Nada Stirratt, VP of North America at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss what storytelling means for Facebook users and advertisers. Plus, the need for brands to personalize messaging at scale—and how Facebook Stories can help. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 21:00:00 UTC ]
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Nada Stirratt, VP of North America at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss what storytelling means for Facebook users and advertisers. Plus, the need for brands to personalize messaging at scale—and how Facebook Stories can help. A custom video... Continue reading at Advertising Age
[ Advertising Age | 2019-10-02 21:00:00 UTC ]
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It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek
[ AdWeek | 2018-01-06 00:00:00 UTC ]
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Facebook said it expects a fine of up to $5 billion from the Federal Trade Commission, which is investigating whether the social network violated its users' privacy. The company set aside $3 billion in its quarterly earnings reportWednesday as a contingency against the possible penalty but... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-25 02:15:00 UTC ]
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Days after Facebook announced that its users watched videos 8 billion times a day, Snapchat told the Financial Times on Sunday that its smaller set of users opened videos 6 billion times a day. See the most-read stories this hour >> The statistics reveal fast growth: Since the spring,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-11-10 00:00:00 UTC ]
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For years Facebook has considered itself a mobile-first company, so it's perhaps not surprising that the company's first attempt to automate the sale of ads running outside of Facebook will be limited to mobile.Mobile app publishers can now sell their in-app display and video ad inventory... Continue reading at Advertising Age
[ Advertising Age | 2015-03-25 00:00:00 UTC ]
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Have you made a promise to yourself to learn something new this year? There are numerous ways to do so, ranging from college courses to e-learning programs. Many successful entrepreneurs look to books as sources of inspiration. However, if you’re busy managing your business, time is of the... Continue reading at PC World
[ PC World | 2022-08-24 08:00:00 UTC ]
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Sales rose 10% at HarperCollins, to $2.19 billion, in the fiscal year ended June 30, 2022, but higher costs limited the increase in profits to 1%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-09 04:00:00 UTC ]
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Wiley overcame a decline in its education publishing segment to post a 7% increase in revenue for the fiscal year ended April 30, 2022 and a 18% increase in operating income. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
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This seems like a cause worth supporting, if you’re able: Copper Canyon Press has launched a Kickstarter to help fund two projects featuring Red Pine, whose work translating Chinese poetry and Buddhist texts has reached audiences around the world. Here’s how Copper Canyon describes Red Pine: He... Continue reading at Literrary Hub
[ Literrary Hub | 2022-05-17 16:02:50 UTC ]
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Despite a number of challenges, third quarter revenue at John Wiley rose 7% over the comparable period in fiscal 2021 and the company is poised to have sales exceed $2 billion for the first time in its history. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-10 05:00:00 UTC ]
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Sustained increases in book reading and book buying were the underlying factors in driving up sales by 19% and profits by 42% in HarperCollins's latest fiscal year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-06 04:00:00 UTC ]
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A variety show put on by Bon Appétit's test kitchen staff Friday evening, live-streamed on YouTube and benefiting the World Central Kitchen, was loud, silly, at-times chaotic, and in the end, remarkably effective. Nearly 500,000 viewers tuned into the show at some point during the two-hour... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-06 20:55:01 UTC ]
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Sarah Frier traces the company’s cultural impact along with its business history. Continue reading at The Washington Post
[ The Washington Post | 2020-04-30 15:32:33 UTC ]
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Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
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At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-30 04:01:33 UTC ]
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Social media giant says it has seen a "steep increase" in the creation of abusive, fake accounts. Continue reading at Stuff
[ Stuff | 2019-05-23 21:23:34 UTC ]
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Mark Zuckerberg hits back at calls to break up Facebook, as it reveals it removed a record number of hateful posts. Continue reading at BBC News
[ BBC News | 2019-05-23 19:06:33 UTC ]
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Facebook removed more than three billion fake accounts from October to March, twice as many as the previous six months, the social networking company said Thursday. Continue reading at CBC
[ CBC | 2019-05-23 16:32:45 UTC ]
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The company, which reports 2.39 billion monthly active users, says it zapped 3 BILLION fake accounts in two quarters alone, and that it caught only “most of them.” Facebook held a press call today to report to the world that it has removed 3 billion fake accounts during the last quarter of 2018... Continue reading at Fast Company
[ Fast Company | 2019-05-23 15:50:14 UTC ]
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Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
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