Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today Justin Bieber already launched a perfume and a fashion label. What’s left? His own deodorant. The singer is partnering with Unilever’s Schmidt’s Naturals brand on a deodorant called “Here + Now,” as Ad Age’s Jack Neff writes. There’s no word on what it might smell like, leaving us to ponder the question. Bieber’s personal style is scruffy, involving slouchy T-shirts and greasy-looking hair. Critics have described his style with words like “dirtbag,” “dirtcore,” “sleazecore” and “scumbro,” as The New Yorker writes. Hopefully “scumbro” smells better than it looks? At last Over the years, the Cannes Lions festival has bestowed its Creative Marketer of the Year award to brands including Burger King, Google, Samsung and Ikea. Now it’s Apple’s turn. And while Apple has won other big prizes at the French Riviera ad fest over the years, this particular honor seems somewhat belated, given Apple’s history of campaigns that marked the culture. It made us think of that time Leonardo DiCaprio finally won the Best Actor Oscar in 2017, 22 years after his first nomination. Anyway, read more by Ad Age’s Ann-Christine Diaz, who also compiled some of Apple’s classic ads for your viewing pleasure. Sincere regret In the early ’80s, when 15-year-old Brooke Shields starred... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-05-21 10:01:00 UTC ]
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This week brought iPhone reviews, new Surface devices and a bunch of tech deals across the web. Apple's MacBook Air M1 returns to the best price we've seen it while the iPad Air remains discounted by $100. Some of our favorite Sennheiser wireless earbuds are $100 off, too, and you can still grab... Continue reading at Engadget
[ Engadget | 2021-09-24 15:45:20 UTC ]
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The internet was awash with tech deals this week, with some of the best coming from Apple and Amazon. Apple's AirPods Pro dropped to $180 while the MacBook Pro M1 received at $200 discount. Amazon kicked off its "off to college" sale by reducing the prices of its Echo speakers, including the... Continue reading at Engadget
[ Engadget | 2021-08-20 15:50:10 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Touchdown for Amazon Good morning! Amazon executives are sure having a... Continue reading at Advertising Age
[ Advertising Age | 2021-03-19 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. One year later Good morning! We have now been living with the threat of... Continue reading at Advertising Age
[ Advertising Age | 2021-03-12 11:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Netflix wins big at Globes Streaming platforms dominated the winners at last... Continue reading at Advertising Age
[ Advertising Age | 2021-03-01 11:07:04 UTC ]
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The free provision of e-books for children by Oak National Academy has been branded a "wake up call" for a sector still awaiting its long-discussed shared website for all public libraries. Continue reading at The Bookseller
[ The Bookseller | 2021-01-21 04:54:52 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Coke’s giant review Coca-Cola is undertaking a massive agency review that... Continue reading at Advertising Age
[ Advertising Age | 2020-12-10 10:59:27 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.In the cards Financial giant Visa picked Wieden+Kennedy as its new creative... Continue reading at Advertising Age
[ Advertising Age | 2020-12-04 11:04:31 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Brought to you by General Mills Cereal sales have risen sharply during the... Continue reading at Advertising Age
[ Advertising Age | 2020-12-02 11:34:50 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-28 10:22:02 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-24 10:29:51 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants... Continue reading at Advertising Age
[ Advertising Age | 2019-10-04 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. The FBI’s... Continue reading at Advertising Age
[ Advertising Age | 2019-10-03 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Meditations... Continue reading at Advertising Age
[ Advertising Age | 2019-10-02 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Facebook’s... Continue reading at Advertising Age
[ Advertising Age | 2019-09-20 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Whassup?... Continue reading at Advertising Age
[ Advertising Age | 2019-09-19 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Snapchat infiltrates Instagram Snapchat is running its first global paid-media campaign, and it’s using the... Continue reading at Advertising Age
[ Advertising Age | 2019-07-31 10:11:28 UTC ]
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