French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles

Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-10-04 00:00:00 UTC ]

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LinkedIn Launches Insights Tool to Help Brands Become Better Publishers

For going on a year, LinkedIn has been repositioning its ad business around content marketing. Now it's launching new tools to let advertisers see how they're faring as publishers within its walls.LinkedIn will now start assigning brands content-marketing scores to gauge the effectiveness of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad business #content marketing #publishing program


Bologna 2014: E-Publishing and 'Nimble Thinking'

TOC Bologna may be no more, but book fair attendees had a chance to get several perspectives on the ongoing impact of changing technologies on children’s publishing at the fair's first Digital Rights Workshop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-27 00:00:00 UTC ]
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NYT boss attacks Bloomberg for saying it shouldn't publish anti-China stories

Mark Thompson says New York Times journalism will remain impartial and won't be swayed by commercial considerationsMark Thompson, the chief executive of the New York Times, has hit out at rival Bloomberg for saying it shouldn't have published investigative news stories criticising China, because... Continue reading at The Guardian

[ The Guardian | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark thompson


For Star Tribune, Diverse Revenue a Mantra

It’s nice to see newspaper publishers working their way out of the existential doldrums. If there was one overall takeaway from last week’s mediaXchange, the Newspaper Association of America’s confab in Denver, it wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star tribune #newspaper association


Video Advertising Goes Global With French Power Merger

Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video advertising #major players #online publishers #social feeds


Apple, Publishers Battle New E-book Antitrust Claims

Two new suits were filed this month against Apple and the five major publishers involved in a 2010 ebook price-fixing conspiracy, raising the possibility of a new ebook antitrust battle involving aggrieved retailers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers battle


5 charts that describe the state of digital publishing

In its 2013 State of the News Media report released today, Pew found that while digital publishers are clearly growing fast, they're going to need to grow a lot more to make up for the losses elsewhere. The post 5 charts that describe the state of digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #digital publishers #growing fast


What Marketers Should Know About Buying Publishers' Custom Audiences

When print was thriving, advertisers would simply use brands as a proxy for the audience they wanted to reach. Want moms? Buy People magazine. Now marketers know more about their targets, have better tools to find them and more ways to reach them. And traditional publishers stood by as... Continue reading at Advertising Age

[ Advertising Age | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #things publishers #ad networks #fighting back #media agencies #playing field


The Quartz secret to great native ads: Think like an editor

Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday

[ Digiday | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jay lauf


Boom or Bust with Facebook

Science magazine Discover had 69,000 Facebook likes at the beginning of 2013. Growing steadily, that audience had doubled by September. Then in October, it doubled again. November? Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-25 00:00:00 UTC ]
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Ukrainian Book Publishing Fears Hard Times Ahead

Ukraine's new government is considering withdrawing support for the publishing industry and eliminating tax and other benefits for publishers to save cash. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry


Brands should welcome entry of news publishers' into content marketing

The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian

[ The Guardian | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study showing #step back #communications agency


Tolkien’s Translation of Beowulf To Be Published in May

Nearly 90 years after JRR Tolkien translated the 11th-century classic poem Beowulf will be published this May by HarperCollins UK and Houghton Mifflin Harcourt. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins uk


Why top digital publishers are betting on data dashboards for reporters

A breakdown of which publishers share traffic data with their own writers -- and which don't.The post Why top digital publishers are betting on data dashboards for reporters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-24 00:00:00 UTC ]
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In the belly of the viral-publishing beast, @ExMediaMan tells all

A Twitter account run by "ExMediaMan" has taken aim at the supposed seedy underbelly of digital media.The post In the belly of the viral-publishing beast, @ExMediaMan tells all appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-21 00:00:00 UTC ]
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Medium's new iPhone app helps you read (but not write) long articles

We can't say we know all that many people who routinely digest articles posted through Medium's social publishing platform. However, the readership is bound to go up now that the service has released an iPhone app. The mobile client is more of a... Continue reading at Engadget

[ Engadget | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #iphone app


Reading newspaper publisher apologises for Hillsborough tragedy insult

The publishers of a weekly newspaper have issued an unreserved apology for "appearing to link football hooliganism with the Hillsborough tragedy".The latest issue of the Reading Chronicle carries a front page story, headlined "The other face of football", which says:"Football hooliganism may be... Continue reading at The Guardian

[ The Guardian | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vast majority


Driving the Content Industry Forward: Digital Publishing in Korea 2014

Nothing gets the work done faster, or makes the word travel further, than having the might of the government behind it or the united action of a group of individuals with shared interests. In the Korean publishing industry, such synergy is evident and has been very effective. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #shared interests


Here Come the K-books: Digital Publishing in Korea 2014

Consider these figures: This is the country with the fastest Internet speed in the world at 13.3 Mbps (against 8.7 Mbps in the U.S.), and 98% of its households have access to broadband Internet. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


BAM 2013 Revenue Drops 5.5% to $470M

Despite improved performance in the fourth quarter, bookselling chain Books-A-Million reported a 5.5% decline in revenue to $470.2 million for the 52-week period ended February 1, 2014, down from the $498.4 million reported for the previous fiscal year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fourth quarter #5% decline