Apple reportedly has hired Adobe exec Todd Teresi to lead its mobile iAd program. Teresi led the advertising and publishing teams at Adobe, according to his LinkedIn profile. Previous jobs include chief revenue officer at Quantcast and senior vp at Yahoo, where he ran the company's publisher network. The hire was first reported by Bloomberg, which said the news came from "three people with knowledge of the matter." An Apple spokesperson did not respond to Adweek's request for comment, but AllThingsD reported it has confirmed the news as well. Apple first launched the iAd program in June 2010, with then-CEO Steve Jobs disparaging existing mobile advertising and pointing to iAds as a way to help iPhone developers make money. While the quality of the ads was mostly praised, the program has attracted a fair amount of negative buzz—first over Apple's insistence on controlling the creative process, then on its decision to lower the minimum ad buy. The iAd program was built around Apple's acquisition of mobile advertising startup Quattro. Andy Miller, a Quattro co-founder who served as Apple's vp of mobile advertising, left in August to become a partner at Highland Capital. Before that, another co-founder Lars Albright left to create a new startup called Session M. It may not have much relevance to Teresi's hire, but it's worth noting that Apple and Adobe are at the tail end of a mobile battle, specifically over Apple's decision not to support Adobe's Flash technology on iPhones... Continue reading at 'AdWeek'
[ AdWeek | 2012-01-05 00:00:00 UTC ]
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Hodder & Stoughton imprint Hodder Studio has acquired Strong Female Lead: Lessons from Women in Power, the first book from Guardian columnist Arwa Mahdawi. Continue reading at The Bookseller
[ The Bookseller | 2020-09-10 17:57:22 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-03 21:40:05 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-02 17:42:58 UTC ]
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Penguin Random House has published an “accelerated inclusion plan”, including a commitment on "radical and urgent action" to make its senior leadership teams representative of UK society. Continue reading at The Bookseller
[ The Bookseller | 2020-07-09 07:47:24 UTC ]
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Emma Layfield, picture book development director, North, has laid the foundations for Hachette to open five offices in the North of England later this year, aiming to tap into local talent Continue reading at The Bookseller
[ The Bookseller | 2020-06-26 11:21:11 UTC ]
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HCCP has named two Nashville-based Nelson executives to head the company's Zondervan Books and Zondervan Thrive imprints, which had been located in Grand Rapids, Mich. Webster Younce is now v-p and publisher of the imprints, and Paul Fisher is v-p of marketing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-22 04:00:00 UTC ]
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#zondervan books
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Apple is discontinuing two products you’ve probably forgotten about: iBooks Author and iTunes U. As of July 1st, iBooks Author will not be available to new users, and Apple plans to discontinue iTunes U at the end of 2021.Existing iBooks Author users... Continue reading at Engadget
[ Engadget | 2020-06-10 19:05:29 UTC ]
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If the combined libraries of Steam, Xbox Game Pass, Stadia (now with wireless controller support on PC) and all the rest just aren’t enough for you, Dan Cooper has a recommendation: spreadsheets. His latest obsession is a browser-based version of the... Continue reading at Engadget
[ Engadget | 2020-05-06 11:33:37 UTC ]
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These works illuminate how Jackson, Lincoln and Truman stepped up in times of crisis. Continue reading at The Washington Post
[ The Washington Post | 2020-05-01 12:00:00 UTC ]
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On March 19, lawyers from Hagens Berman filed a class action suit on behalf of consumers in the U.S. District Court in Seattle, accusing Amazon of a massive horizontal price fixing scheme involving its two million third-party sellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-23 04:00:00 UTC ]
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The debate around Jeanine Cummins’ controversial novel American Dirt will continue on March 6th when a new episode of Oprah’s Book Club airs at midnight (ET) on Apple TV+. The two-part episode centers on the Oprah Book Club selection that stirred one of the most vociferous discussions about race... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-05 17:53:35 UTC ]
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The Virago publisher is eloquent and inspiring on writing – but her memoir lacks grit and gossipLennie Goodings has had a long and highly respected career in publishing. She is chair of Virago Press, the pioneering publishing house that champions women’s writing. She’s been with Virago since the... Continue reading at The Guardian
[ The Guardian | 2020-02-23 09:00:48 UTC ]
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[caption id="attachment_176235" align="alignright" width="150"] Nina Gould[/caption] On Thursday, Forbes announced the promotions of Nina Gould (formerly VP of product) to chief product office and Vadim Supitskiy (formerly SVP, engineering) to chief technology officer. Both veterans of the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
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Little America, the anthology series based on true stories about immigrants in the US, arrives on Apple TV+ on January 17th. Apple will release all of season one's episodes at once, rather than weekly as it's done with other shows, and more than a mo... Continue reading at Engadget
[ Engadget | 2019-12-12 23:19:00 UTC ]
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Following a series of promotions at HarperCollins Christian Publishing, PW has compiled a list of the leadership team at HCCP and its Zondervan and Thomas Nelson subsidiaries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-11 05:00:00 UTC ]
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[caption id="attachment_162357" align="alignright" width="150"] Catherine Levene[/caption] On Monday, Meredith Corp. announced a series of expanded leadership roles within its national media division. The president of Meredith Digital, Catherine Levene, who succeeded Stan Pavolvsky in that... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-21 17:20:43 UTC ]
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The former defense secretary on what guided his decision-making over four decades in the military. Continue reading at The Washington Post
[ The Washington Post | 2019-10-24 12:19:31 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Pan Macmillan non-fiction publisher Robin Harvie has a new leadership manual, Leadership Strategy and Tactics: Field Manual, by American ex-Navy SEAL Jocko Willink. Continue reading at The Bookseller
[ The Bookseller | 2019-10-17 14:20:16 UTC ]
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[caption id="attachment_162587" align="alignright" width="150"] Zach Seward[/caption] On Monday, Quartz announced multiple transitions in leadership, including co-founder Zach Seward's promotion from chief product officer and executive editor to CEO. Former co-CEO and publisher Jay Lauf will... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-10 18:28:48 UTC ]
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