Publishers and advertisers miss out when they only market to LGBTQ communities in June. The post Reach Beyond Pride Month with LGBTQ Audiences appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-06-29 00:00:00 UTC ]
News tagged with:
#post reach
Book sales of traditionally published books in the US fell by almost 6% in the first five months of this year, compared to the same period the year before. Overall sales for trade fiction and non-fiction, children, higher education, professional and university presses were down 5.8% from... Continue reading at The Bookseller
[ The Bookseller | 2015-09-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#$4bn
#university presses
#higher education
#book sales
Twitter has revamped its mobile ad network to target up to 700 million consumers, more than double its own audience of 310 million users. The key to the larger reach is its ability to target lookalike users, ones who share characteristics with its core audience. Today, Twitter introduced new ad... Continue reading at Digiday
[ Digiday | 2015-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#targeting capabilities
#promoted tweets
#publishing partners
#ad formats
#core audience
#larger reach
In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek
[ AdWeek | 2015-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#told adweek
#senior director
#ad sales
#industry average
Katie Espiner will begin her role as m.d. of Orion next month, it has been confirmed. Espiner, who is currently at HarperCollins’ imprint The Borough Press, was announced as the new m.d. of Orion earlier this year as part of a shake-up of senior management at the Hachette UK company. She will... Continue reading at The Bookseller
[ The Bookseller | 2015-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#21st september
#senior management
#borough press
#katie espiner
Now that Facebook is getting into streaming (soon for non-celebs too) and even Google/YouTube is taking notice, the folks at Twitter-owned Periscope are publishing some stats to let us know where the bar is for live video apps. In a blog post on Me... Continue reading at Engadget
[ Engadget | 2015-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#taking notice
#twitter-owned periscope
Sales in the adult book segment rose 2.3% in April over April 2014, according to figures released by the AAP as part of its StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#figures released
#monthly statshot
First-quarter ebook sales were down 2.5% and 36.6% in the adult and children’s/young adult categories, respectively, according to figures in AAP’s StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
More news stories like this |
The Guardian is exclusively publishing the first chapter of Harper Lee’s hotly anticipated companion novel to To Kill a MockingbirdRead the first chapterListen to an extract read by Reese WitherspoonFollow all the live commentary and reactionJean Louise Finch – beloved heroine of one of the most... Continue reading at The Guardian
[ The Guardian | 2015-07-10 00:00:00 UTC ]
More news stories like this |
Statistics from the publishers association show that German ebook sales has stabilized, with prices dropping year over year, and print sales are up. The post German Ebook Sales Reaches 4.3% Of Overall Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#print sales
#book market
Amazon has signed new long-term sales agreements with Penguin Random House in both the U.S and U.K. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-17 00:00:00 UTC ]
More news stories like this |
Sales in the children’s/young adult category fell 32.1% in February 2015 compared to last February, according to figures released by the AAP as part of its StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#figures released
PW columnist Brian Kenney offers his annual “highly subjective” list of ALA program highlights Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
More news stories like this |
Here are 13 comics about the LGBTQ experience, from classics to contemporary sensations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#lgbtq experience
E L James is to release a new version of Fifty Shades of Grey – told from the point of view of Christian Grey. Titled Grey: Fifty Shades of Grey as told by Christian, the book will be published on June 18th – the same day as the fictional character’s birthday. The author announced the news to... Continue reading at The Bookseller
[ The Bookseller | 2015-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#details announced
#author announced
#fictional character
#fifty shades
#christian grey
When Facebook on Wednesday unveiled its new Instant Articles feature that allows news organizations to publish directly to the social media platform—and, in the process, set off an avalanche of commentary and speculation about the future of ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publish directly
#news organizations
#coming months
Online shoppers will find out within a few months whether they will have to pay GST on ebooks, music, games and television services downloaded or streamed from overseas. Continue reading at Stuff
[ Stuff | 2015-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#online shoppers
Sales of adult trade books rose 7.3% in January 2015, compared to January 2014, according to AAP’s StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
More news stories like this |
The International New York Times (NYTimes.com) and The New York Times’ Chinese website (cn.NYTimes.com) today published the first edition of the International New York Times Chinese Monthly, a print publication that presents news, opinion a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#print publication
#hong kong
Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott... Continue reading at Digiday
[ Digiday | 2015-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#woven digital
#betting big
#month appeared
Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new... Continue reading at AdWeek
[ AdWeek | 2015-04-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#social activity
#pre-roll ads