facebook and Instagram is now available in Denmark, Finland, Iceland,... Continue reading at AdWeek

[ AdWeek | 2019-10-17 15:45:27 UTC ]
More news stories like this | All news stories tagged with: #publishing business #middle east #european markets


Facebook Watch Updates Its Initiative of Partnering Publishers With Creators

Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek

[ AdWeek | 2019-10-15 16:45:31 UTC ]
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Life lessons from a mole — and the man who made a living catching them

‘How to Catch a Mole’ is a wondrous work that will show you a new way to look at nature — and life. Continue reading at The Washington Post

[ The Washington Post | 2019-10-14 13:00:00 UTC ]
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Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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Vogue columnist Nell Frizzell’s debut goes to Transworld in 13-way auction

Transworld has snapped up the first book from Vogue columnist Nell Frizzell, The Panic Years: Dates, Doubts and the Mother of all Decisions, following a 13-way auction. Continue reading at The Bookseller

[ The Bookseller | 2019-10-10 15:25:44 UTC ]
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8 of the Most Compelling Historical Fiction Books for Teens

Learn about times and places of yore and get captivated by its imagined characters with these compelling YA historical fiction stories. Continue reading at Book Riot

[ Book Riot | 2019-10-10 10:32:41 UTC ]
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PWedu’s Christian Publishing Summit: Lessons Learned from Top Christian Social Channels

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-09 04:00:00 UTC ]
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Simon & Schuster UK to publish history of wartime Vogue

​Simon & Schuster UK has landed a history of wartime Vogue by historian Julie Summers.   Continue reading at The Bookseller

[ The Bookseller | 2019-10-06 20:23:08 UTC ]
More news stories like this | All news stories tagged with: #publish history