Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at 'Media Week'
[ Media Week | 2012-03-29 00:00:00 UTC ]
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#digital business
As the digital publishing industry wrestles with the rise of ad blocking, one popular notion is that native ads will be the answer to the industry’s ills. Even Yahoo Chief ExecutiveMarissa Mayer has championed native ads as havi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
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#native ads
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When Apple unveils its new iPhone and iOS 9 operating system this week, it could also drop a bomb on publishers, introducing ad-blocking technology that threatens to impact the revenue they make from smartphones. Ad blockers have been available on desktop browsers for years, but analysts say... Continue reading at AdWeek
[ AdWeek | 2015-09-08 00:00:00 UTC ]
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#sponsored articles
#todd haskell
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Revenue-hungry publishers have been cramming more high-impact ads onto their sites, but the growing spectre of ad blocking could be the nail in the coffin for some of those obnoxious units. Early data from Moat Ad Blocking Analytics suggests 10 to 15 percent of all premium publishers’ desktop ad... Continue reading at Digiday
[ Digiday | 2015-09-03 00:00:00 UTC ]
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#high-impact ads
#ad blocking
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Author and library campaigner Alan Gibbons has issued an open letter to culture minister Ed Vaizey, renewing his call for the politician to engage in a full public debate on the future of the public library service as the “situation is critical”. Gibbons first issued a challenge to Vaizey... Continue reading at The Bookseller
[ The Bookseller | 2015-08-13 00:00:00 UTC ]
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#head-to-head debate
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A new Wells Fargo Securities report put ad blocking right alongside viewability as a top challenge facing the digital publishing ecosystem.The report asked whether ad blocking is an existential threat or "just a 'Europe thing'" and netted out somewhere in the middle: "We believe the rapid rise... Continue reading at Advertising Age
[ Advertising Age | 2015-03-13 00:00:00 UTC ]
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#existential threat
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#banner ads
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The retail colossus is aiming to recruit fan fiction writers with their own ambitions to sell, but Wattpad is winning users who want to shareIt’s a cheerful orange giant stuffed with fan fiction and smileys which can garner a billion reads for an erotic One Direction story – scoring 25-year-old... Continue reading at The Guardian
[ The Guardian | 2014-12-08 00:00:00 UTC ]
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#harper collins
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Publishers have been exploiting a Facebook loophole with their native ads, making them alluring ad buys in light of decreased Facebook reach for brands. The post When an ad is not an ad on Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-24 00:00:00 UTC ]
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#facebook appeared
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Tablets are well on their way to outselling notebooks. But while the Windows 8 user interface makes it possible to navigate the operating system with just a fingertip, that doesn’t mean all of your old programs become magically finger-friendly. For some things, you just need a keyboard. A new... Continue reading at PC World
[ PC World | 2013-11-05 00:00:00 UTC ]
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#operating system
#robert cardinlenovo
Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon.... Continue reading at Advertising Age
[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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#$736 million
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*Editor's Note: This story originally appears on FOLIO: sister site, minonline.com. Continue reading at Folio Magazine
[ Folio Magazine | 2013-01-23 00:00:00 UTC ]
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#board chairman
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Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads'... Continue reading at AdWeek
[ AdWeek | 2024-04-25 12:00:00 UTC ]
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#digital publisher
Chris Silbermann, whose clients include Dr. Seuss Enterprises, has been named one of nine managing directors at Creative Artists Agency, while motion picture literary department co-head Ida and literary agent Sloan Harris have joined the CAA board. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-11 04:00:00 UTC ]
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#board members
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In its first year, Keeperton will publish 10 titles—four of them by Swan, whose Miles High Club series is a BookTok favorite—under its romance imprint, Arndell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-04 04:00:00 UTC ]
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This afternoon, ADWEEK CEO Will Lee announced the appointment of Conde Nast veteran Mike Beyman as chief of staff/head of strategy and business operations, a new role at the brand. In a memo, Lee also shared a number of promotions across the newsroom as well as the... Continue reading at AdWeek
[ AdWeek | 2024-03-27 21:00:35 UTC ]
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#business operations
#conde nast
In my ayahuasca eco-memoir Mothership, I enjoy playing hopscotch along an often-overlooked spectrum, with autobiographical memoir at one end and “objective” narrative nonfiction at the other. How personal and self-revealing do I want to be in my environmental reporting? How much do I want to... Continue reading at Literrary Hub
[ Literrary Hub | 2024-03-27 08:54:39 UTC ]
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#memoir
Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday
[ Digiday | 2024-03-27 04:01:00 UTC ]
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#hearst magazines
#sheel shah
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Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian
[ The Guardian | 2024-02-28 19:24:36 UTC ]
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