New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
News tagged with: #focus groups #market research

Other Publishing stories related to: 'New Hearst App Blends the Marketplace with the Newsroom'


Facebook embraces the mobile app version of header bidding

Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age

[ Advertising Age | 2018-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real time #ad space #demand sources #ad network


iBooks reading app has been renamed Apple Books in iOS 12

Apple's iBooks app may not have buried the Kindle, but it's still one of the most prominent digital bookstores out there. Today at WWDC, Apple announced a total redesign of iBooks, complete with a new name. Apple Books will replace iBooks; it now has... Continue reading at Engadget

[ Engadget | 2018-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks app #apple announced #apple books


New York Rights Fair Maps a Booming Marketplace

The inaugural New York Rights Fair brought 70 literary agents, scouts, foreign rights associates, film producers, literary managers, and other publishing professionals from all over the world together to talk shop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film producers #publishing professionals #talk shop


The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers move #distributed content #direct relationships


'Fine mind and right skills blend' won Bowler Faber post

Alex Bowler's "fine and curious mind", and the mix of skills he brought from his previous roles at both Jonathan Cape and Granta, together won him the coveted Faber publisher post, chief executive Stephen Page has said. Continue reading at The Bookseller

[ The Bookseller | 2018-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex bowler #jonathan cape


‘Fix Our Marketplace,’ Canadian Publishers Tell Parliament in Copyright Act Hearings

'My colleagues and I are suffering real-time damage triggered by this act.' Glenn Rollans and Kate Edwards of the Association of Canadian Publishers, along with John Degen of the Writers' Union, testify in hearings on the Copyright Modernization Act. The post ‘Fix Our Marketplace,’ Canadian... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #canadian publishers #kate edwards


Hearst Magazines Digital Media is launching a 20-person data studio

The newly created team's mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. The post Hearst Magazines Digital Media is launching a 20-person data studio appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-15 00:00:00 UTC ]
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Nosy Crow closes app department, makes three redundant

Children’s publisher Nosy Crow is closing its in-house app department and making three members of staff redundant.  Continue reading at The Bookseller

[ The Bookseller | 2018-04-27 00:00:00 UTC ]
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Amazon unveils international shopping app

Amazon has launched an “international shopping experience” through an app which allows customers worldwide to browse and ship more than 45 million products from the US. Continue reading at The Bookseller

[ The Bookseller | 2018-04-19 00:00:00 UTC ]
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Emmy-Nominated Editor Rejoins TIME’s Newsroom | People on the Move

Hearst Magazines Digital Media makes changes to its leadership and other people on the move. The post Emmy-Nominated Editor Rejoins TIME’s Newsroom | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move appeared


Hearst's Troy Young on Publishing Amid Chaos: 'Facebook Doesn't Owe Me Anything'

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!It's been five years since Troy Young came to Hearst to build out the magazine company's digital division. Today as the global president of digital for... Continue reading at Advertising Age

[ Advertising Age | 2018-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping #media space


‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change

The chief content officer at Hearst talks about #MeToo, print media's comeback, Snapchat's value to publishers and more. The post ‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanna coles ##metoo #print media


Sunlight helps identify 17th century painting at Hearst Castle

A painting that has been hanging at California’s landmark Hearst Castle for decades has been identified as a 17th century work after two guides noticed a previously undetected monogram and inscription when sunlight illuminated them last fall. The markings allowed museum director Mary Levkoff to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst castle


Layoffs Continue at Hearst Magazines After Rodale Acquisition

At least 50 more employees have been let go as the integration continues, per sources. The post Layoffs Continue at Hearst Magazines After Rodale Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Hearst Is Laying Off Over A Dozen Staffers At Women’s Health Magazine

The publication’s editorial team will be combined with other Hearst magazines, including Cosmopolitan. Men’s Health faces a similar fate. It’s bad out there for the magazine industry as more consolidation leads to more dismissals. Hearst Media is laying off at least 15 editorial employees from... Continue reading at Fast Company

[ Fast Company | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dozen staffers #health magazine #editorial team #including cosmopolitan #magazine industry


Hearst Magazines Taps New Global VP | People on the Move

Meredith staffs up a former Time Inc. title, Teen Vogue gets a deputy editor, and more people on the move this week... The post Hearst Magazines Taps New Global VP | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move appeared #teen vogue #deputy editor


Amy Odell Exits Cosmopolitan.com, Hearst Magazines

She'll be succeeded by Jessica Pels, site director for Marie Claire. The post Amy Odell Exits Cosmopolitan.com, Hearst Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #site director #marie claire


Hearst To Lay Off 145 Former Rodale Staffers | Industry Notes

The Awl shuts its doors, Hanley Wood expands its data offerings, Cole Publishing acquires several Grand View titles, and more from around the industry. The post Hearst To Lay Off 145 Former Rodale Staffers | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-17 00:00:00 UTC ]
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Facebook Is Testing a Separate Destination for Local News in Its Mobile Apps

Facebook began testing a feature aimed at providing a destination for local news, in addition to content that can already be found on News Feed and on publishers' pages. Mobile users in six cities--Billings, Mont.; Binghamton, N.Y.; Little Rock, Ark.; New Orleans; Olympia, Wash.; and Peoria,... Continue reading at AdWeek

[ AdWeek | 2018-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local news #mobile apps #mobile users


Trends in the European Marketplace: 2016 Numbers Stable, and Affected by Pound Sterling Slump

The Federation of European Publishers reports gains across much of its membership's markets in 2016 but acknowledges that the British pound's softness renders the result fairly flat. The post Trends in the European Marketplace: 2016 Numbers Stable, and Affected by Pound Sterling Slump appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post trends