Sponcon Disclosure Lessons from Teen Vogue’s Facebook Article Controversy

As the lines between journalism and advertising become increasingly blurred, media companies must be on high alert for potential pitfalls around the failure to properly disclose sponsored content. The proper characterization of content as commercial advertising, and the proper disclosure of such sponsored content, has drawn the scrutiny of both the Federal Trade Commission and the National Advertising Division in recent years. Teen Vogue’s equivocation on whether an uncritical article on Facebook’s role in the 2020 election amounted to sponsored content provides many lessons from which other media companies should learn. Earlier today, Teen Vogue published an article titled, “How Facebook Is Helping Ensure the Integrity of the 2020 Election.” The Twitterverse was set abuzz, because it seemed to be overly laudatory of Facebook and did not contain any critical questioning.  Commentators found the questions posed and the tone of the article surprising in light of Facebook’s role in the 2016 election and its recent public pronouncement regarding its approach in 2020. “Interesting pivot for Teen Vogue here to… Facebook PR?” tweeted Steven Perlberg, a freelance writer formerly with BuzzfFeed News and The Wall Street Journal, while Molly Jong-Fast of The Daily Beast described the article as “so sketchy.” Approximately an hour after it was posted, Teen Vogue added a prominent disclosure below the headline, stating, “Editor’s note: This is sponsored editorial content.” In a... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-09 00:40:34 UTC ]
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Snapchat infiltrates Instagram. And Edelman drops a controversial client: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Snapchat infiltrates Instagram Snapchat is running its first global paid-media campaign, and it’s using the... Continue reading at Advertising Age

[ Advertising Age | 2019-07-31 10:11:28 UTC ]
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Pablo Cartaya on Heading to the Heart of Controversy, and More

Pablo Cartaya is an award-winning author whose books have been reviewed by The New York Times, featured in The Washington Post, received starred reviews from Kirkus, Booklist, Publisher’s Weekly, and School Library Journal, as well as been among the Best Books of the Year for Amazon, Chicago... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-26 08:46:36 UTC ]
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In Colson Whitehead’s ‘The Nickel Boys,’ an idealistic black teen learns a harsh reality

No surreal elements disrupt the grim progress of this follow-up to “The Underground Railroad.” Continue reading at The Washington Post

[ The Washington Post | 2019-07-09 16:10:36 UTC ]
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Lessons from Australia

Booksellers Association m.d. Meryl Halls shares her thoughts on collaboration between the UK and Australian bookselling sectors, after delivering the keynote address to the Australian BA Conference in Melbourne last week. Continue reading at The Bookseller

[ The Bookseller | 2019-07-05 05:42:29 UTC ]
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Facebook and the private group problem

Anyone who has been paying attention over the past year is probably well aware that Facebook has a problem with misinformation. But a number of recent events have highlighted an issue that could be even more problematic for the company and its users: namely, harassment and various forms of... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-07-03 11:45:26 UTC ]
More news stories like this | All news stories tagged with: #digital publishing #print version #daily newsletter


A delightfully absurd ad goes viral. Plus, the latest Kim Kardashian West branding controversy: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today A 3-year-old ad went viral yesterday; it’s a lovely tale with a surprise... Continue reading at Advertising Age

[ Advertising Age | 2019-06-28 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen #forwarded email #honest conversation #saturday morning #procter gamble


Publishers: Let’s Get Real About Regulating Facebook

Yeah, that situation with the Parkland graduate was appalling. Here’s another Harvard kid who should have been sent packing: Mark Zuckerberg. Fifteen years ago, the entrepreneurial undergrad  was emailing a friend about the harvest of his proto social network, “The Face Book.” As revealed a few... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-21 14:07:05 UTC ]
More news stories like this | All news stories tagged with: #book app #antitrust action #ad sales


Cannes Lions’ last day (phew). Plus, Facebook’s familiar-looking new logo: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today US Weekly magazine’s website is running an article on “the Best Dressed... Continue reading at Advertising Age

[ Advertising Age | 2019-06-21 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #hearst magazine #forwarded email


Facebook wants some regulation—at least on brand safety

Facebook welcomes a little regulation, at least if it helps end its brand-safety problems. “We want regulation in the areas of brand safety and content moderation,” said Carolyn Everson, vice president of global marketing solutions, speaking on Tuesday at an event kicking off the Global... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 11:21:19 UTC ]
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Cannes Briefing: Facebook wants to regain trust (and change the topic)

Facebook's Carolyn Everson says the company is happy to talk about brand safety if the advertiser wants to. Other Cannes highlights include more celebrity sightings and expensive juice. The post Cannes Briefing: Facebook wants to regain trust (and change the topic) appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-06-19 04:01:44 UTC ]
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Facebook warns that it can’t fully solve the toxic content problem

Facebook Inc. is under pressure to rid its site of hate speech and fake news but warned it can’t build a platform impervious to human nature. “This is not a fully solvable problem,” Carolyn Everson, a vice president responsible for marketing at the social media giant, said on a panel Tuesday at... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 20:37:03 UTC ]
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Austin Teens Report on Best / Worst of BookCon 2019 (shelftalker)

Talking top titles, new trends, and chaotic lines with two enthusiastic show veterans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-14 12:00:57 UTC ]
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Life Lessons from Memoirs

Memoirs of faith by Rachel Denhollander, Tom Voss and Rebecca Anne Nguyen, Helen Prejean, and others teach and reassure readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-14 04:00:00 UTC ]
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Facebook will launch new Portal models this fall

Facebook has apparently been busy designing new variants of its Portal video chatting devices. According to the company's Vice President of AR/VR, Andrew "Boz" Bosworth, Facebook plans to unveil new Portal models this fall. Bosworth has made the anno... Continue reading at Engadget

[ Engadget | 2019-06-11 05:27:00 UTC ]
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Facebook Is Taking Steps to Safeguard Canada’s Oct. 21 Federal Election

Facebook is bringing its political advertising tools and rules to Canada in advance of that country's federal election Oct. 21. Anyone who wants to run ads about social issues, elections or politics in Canada must first confirm their identity and location and disclose who is paying for the ads,... Continue reading at AdWeek

[ AdWeek | 2019-06-10 21:00:28 UTC ]
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The Groups Where Thousands of Facebook Users Ask for Money

Peer-to-peer aid groups have become a lifeline for those who can’t cover small expenses. Continue reading at The Atlantic

[ The Atlantic | 2019-06-10 12:36:21 UTC ]
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Ecuadorian President blocks extradition of alleged Facebook fraudster

A New York man who fled to Ecuador after allegedly trying to defraud Mark Zuckerberg will not be extradited to the US, Reuters reports. Continue reading at Engadget

[ Engadget | 2019-06-10 12:05:00 UTC ]
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Natural News calls tech CEOs “lawless evil war criminals” after vanishing from Facebook

More de-platforming? The great de-platforming of 2019 continues.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-06-10 08:25:29 UTC ]
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Facebook rolls out high-tech ad registry with a low-tech twist

Facebook is rolling out its Canadian political ad registry today with a low-tech twist — a bid to prevent people based outside of Canada from running ads in the upcoming federal election. Continue reading at CBC

[ CBC | 2019-06-10 08:00:00 UTC ]
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Campaigners may win fight to 'free the nipple' on Facebook

Social network agrees to meet activists to consider 'going back to drawing board' on its nudity policy. Continue reading at Stuff

[ Stuff | 2019-06-10 07:31:57 UTC ]
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