What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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Publishing's closest relationship with Amazon Studios' Hollywood clout now lies in a new partnership with activist-filmmaker Jill Soloway's Topple Productions. And London's powerhouse PR firm Midas names Hodder's Jason Bartholomew joint CEO. The post Industry Notes: Jill Soloway’s Amazon Imprint... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-28 00:00:00 UTC ]
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From the director of Frankfurter Buchmesse to the founder of a Thai publishing house and a Norwegian publisher who was shot in Oslo: sharp cautionary remarks about self-censorship and its dangers. The post Self-Censorship in Publishing Today: World Industry Leaders on a Subtle, Growing Challenge... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-22 00:00:00 UTC ]
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British, American, Lithuanian, Estonian, and Latvian writers are featured in this year's timely lineup at London Book Fair, Joanna Trollope seeing her newest book released on Thursday (February 22) and Nora Ikstena with a UK release on March 1. The post Industry Notes: London Book Fair Adds... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-20 00:00:00 UTC ]
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As my high school writing teacher, with his slightly irreverent classroom style, the bestselling author taught me many things, including the most important lesson of all: follow your dreams, with tenacity and hard work. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
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University press publishers have challenged the head of research policy at funder HEFCE over plans to require all monographs to be published Open Access to be eligible for the 2027 Research Excellence Framework (REF). Continue reading at The Bookseller
[ The Bookseller | 2018-02-15 00:00:00 UTC ]
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The next two-year post as Children's Literature Laureate in Australia is taken up by Morris Gleitzman, as the American Literary Translators Association announces deadlines for its competitions' entries. The post Industry Notes: Australia’s New Children’s Laureate, America’s 2018 Literary... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-13 00:00:00 UTC ]
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The first of this year's The ARTS+ events is scheduled for later this week during the Berlinale. And in April, London Book Fair's Quantum conference will feature keynote events with headliners from three disciplines. The post Industry Notes: The ARTS+ at Berlinale; Goodwin, Shelley, Andoh at... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-11 00:00:00 UTC ]
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Agent Charlie Olsen has collected more than 400 signatures on a letter appealing to the 'New York Times' to restore the graphic bestseller lists that were eliminated last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-07 00:00:00 UTC ]
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In France, a new exhibition on Arab comics launches at the Angoulême Comics Festival. And in the States, Scholastic's new nonfiction imprint will tackle history and social issues for children. The post Industry Notes: Angoulême Focus on Arab Comics; Scholastic’s New Nonfiction Imprint appeared... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-05 00:00:00 UTC ]
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The Publishers Weekly Stock Index dipped 1.5% in January, substantially underperforming compared to the Dow Jones Industrial Average, which rose 5.8%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-02 00:00:00 UTC ]
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An oversized action hero is on the hunt for a new home after being deemed too large for his current living quarters. Continue reading at Stuff
[ Stuff | 2018-01-29 00:00:00 UTC ]
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The Awl shuts its doors, Hanley Wood expands its data offerings, Cole Publishing acquires several Grand View titles, and more from around the industry. The post Hearst To Lay Off 145 Former Rodale Staffers | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-17 00:00:00 UTC ]
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French publisher Gallimard has dropped the idea of reprinting three pamphlets written by the 20th century anti-semitic author Louis-Ferdinand Céline after the plan triggered a huge outcry. Continue reading at The Bookseller
[ The Bookseller | 2018-01-13 00:00:00 UTC ]
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Among unknowns facing the UK book industry this year, the idea of a Waterstones sale is among the most vexing. There's one point of agreement: Industry players would like managing director James Daunt to stay in place. The post Industry Insiders: What’s Ahead for the UK’s Leading Bookseller... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-12 00:00:00 UTC ]
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New culture secretary Matt Hancock and his Labour counterpart Tom Watson presented different visions of the impact of Brexit on the creative industries at an event held at the Natural History Museum to celebrate the third anniversary of the Creative Industries Federation. Continue reading at The Bookseller
[ The Bookseller | 2018-01-11 00:00:00 UTC ]
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Independent publisher Pikku is hoping to remind children about the importance of libraries with a new picture book about Andrew Carnegie, who funded more than 600 libraries in the UK and Ireland. Continue reading at The Bookseller
[ The Bookseller | 2018-01-10 00:00:00 UTC ]
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Acknowledging the patriarchal society of biblical times, author Mesu Andrews finds inspiration among the obscure women in Scripture and hopes to add more to their stories in her award-winning novels, including her latest, ‘Isaiah’s Daughter.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-10 00:00:00 UTC ]
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Snapchat is looking to get more viewers on its videos by letting publishers post them outside the app.The "Stories Everywhere" video product currently in developmentfirst reported by Cheddar on Wednesdaywould be a way for the company to break out of its insular world and impact the larger... Continue reading at Advertising Age
[ Advertising Age | 2017-12-28 00:00:00 UTC ]
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Connect Books m.d. Justin Adams has promised it will be "business as usual" at the distributor as its acquisition by private equity company Aurelius is completed, and has said the well-funded buyer's "firepower" can support the business' future plans. Continue reading at The Bookseller
[ The Bookseller | 2017-12-23 00:00:00 UTC ]
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The announcement that Amazon is getting closer to opening physical stores in Germany has put a dampener on the Christmas spirit among many booksellers and retailers in general. Continue reading at The Bookseller
[ The Bookseller | 2017-12-22 00:00:00 UTC ]
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