Hearst Puts a Toe Back in Trade Publishing

Ever since Hearst Corp. sold William Morrow to News Corp. in 1999, its book publishing activities have focused on partnering with different houses to publish books based on content from its magazines. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-12-10 00:00:00 UTC ]
News tagged with: #trade publishing #hearst corp

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Major Publishers Back U.S. Launch of Micropayments Platform

Time Inc., The New York Times, The Wall Street Journal, and Cond Nast are among the publishers signed up to Blendle, a Dutch micropayments platform that launches in the U.S. today.Blendle's ambition is to be a content platform for journalism in the same way that Spotify is for music, or Netflix... Continue reading at Advertising Age

[ Advertising Age | 2016-03-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ve chosen #offer recommendations #content platform


French publishers fight back en masse against the ad blockers

A group of French publishers are starting a week long trial against ad blocking. The joint approach was announced in December by online publishing trade body Geste. However it has not set a standard, so all publishers are free to take their own approach. L’Equipe is blocking content unless users... Continue reading at Digiday

[ Digiday | 2016-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #le monde #ad blocking #ad blockers #french publishers


Major Publishers Bet on Power of Print Ads with Money-Back Guarantee

"We know magazines work and we're willing to put our money where our mouth is," Meredith's Britta Cleveland tells Folio:. The post Major Publishers Bet on Power of Print Ads with Money-Back Guarantee appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print ads


Hearst and Cond Nast Joint Venture Seeks More Publishers to Join

With long-term trends exerting downward pressure on magazines' ad-page sales and newsstand appeal, two of the industry's biggest publishers said last week that they had formed a joint venture to handle back-office operations such as production, procurement and circulation.The competitors and now... Continue reading at Advertising Age

[ Advertising Age | 2016-02-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #poynter institute #newspaper companies #surprising move #joint venture


Universities and trade back PRH stance on degrees

Other publishers and universities are welcoming Penguin Random House UK's decision to disregard university degrees as a prerequisite for applications. Continue reading at The Bookseller

[ The Bookseller | 2016-01-22 00:00:00 UTC ]
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Pietsch Goes Back to the Publishing Future in WSJ Op-ED

Print ain't dead, says Hachette CEO Michael Pietsch in an op-ed in this morning's 'Wall Street Journal.' Far from it. The Big Five executive claims publishing has not only survived, it hasn't really changed all that much. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing future #wsj op-ed


MediaGuardian 100: why 1 billion users put Facebook back on top

The 15th edition of the media power list finds change in the air, with digital challengers elbowing aside older moguls – but a long way to go on diversity• Women on the rise, but much still to do on diversity• Your interactive guide to the MediaGuardian 100 Back in 2001, when this list was first... Continue reading at The Guardian

[ The Guardian | 2015-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mark zuckerberg #richest man #bill gates #social networks


How Apple's Ad-blocking Software Could Put Small Publishers Out Of Business

With an iOS update expanding ad-blocking's reach, experts say smaller publishers and bloggers have fewer means of survival.As the debate over online ad blocking heats up with the arrival of iOS 9, experts say the biggest casualties of the online ad war may be small publishers and bloggers with... Continue reading at Fast Company

[ Fast Company | 2015-10-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #small publishers #smaller publishers #ad-blocking software


Nourry: publishers need to put controls on pricing

Google is "even more aggressive" than Amazon when it comes to control over the pricing of content, the chief of Hachette Livre, Arnaud Nourry, has warned. The chairman and c.e.o of the world’s second largest trade publisher said the search engine company was more dangerous than fellow... Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hachette livre #arnaud nourry


‘We must go back to our roots:’ UK publishers take a stand on ad blocking

Alarmed by the rise of ad blocking software use, publishers are starting to recognize their contribution to the problem. At Digiday's Europe Publishing Summit in Barcelona this week, leading European publishers talked about the need to restore the reader experience. As News U.K.'s Alessandro de... Continue reading at Digiday

[ Digiday | 2015-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #reader experience #ad blocking #uk publishers


Thomas Merton and the Creation of Religious Trade Publishing

Kevin DiCamillo explains how monk and author Thomas Merton's influence on Catholic and Christian publishing still resonates today. The post Thomas Merton and the Creation of Religious Trade Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #christian publishing #thomas merton


A manifesto for trade publishing

"Trade publishing seems mostly to have forgotten it even has a neighbour," says Alastair Horne in his #FutureBook15 manifesto. "Unlike the music and trade publishing industries, scholarly publishing went digital of its own volition, and kept control of its routes to market." Horne admonishes,... Continue reading at The Bookseller

[ The Bookseller | 2015-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #scholarly publishing #trade publishing


Swede Self-Publishes Book to Put Kids to Sleep, Becomes Bestseller

A Swedish self-published book, The Rabbit Who Wants to Fall Asleep, uses hypnotism to put kids to sleep and it's selling, but there's backlash. The post Swede Self-Publishes Book to Put Kids to Sleep, Becomes Bestseller appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fall asleep #bestseller appeared


4 Major Publishers Can Now Put Ads in Their Online Comment Sections

It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek

[ AdWeek | 2015-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #editorial content #targeted based #risky move #sold directly


Publishers – Don’t Trade Your Content (Monetize It)

[Sponsored Content] As a publishers, you don't trade sales for eyeballs, because eyeballs can't be spent or invested. The post Publishers – Don’t Trade Your Content (Monetize It) appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsored content #post publishers #trade sales


Adobe's new Digital Publishing suite puts the focus on mobile content

Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at PC World

[ PC World | 2015-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #push notifications #content discovery #publish content #mobile content


Franklin defends trade non-fiction publishing

Profile m.d. Andrew Franklin has defended UK trade publishers against criticism that they are not producing good non-fiction books. Continue reading at The Bookseller

[ The Bookseller | 2015-07-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #andrew franklin


Trade has mixed views on Shamsie's Year of Publishing Women

Author Kamila Shamsie is “right to draw attention” to gender inequality in publishing, but her suggestion of a year in which only books by women are published has been greeted with mixed views by the trade. Writing in the latest issue of The Bookseller, Shamsie [pictured] said 2018 – the 100th... Continue reading at The Bookseller

[ The Bookseller | 2015-06-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #100th anniversary #latest issue #gender inequality #draw attention


Hearst’s Troy Young: The modern publisher needs a platform

In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday

[ Digiday | 2015-04-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media strategy #modern publisher #troy young #post hearst #hearst magazines #platform appeared


SoA and HC back call for more diversity in publishing

The Society of Authors has said that a “publishing industry which does not reflect society fails writers, readers and itself”. Nicola Solomon, the organisation’s chief executive, and HarperCollins’ director of people John Athanasiou have backed a new report calling for improved diversity across... Continue reading at The Bookseller

[ The Bookseller | 2015-04-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nicola solomon #publishing industry