Kik has launched its own chatbot shop, further opening the floodgates to users who want to engage with messaging apps from brands and publishers arriving on the Canadian messaging platform. Starting today, Kik's Bot Shop will begin allowing users to download bots for entertainment, customer service and shopping. Developers will also be able to access the platform through Kik's open API, allowing third parties to build bots on behalf of brands that want to try out the emerging space that some say is the best thing since the invention of mobile apps. A total of 16 brands and publishers have launched bots on the platform ahead of the launch. For example, the Vine bot lets users text a word or phrase to the bot, which will then reply with a Vine clip related to the topic. Makeup company Sephora is using its bot to provide beauty advice and product tips, while H&M's provides fashion advice and a chance to directly purchase clothing through the bot. As for The Weather Channel? That one might be easy to guess. Others include GIF search platform Riffsy and comedy website Funny or Die. According to Mike Roberts, Kik's head of messenger services, bots are available in three categories—entertainment, lifestyle and games—with more categories possible after launch. Along with the users side, Kik has named several launch partners that will help create bots on the platform. However, because of the platform's open API, all developers are able to launch bots on Kik. "Messengers... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-05 00:00:00 UTC ]
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Magazine publisher acquires social network’s owner Viant and will mine its membership dataTime Inc has acquired what is left of social media pioneer MySpace in a move designed to hoover up user data to help it target digital ads more effectively.The publisher of magazines including Time, People... Continue reading at The Guardian
[ The Guardian | 2016-02-11 00:00:00 UTC ]
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B2B publisher aims to harness audience engagement, native ad integration with company-wide digital makeover. The post SourceMedia Launches New Digital Platform appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-09 00:00:00 UTC ]
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HarperCollins imprint 4th Estate has launched a new short story series, 4th Shorts, which is intended to “introduce curious readers to 4th Estate’s rich back catalogue on an easily digestible scale.” Continue reading at The Bookseller
[ The Bookseller | 2016-02-09 00:00:00 UTC ]
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Google and Visual Editions created a new kind of interactive mobile book. The post Google’s New Interactive E-Books Would Be Impossible to Print appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-02-06 00:00:00 UTC ]
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The Bookseller's oldest employee falls foul of the finance depart, hence his reluctact return to launch this year's Diagram Prize. Continue reading at The Bookseller
[ The Bookseller | 2016-02-06 00:00:00 UTC ]
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The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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DK, a division of Penguin Random House UK, will next month launch a series of braille books for children. Continue reading at The Bookseller
[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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Google has launched a new digital-only bookstore "for books that cannot be printed". Continue reading at The Bookseller
[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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There was a kind of cockiness in the air at the AMMC this week, based on a growing realization that magazine brands are really, really good at creating world-class content. The post At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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Facebook is taking more of a "survey says" approach to what users will see in their news feeds. In a blog post published today, Facebook software engineers Cheng Zhang and Si Chen explained that the Menlo Park, Calif.-based company's traditional ways of determining what shows up in feeds—likes,... Continue reading at AdWeek
[ AdWeek | 2016-02-02 00:00:00 UTC ]
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#1000BlackGirlBooks is a project headed by an 11-year-old in Philadelphia who wants to promote diversity in children's books. The post ‘Sick of Reading about White Boys and Dogs,’ 11-Year-Old Launches #1000BlackGirlBooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-29 00:00:00 UTC ]
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Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek
[ AdWeek | 2016-01-29 00:00:00 UTC ]
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Romance fans will soon have another reason to swoon as Mills & Boon launches an adult colouring book. Continue reading at BBC News
[ BBC News | 2016-01-29 00:00:00 UTC ]
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Of Tesco's three ailing digital Blinkbox services, its ebook store appeared to be the only one that would go gently into that good night. Eventually, it did, while Blinkbox Movies found a new owner in TalkTalk (which finally got 'round to rebranding... Continue reading at Engadget
[ Engadget | 2016-01-25 00:00:00 UTC ]
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Pan Macmillan has launched a new hardback classics imprint: Macmillan Collector’s Library. Continue reading at The Bookseller
[ The Bookseller | 2016-01-23 00:00:00 UTC ]
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U.S. publishers could learn a thing or two about fighting ad blockers from their counterparts up north. Narcity Media, which runs a pair of city-focused sites aimed at Canadian millennials, last week started asking ad blockers to log in with their Facebook accounts if they wanted to read its... Continue reading at Digiday
[ Digiday | 2016-01-22 00:00:00 UTC ]
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New picture book prize will recognise exciting newcomersKlaus Flugge, the publisher who launched the careers of some of our best-loved picture book illustrators, from Quentin Blake and Chris Riddell to David McKee, Tony Ross, Michael Foreman and Emma Chichester Clark, is launching his own book... Continue reading at The Guardian
[ The Guardian | 2016-01-22 00:00:00 UTC ]
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Penguin Random House UK has launched its consumer website Penguin.co.uk, and a new corporate site Penguinrandomhouse.co.uk, designed to showcase its eight publishing divisions and their imprints. Continue reading at The Bookseller
[ The Bookseller | 2016-01-21 00:00:00 UTC ]
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Facebook is lowering the price it costs advertisers to join Anthology, which matches brands and top publishers like Vice and Vox, which help create content for promotion in the news feed. Anthology had set the minimum advertising commitment at several million dollars, according to sources, but... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
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Facebook Messenger has 700 million monthly users, breaking out its humble beginnings as a messenger app. More brands will be experimenting with Messenger. For instance, Hyatt is using it for customer service. Disney has automated bots as forms of entertainment. Bild, the German publisher, is... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
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