#toughest test

Publishing news tagged with #toughest test

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Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
More news stories like this | News stories tagged with: #news corp #publishing world #standout lines #hat tip #ad guy #adland-relevant lessons #three-dimensional chess-plotting #warnermedia umbrella #toughest test #t-miss products #deliver non-stop #batting average #streaming platforms #ridiculous glut #airtight positioning #parent brand #nice reminder

What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
More news stories like this | News stories tagged with: #news corp #publishing world #standout lines #hat tip #ad guy #adland-relevant lessons #three-dimensional chess-plotting #warnermedia umbrella #toughest test #t-miss products #deliver non-stop #batting average #streaming platforms #ridiculous glut #airtight positioning #parent brand #nice reminder