Inside out: Preena Gadher on Asda and ketchup

Riot Communications m.d. and co-founder Preena Gadher reveals a non-book campaign that has caught her eye recently. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-03-10 00:00:00 UTC ]
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Inside 2015’s Category Bestsellers

Hollywood, perennial bestsellers, and publishing powerhouses were the engines behind the 2015 bestsellers in many categories on the adult fiction and nonfiction sides, with several of PW’s category bestseller lists looking a lot like greatest-hits compilations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction


New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design

A new book called Material Innovation: Packaging Design catalogs all the ways designers are shaking up packaging design. The post New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-12-08 00:00:00 UTC ]
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Inside Amazon's First Physical Bookstore

On Tuesday, Amazon, the largest bookseller in the world, did something it has never done: it sold a book to a customer face-to-face. Despite appearances Amazon Books, the company's first branded retail storefront, is a far cry from the bookstore as we know it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-04 00:00:00 UTC ]
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An insider and trailblazer leads Universal Music Publishing

The gig: Jody Gerson is the chair and chief executive of Universal Music Publishing Group, representing songwriters such as Demi Lovato and Big Sean. UMPG is part of Santa Monica-headquartered Universal Music Group, the world's largest record company. Early days: Gerson, 54, grew up in... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-11 00:00:00 UTC ]
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A Look Inside the Smitten Kitchen

Deb Perelman, the writer behind the wildly popular food blog Smitten Kitchen, recently published her 1,000th recipe. She’s also written a cookbook that spent weeks on the New York Times best-seller list in 2012 and is still No. 1 on Amazon in the “gourmet cooking” category. Perelman’s success is... Continue reading at Slate

[ Slate | 2015-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently published


Why Business Insider won

Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that... Continue reading at Digiday

[ Digiday | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial content #deal offers #size matters #advertising play #steady leadership #digital edge


Bild owner to buy Business Insider

German publisher, Axel Springer, agrees to buy a controlling stake in the US news website Business Insider for $343m (£226m). Continue reading at BBC News

[ BBC News | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publisher #axel springer #controlling stake


Axel Springer Wants to Buy Business Insider for Around $560 Million

German publishing giant Axel Springer is closing in on a deal to buy Business Insider, in a deal that would value the Web publisher at around $560 million.      Sources familiar with the two companies think a transaction could close w ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-22 00:00:00 UTC ]
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Axel Springer Eyes Controlling Stake in Business Insider

German publisher Axel Springer (SPRGn.DE) may want to increase its current 7 percent stake in U.S. news website Business Insider, German Manager Magazin reported on Thursday.   Citing unnamed financial sources, the magazine said the publisher of ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider


Inside the Hidden Costs of Programmatic

Agencies, for example, require more expensive people to work more often on smaller buys. Five full-time employees are needed to spend a $100 million national broadcast budget, one media agency executive said, while the same number would be needed for a $5 million programmatic buy. Those... Continue reading at Advertising Age

[ Advertising Age | 2015-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital-media companies #ad tech #5% commission


Margo Jefferson reveals life inside the black elite in 'Negroland'

At a time when black people are disrupting presidential campaign speeches nationwide in an effort to be recognized as human beings, "Negroland," the new memoir by Pulitzer Prize-winning cultural critic Margo Jefferson, offers poignant insight into what it means to have been raised in the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #black people #human beings


Inside Invention, Trinity Mirror’s content studio

U.K. publisher Trinity Mirror, which owns titles including the Daily Mirror, joined the content studio ranks last year with the launch of Invention. The 40-strong team is structured like a creative shop and uses audience insights to inform its pitches and ideas generation. Digital revenues from... Continue reading at Digiday

[ Digiday | 2015-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trinity mirror #content studio #daily mirror #creative shop #digital revenues


‘Empire of Fear’ Author Shares Inside Story On ISIS

BBC reporter Andrew Hosken builds a comprehensive picture of the Islamic State, their ideology, and what life is like under their regime. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comprehensive picture #islamic state


Laws to publish 'inside story' of Coalition

Former Liberal Democrat MP David Laws has written a book exposing the ‘inside story’ of the Cameron-Clegg coalition. Biteback Publishing m.d. Iain Dale acquired world rights to Coalition by David Laws, which will be published in Spring 2016. The book, which will be supported by a ‘major press... Continue reading at The Bookseller

[ The Bookseller | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inside story #biteback publishing #shed light #public domain


'We've Gone Headlong': Inside Time Inc.'s Video Strategy

Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand.   Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #years time #video strategy #video team #magazine company


A Look Inside the New Twinkie Cookbook

To celebrate the return of the Twinkie, Hostess Brands, on the heels of its unprecedented comeback, has published 'The Twinkies Cookbook, Twinkies 85th Anniversary Edition' with Ten Speed Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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Why today's teenagers still want to take a peek inside My Mad Fat Diary

Lots has changed since Rae Earl wrote her personal diary in the 1980s, which she later converted into the bestselling book My Mad Fat Diary, but the basic pains of transition from teenager to grownup remain the same – and books help us find the way through itWhen my nan used to tell me about... Continue reading at The Guardian

[ The Guardian | 2015-07-01 00:00:00 UTC ]
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La Presse: Inside the $36M Bet Designed to Transform Newspaper Publishing

MONTREAL — If a “death of newspapers” narrative still mires the industry, then here might be a Lazarus story.    It’s hard to avoid such hyperbolic comparisons when talking about La Presse, a 131-year ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-15 00:00:00 UTC ]
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Facebook letting more stores ping your phone when you're inside

You might find yourself browsing more than the shelves at your local store, if Facebook knows you’re there. It’s expanding a location-aware program that will let businesses pop information into the top of your news feed. Place Tips lets brick-and-mortar stores send information to people’s News... Continue reading at PC World

[ PC World | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news feeds


Inside BookCon: where literature lovers give hope to the industry

The convention’s throngs of teenagers prove there’s still an appetite for reading, raising spirits of publishers who are starting to realize the importance of fandomLast Saturday and Sunday at the Javits Center, on the far western edge of Manhattan, the newly popular book lovers’ convention,... Continue reading at The Guardian

[ The Guardian | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #main stage #mindy kaling #nick offerman #favorite characters