What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-13 00:00:00 UTC ]
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Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
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In the boom days, digital media was shouting from the rooftops about plans for global expansion, but the pace of expansion has slowed. The post Publisher pivot to reality casts doubts on global expansion plans appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-07 00:00:00 UTC ]
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Richard Johnson, Bonnier Publishing's group chief executive, has slammed the industry's "obsession with targets and quotas" when it comes to addressing lack of diversity in the book world as "nonsense". Continue reading at The Bookseller
[ The Bookseller | 2017-12-02 00:00:00 UTC ]
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Northamptonshire County Council has revealed plans to close up to 28 of the county’s libraries in a move that would be "completely unacceptable and completely monstrous" according to Alan Moore, Northampton resident and "Watchmen" creator. Continue reading at The Bookseller
[ The Bookseller | 2017-11-30 00:00:00 UTC ]
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At Mexico’s Guadalajara International Book Fair, which runs through Sunday, Paul Auster has talked of turning to novels after ‘hitting a wall’ with poetry. And Amazon Publishing introduces a new imprint for short-form work. By Adam Critchley And Porter Anderson, Editor-in-Chief |... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-29 00:00:00 UTC ]
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The Book Trade Charity has unveiled a progressive plan to help new joiners to the industry find accommodation in the capital amid soaring rental costs. Continue reading at The Bookseller
[ The Bookseller | 2017-11-21 00:00:00 UTC ]
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In the first public hearing on the plan to renvovate the historic Stephen A. Schwarzman main library, NYPL officials promised to the concerns and desires of their constituents. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-21 00:00:00 UTC ]
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The city of Barcelona may only have 1.6 million residents, but it dictates much of what Spanish speakers around the world read. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-17 00:00:00 UTC ]
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In Rome, a North American publisher joins its Italian founder in a new English-language bookshop. And in Rotterdam, Sweek launches another competition. The post Industry Notes: Europa Editions’ New Rome Bookstore; Sweek’s ‘Romantasy’ Contest appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-16 00:00:00 UTC ]
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The plan, which was unanimously approved by the NYPL board, will mean a 20% increase in public space for research, exhibitions, and educational programs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-16 00:00:00 UTC ]
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More transparency around career paths would help a wider range of people access roles in the industry, panellists at the Building Inclusivity in Publishing conference said yesterday (13th November). Continue reading at The Bookseller
[ The Bookseller | 2017-11-15 00:00:00 UTC ]
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The key event in the US National Book Foundation's annual awards program is the ceremony on Wednesday evening (November 15) in New York City. The post Industry Notes: National Book Award Live Stream Wednesday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-14 00:00:00 UTC ]
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Acquired by Macmillan last year, Pronoun was a no-cost-to-authors self-publishing platform developed from the multimedia company Vook. The post Industry Notes: Macmillan’s Pronoun Self-Publishing Platform Signs Off appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-07 00:00:00 UTC ]
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Chancellor Philip Hammond could be set to scrap plans to raise business rates by 3.9% next April. Continue reading at The Bookseller
[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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When it comes to addressing social injustice, food is both the message and the medium. From ingredient sourcing and labor practices to school lunch policies and professional kitchen culture, the many working parts of our food system offer entree into understanding a scope of issues affecting... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-11-03 00:00:00 UTC ]
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Women’s share of all publishing jobs rose in 2016, and the pay gap with men closed slightly. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
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Indigo Books and Music is opening a new bookstore in New Jersey in 2018, its first in the United States and one of several the company plans to open as it tests the market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
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Led by big gains for three companies, the Publishers Weekly Stock Index rose 12.2% in October. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
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Feminism Has No Boundaries' is the title of France's Albertine Books festival this week, as Cynthia Nixon is named Naitonal Book Awards host. The post Industry Notes: Cynthia Nixon Hosts US National Book Awards; Albertine Opens Festival appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-01 00:00:00 UTC ]
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