New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
News tagged with: #focus groups #market research

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Hearst names Michael Sebastian editor-in-chief of Esquire

Ad Age veteran Michael Sebastian has been named the new editor-in-chief of Esquire, Hearst Magazines announced today. Sebastian succeeds Jay Fielden, who took over in 2016 and announced his imminent departure last month. Sebastian has had a couple of digital-focused roles at Hearst, in... Continue reading at Advertising Age

[ Advertising Age | 2019-06-10 14:28:22 UTC ]
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Facebook stops apps being pre-installed on Huawei phones

The block on pre-installed apps on Huawei smartphones will also apply to Instagram and Whatsapp. Continue reading at BBC News

[ BBC News | 2019-06-07 11:40:07 UTC ]
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Hearst Names First VP of Experiential | People on the Move

[caption id="attachment_159731" align="alignright" width="150"] Liz Morley-Ehrlich[/caption] Hearst Magazines named Liz Morley-Ehrlich as its first VP of experiential and brand partnerships. In this role, she will work to help the company’s portfolio of brands invest further into experiential... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-06 20:21:48 UTC ]
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Hearst Magazines Hires Its First VP for Experiential

Hearst Magazines is looking to invest further in experiential events with a new hire: Liz Morley-Ehrlich, who was named the company's first vp of experiential and brand partnerships. The appointment comes as publishers, especially those in the magazine industry, look to expand their reach in... Continue reading at AdWeek

[ AdWeek | 2019-05-30 17:37:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #brand partnerships #magazine industry

Hearst Magazines launches new ad unit that will send people product samples

The legacy magazine publisher, which has been giving advertisers more opportunities to communicate directly with its audience, extends the strategy to its social channels. The post Hearst Magazines launches new ad unit that will send people product samples appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:00:01 UTC ]
More news stories like this | News stories tagged with: #ad unit #giving advertisers #social channels

Esquire’s Editor Is Out in Reshuffling at Hearst Magazines

Jay Fielden makes his exit from the venerable men’s publication after a three-year run, as the executive Troy Young puts his stamp on the division. Continue reading at The New York Times

[ The New York Times | 2019-05-23 20:12:41 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #venerable men

Jay Fielden Joins List of Troy Young-Era Departures at Hearst | People on the Move

Jay Fielden Esquire editor-in-chief Jay Fielden is out after three-and-a-half years at the helm. The latest in a long line of editors and execs to depart Hearst following the appointment of Troy Young to president of Hearst Magazines, Fielden announced on Instagram that he has decided to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-23 18:32:49 UTC ]
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Hearst’s Michael Clinton on Retirement, ‘Failing Fast’ and the Future

From start to finish, Michael Clinton’s tenure in media is an unusual one. First off, he started as a business reporter for DNR, the now defunct men’s wear industry paper and a brother publication to WWD under the Fairchild Fashion umbrella. Not a typical training ground for marketing... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-17 17:29:25 UTC ]
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MSN Messenger 2019 Edition is the messaging app you didn't know you needed

These days, if you want to chat with friends and family you probably do so through one of the many mobile messaging choices -- such as WhatsApp, Facebook Messenger, or Snapchat. Before mobile communications really took off, Microsoft’s cross-platform MSN Messenger (later rebranded Windows Live... Continue reading at Betanews

[ Betanews | 2019-05-16 19:05:22 UTC ]
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With video ad marketplace Community, AT&T’s Xandr expands inventory

Xandr's video ad marketplace includes inventory from WarnerMedia properties as well as outside publishers, such as Vice and Hearst. The post With video ad marketplace Community, AT&T’s Xandr expands inventory appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-15 00:00:00 UTC ]
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Apple Pay can be used for iTunes, App Store and Apple Book purchases

You can now use Apple Pay to make purchases from iTunes, the App Store and Apple Books. You can also use it for Apple Music and iCloud storage subscriptions. MacRumors spotted the change in a recently updated support document. The added Apple Pay opt... Continue reading at Engadget

[ Engadget | 2019-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #make purchases #apple books #apple music

Hearst’s Michael Clinton to Retire After 21 Years

Longtime Hearst exec Michael Clinton is retiring after 21 years with the company and a total of 41 years in the magazine publishing industry. Clinton has served as the president of marketing and publishing director of Hearst Magazines for the past nine years, and currently serves on the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fairchild publications #columbia university #published books #troy young #kate lewis

Press Release: Meredith and Hearst Among First Publishers to Commit to Adopting IAB Tech Lab Transparency Label

This week Meredith Corporation and Hearst Magazines pledged to adopt the IAB Tech Lab’s proposed industry standard Data Transparency Label. The label will provide advertisers and buyers with four key sets of data: data solution provider information, audience snapshot, audience construction, and... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-03 16:21:31 UTC ]
More news stories like this | News stories tagged with: #data set #press release #provide advertisers

Norwegian reading app to launch in the UK

Poio, an app created to help children learn to read, is launching in the UK in June. Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
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Are Performance-Based Marketplaces the Solution to Digital Media’s Demise?

BuzzFeed. HuffPost. Vice. Those are just a few of the digital media darlings that have been forced to make significant cuts to their staffs since the start of the year. Many of these organizations were destined to hit a wall on their hyper-growth model as the profits simply couldn’t cover the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #size fits #comprehensive portfolio #information needed #critical role

Facebook leans harder into Groups as it redesigns main app

Facebook Inc. unveiled a redesign Tuesday that focuses on the Groups feature of its namesake social network, doubling down on a successful but controversial part of the big blue app. It’s another sign that Facebook is moving toward more private, intimate communication. The changes, announced... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-30 22:05:00 UTC ]
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Meredith and Hearst Magazines adopt new data standard, Oprah on ‘Buttabeep, Buttaboop’ (Pete Buttigieg): Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Bigger data: Meredith Corporation and Hearst Magazines are adopting a new... Continue reading at Advertising Age

[ Advertising Age | 2019-04-30 00:00:00 UTC ]
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Astrology app set to shake up ‘mystical services sector’

Any entity created on this planet comes into the world with a star chart, dominated by a sun sign, reflecting the motion of the spheres above at its moment of birth. Facebook, for instance, is an Aquarius, while Google, Snap and Netflix are all Virgos. Microsoft and Twitter — both Aries.... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-20 12:00:00 UTC ]
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