Seasonal digital serial for Transworld

Transworld has bought a romantic novel by previously self-published author Cathy Bramley, to be... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-03-26 00:00:00 UTC ]

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The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this | News stories tagged with: #revenue streams #daily basis #digital media


‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020

Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-18 04:01:51 UTC ]
More news stories like this | News stories tagged with: #digital media


How Digital Media Could Help Decide the 2020 Election Winner

Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek

[ AdWeek | 2019-10-16 15:10:26 UTC ]
More news stories like this | News stories tagged with: #major role #digital media


Digiday Research: Digital publishers still see growth in direct-sold display ads

Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday

[ Digiday | 2019-10-16 04:01:21 UTC ]
More news stories like this | News stories tagged with: #digiday research #digital publishers


In ‘Targeted,’ data is the precious coin of the realm of digital robber barons

A Cambridge Analytica whistleblower on the ruthless visionaries who traffic in our information. Continue reading at The Washington Post

[ The Washington Post | 2019-10-11 13:20:00 UTC ]
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Transworld promotes Short and Wray

Transworld has announced promotions for Becks Short and Sally Wray and has hired Tabitha Pelly from Pushkin Press to join the publicity team. Continue reading at The Bookseller

[ The Bookseller | 2019-10-10 22:12:21 UTC ]
More news stories like this | News stories tagged with: #announced promotions #pushkin press #publicity team


Vogue columnist Nell Frizzell’s debut goes to Transworld in 13-way auction

Transworld has snapped up the first book from Vogue columnist Nell Frizzell, The Panic Years: Dates, Doubts and the Mother of all Decisions, following a 13-way auction. Continue reading at The Bookseller

[ The Bookseller | 2019-10-10 15:25:44 UTC ]
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Transworld scoops 'heartwarming' debut from Paris in two-book deal

Transworld has scooped the debut novel from performer, writer and Faber Academy alumna Helen Paris in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2019-10-09 13:58:41 UTC ]
More news stories like this | News stories tagged with: #transworld scoops #debut novel


Digital media companies consolidating should boost their forays into Hollywood

The recent media mergers could help the combined companies to secure more production deals with streaming services. The post Digital media companies consolidating should boost their forays into Hollywood appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-09 04:01:45 UTC ]
More news stories like this | News stories tagged with: #hollywood appeared #streaming services #digital media


‘It can be demotivating’: Digital media’s all-stock deals are the new normal

With banks more reluctant to lend, venture capitalists aren't interested in buying digital media companies that aren't growing quickly. The post ‘It can be demotivating’: Digital media’s all-stock deals are the new normal appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-09 04:01:17 UTC ]
More news stories like this | News stories tagged with: #normal appeared #digital media


Transworld lands Henderson's 'powerful' debut in six-figure pre-empt

Transworld has pre-empted The Funny Thing about Norman Foreman by debut author Julietta Henderson in a "significant" six-figure deal.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 21:23:29 UTC ]
More news stories like this | News stories tagged with: #six-figure pre-empt #six-figure deal #debut author


Transworld pre-empts 'chilling' Pearse debut in two-book deal

Transworld has pre-empted a "chilling" debut crime novel from Sarah Pearse in a “significant” two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2019-10-07 16:56:08 UTC ]
More news stories like this | News stories tagged with: #transworld pre-empts #debut crime


Digital focus for Libraries Week as Bobby Seagull publishes manifesto

Libraries Week kicks off today with a focus on what the nation’s libraries are doing with digital technology. Continue reading at The Bookseller

[ The Bookseller | 2019-10-06 18:00:32 UTC ]
More news stories like this | News stories tagged with: #digital focus #libraries week #digital technology #libraries


Upheaval at Sports Illustrated, Mergers in Digital Media | News & Notes

A staff uprising at Sports Illustrated... Following Tuesday's New York Post report that editor-in-chief Chris Stone is exiting Sports Illustrated after 27 years with the magazine, The Wall Street Journal added late Wednesday evening that the brand's new operator, TheMaven Inc., is planning to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-03 20:41:59 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #vox media #ae networks #vice media #30% stake #provide advertisers #user experience #hearst #digital media


Premiere Week ratings tank as younger viewers turn their backs on a new TV season

If the sky isn’t exactly falling on the broadcast TV advertising model, it certainly seems to be a lot closer to the ground than it once was. The ongoing flight of younger viewers from linear television has made a hash of what’s traditionally been a week for sampling new shows and revisiting old... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 20:09:24 UTC ]
More news stories like this | News stories tagged with: #modern family #ad dollars #marketers continue #higher rates #nielsen


MediaMath launches new platform to 'clean up' digital media supply chain

Partners on the initiative include the Rubicon Project, Telaria, Acoustic, Akamai, Business Insider, Crackle Plus, Havas Media, IBM Watson, Inscape/Vizio, IRIS.TV, News Corp, Octopus Interactive, Oracle Data Cloud, Publishers Clearing House and White Ops. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-10-02 16:44:44 UTC ]
More news stories like this | News stories tagged with: #rubicon project #business insider #havas media #ibm watson #digital media


Wizarding World Digital launches with Harry Potter fan club and app

Wizarding World Digital has launched with the Official Harry Potter Fan Club through its first app, a Harry Potter and Fantastic Beasts mobile companion, and a new, interactive Wizarding World website. Continue reading at The Bookseller

[ The Bookseller | 2019-10-01 17:45:18 UTC ]
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‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A

The Dotdash CEO reflects on media's buyers and sellers, and the underlying trends that have guided the media deals that have defined 2019. The post ‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-01 16:38:36 UTC ]
More news stories like this | News stories tagged with: #media deals #digital media


Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with: #growing exponentially #digital media