Facebook’s Nada Stirratt on the evolution of storytelling and how it helped raise $2 billion for charity

  Nada Stirratt, VP of North America at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss what storytelling means for Facebook users and advertisers. Plus, the need for brands to personalize messaging at scale—and how Facebook Stories can help. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 21:00:00 UTC ]

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Facebook moves to block offensive terms from targeted advertising campaigns

Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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Octopus' Caroline Brown promoted to associate publisher

Caroline Brown, publicity and marketing director at Octopus, has been promoted to associate publisher in addition to her current role. Continue reading at The Bookseller

[ The Bookseller | 2017-08-24 00:00:00 UTC ]
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Publisher Logos Will Help Facebook Users See Where Their Content Is Coming From

Facebook introduced an easy way for users to tell when articles in its Trending feature and search originate from publishers. Product manager Andrew Anker said in a blog post that the social network eventually intends to expand these publisher logos to "all places where people consume news on... Continue reading at AdWeek

[ AdWeek | 2017-08-22 00:00:00 UTC ]
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Kobo's Isobel Akenhead joins Bookouture

Isobel Akenhead is moving from Kobo to Bookouture to take up the role of associate publisher. Continue reading at The Bookseller

[ The Bookseller | 2017-07-18 00:00:00 UTC ]
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Scribner's Rowan Cope promoted to associate publisher

Rowan Cope, previously editorial director, has been promoted to associate publisher at Simon & Schuster imprint Scribner. Continue reading at The Bookseller

[ The Bookseller | 2017-06-28 00:00:00 UTC ]
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Thomas Nelson Launches New Charismatic Imprint

Emanate Books, which will focus on the Charismatic movement within Christianity, is being led by publisher Joel Kneedler, formerly associate publisher at W Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-13 00:00:00 UTC ]
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HarperCollins' Natasha Harding moves to Bookouture

Natasha Harding, who is currently commissioning editor at HarperCollins imprint Avon, is to join ebook publisher Bookouture as associate publisher in April. Continue reading at The Bookseller

[ The Bookseller | 2017-03-30 00:00:00 UTC ]
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Weldon Owen to Launch Gift Imprint, Blue Streak Books

Blue Streak Books will launch this spring with former Running Press v-p and publisher Chris Navratil at the helm as associate publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-03 00:00:00 UTC ]
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Annick Press's Colleen MacMillan to Retire, Vancouver Office to Close

After 17 years as the associate publisher of Annick Press, Colleen MacMillan will retire on February 3, and Annick will close its Vancouver outpost at the end of December. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-08 00:00:00 UTC ]
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Daniel Aitken Named Publisher at Wisdom

Aitken, formerly sales and marketing director and then associate publisher at Wisdom Publications, has been promoted to publisher of the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-09 00:00:00 UTC ]
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Meredith Long Named Group Publisher of Time, Fortune, and Money

Leadership shuffle sees Long replace Eric Danetz; Jorg Strattman promoted to associate publisher. The post Meredith Long Named Group Publisher of Time, Fortune, and Money appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-12 00:00:00 UTC ]
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Nat Geo Appoints Six: People on the Move | 3.30.16

National Geographic Partners expands digital team, Marie Claire names an associate publisher, and more... The post Nat Geo Appoints Six: People on the Move | 3.30.16 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-30 00:00:00 UTC ]
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For France’s Libération, Facebook Instant Articles drives a 30 percent increase in time spent

French publisher Libération has gone all in on Facebook Instant Articles, publishing all 150 daily articles to the platform, according to Libération's head of digital, Xavier Grangier. Since January it has found time spent on articles has increased 33 percent to over four minutes, according to... Continue reading at Digiday

[ Digiday | 2016-03-23 00:00:00 UTC ]
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PW Appoints Associate Publisher, Expands Sales Department

Formerly regional sales director, Joe Murray has been promoted to associate publisher at Publishers Weekly, while Julia Molino joins the company as regional sales director. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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Wold joins Watkins as associate publisher

Chris Wold has joined Watkins Media Limited – publishers of Watkins, Nourish, Angry Robot and Repeater – in the role of associate publisher of Nourish and Special Projects. Continue reading at The Bookseller

[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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Naples Tapped to Head Disney Books; Gonzales to Succeed Naples at Rodale

Mary Ann Naples has been named v-p and publisher of Disney Book Group. Naples was most senior v-p and publisher at Rodale, and will be succeeded there by Gail Gonzales, who was v-p and associate publisher at the house. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-11 00:00:00 UTC ]
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Bookouture expands, hires Greenwood

Digital publisher Bookouture is expanding its editorial team by hiring Kirsty Greenwood as an associate publisher, promoting Keshini Naidoo as a second associate publisher, and hiring Natasha Hodgson as an editor. Continue reading at The Bookseller

[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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Obituary: Skip Skwarek

Skip Skwarek, whose long tenure at Dial Books for Young Readers included roles as managing editor and associate publisher, died of pneumonia on January 15. He was 70. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-28 00:00:00 UTC ]
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PRH's Weisberg Named President of Macmillan

Don Weisberg is stepping down as president of Penguin Young Readers Group to become president of Macmillan Publishers U.S. He will be succeeded at Penguin by Jen Loja who has been senior v-p and associate publisher of the young readers group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-19 00:00:00 UTC ]
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Here's the question Mark Zuckerberg asked that almost made the Indian prime minister cry

Facebook's Town Hall Q&As - where Facebook users around the world get to ask Mark Zuckerberg questions - aren't typically emotional events. This changed Sunday during a special Q&A Zuckerberg held with Indian Prime Minister Narendra Modi. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-27 00:00:00 UTC ]
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