Forbes Expands Contributor Approach

Two years after Forbes Media made a radical break with traditional journalism by letting outside contributors and advertisers publish content on its site, it’s taking the model a step further by having contributors publish ebooks under its name. The first, however, is by Lewis DVorkin, chief product officer of Forbes and architect of the contributor model. Called The Forbes Model For Journalism in the Digital Age: Training a New Generation of Entrepreneurial Journalists, it compiles DVorkin’s Forbes.com posts on his journalistic approach. It's being sold starting June 6 for $4.95 via Amazon, Barnes & Noble and Hyperink, a startup funded by Andreesen Horowitz that's helping Forbes determine the content for its ebooks. Forbes isn't the first publisher to see the opportunity to give its brands more legs through ebooks, but it stands out because of the unconventional contributor model it started adopting two years ago. The approach has been accused of watering down the financial news brand, doing content on the cheap by using unpaid contributors, and most of all, confusing readers by letting brands blog under the Forbes banner. DVorkin, for his part, explained Forbes' latest initiative this way: “The larger point to me is to support entrepreneurial journalists. What we’re really attempting to do is help journalists have a voice on Forbes and other platforms.” DVorkin’s ebook will be followed by two more, also by Forbes contributors. Mike Federle, Forbes’ chief... Continue reading at 'AdWeek'

[ AdWeek | 2012-06-06 00:00:00 UTC ]
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Forbes Announces New Digital Leadership | People on the Move

[caption id="attachment_176235" align="alignright" width="150"] Nina Gould[/caption] On Thursday, Forbes announced the promotions of Nina Gould (formerly VP of product) to chief product office and Vadim Supitskiy (formerly SVP, engineering) to chief technology officer. Both veterans of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
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Aging Media Expands Into Mental Health Industry With Sixth Vertical

Aging Media Network, the Chicago-based B2B media company specializing in the business of senior care, is kicking off 2020 with the launch of an additional online publication, Behavioral Health Business (BHB), serving the mental health and substance abuse treatment industry, the company... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-07 19:09:22 UTC ]
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The Miami Herald is Replacing Saturday Print Edition with Expanded Friday, Sunday Papers

The Miami Herald is changing to meet the needs of our readers and the communities we serve long into the Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-19 15:52:22 UTC ]
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Katy Loftus promoted to publisher as Viking expands fiction publishing

Viking is expanding its fiction publishing programme and has bolstered its team by promoting Katy Loftus to publisher, while Vikki Moynes is also joining from HQ. Loftus, previously editorial director of Viking, is now publisher for the imprint with responsibility for a team dedicated to... Continue reading at The Bookseller

[ The Bookseller | 2019-12-10 04:36:30 UTC ]
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Forbes Media acquires stock prediction tool to help diversify its revenues

The finance and business news publisher expects to offer the stock performance prediction tool as a standalone subscription product. Starting next year, Forbes reporters will have access to Quantalytics' insights to incorporate into stories. The post Forbes Media acquires stock prediction tool... Continue reading at Digiday

[ Digiday | 2019-12-02 05:00:25 UTC ]
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Khorsandi, Gordon and Eclair sign up to expand the Bellatrix collection

Shappi Khorsandi, Bryony Gordon and Jenny Eclair have agreed to write books for the Hachette Children's Group's feminist YA collection, Bellatrix. Continue reading at The Bookseller

[ The Bookseller | 2019-11-29 08:02:11 UTC ]
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AFP to highlight 'less intrusive' approach in new press freedom submission

Australian federal police to tell inquiry it will heed ministerial direction to consider value of a free and open pressThe Australian federal police will make a second submission to federal parliament’s press freedom inquiry as part of efforts to draw a line over controversy triggered by raids... Continue reading at The Guardian

[ The Guardian | 2019-11-29 07:15:29 UTC ]
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Templar Illustration and Design Award expands for 2020

The Templar Illustration and Design Award is expanding in 2020 to include categories for children’s non-fiction illustration and children’s fiction cover design for the first time, alongside its picture book illustration category. Continue reading at The Bookseller

[ The Bookseller | 2019-11-27 10:18:01 UTC ]
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PRH expands audio team ahead of new studios at Embassy Gardens

Penguin Random House UK is recruiting for eight dedicated audio roles for the three studios which will be open in Embassy Gardens. Continue reading at The Bookseller

[ The Bookseller | 2019-11-17 18:51:12 UTC ]
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Former Sensitech CEO's new book approaches entrepreneurship as a liberal arts activity

Former Sensitech CEO Eric Schultz lets his background in business and liberal arts emerge in his latest book “Innovation on Tap: Stories of Entrepreneurship from the Cotton Gin to Broadway's Hamilton,” released in late October. In an interview with the Business Journal, the Boxford resident... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-11-12 16:08:37 UTC ]
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Analytics Firm Parse.ly Expands to Track How Content Drives Conversions

The content analytics company Parse.ly has long captivated publishers with its intuitive dashboard to track how articles perform. In October, the 10-year-old company added functionality that tracks conversions. Parse.ly clients can now analyze the type of content people read before they... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-11 21:36:26 UTC ]
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PRH US to expand with new Nevada distribution centre

​Penguin Random House US is expanding its distribution operations with a new centre in Nevada.  Continue reading at The Bookseller

[ The Bookseller | 2019-11-05 11:21:34 UTC ]
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#Merky Books to expand as Lindsay-Prince appointed commissioning editor

Stormzy’s Penguin Random House imprint is set to expand, with Lemara Lindsay-Prince appointed to the newly created role of commissioning editor for #Merky Books. Continue reading at The Bookseller

[ The Bookseller | 2019-10-25 01:15:20 UTC ]
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Elaine Stritch biography takes a gossipy, once-over-lightly approach

“Broadway’s enduring dame” probably would have approved of Alexandra Jacobs’s ”Still Here.” Continue reading at The Washington Post

[ The Washington Post | 2019-10-24 12:59:43 UTC ]
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Sharjah International Book Fair Expands Its Publishers Conference Program

In duration and scope, the 2019 edition of Sharjah International Book Fair's Publishers Conference is programmed for an audience from more than 80 markets. The post Sharjah International Book Fair Expands Its Publishers Conference Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-22 13:49:54 UTC ]
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Welcome to “The Handmaid’s Tale” Expanded Universe

LOOK, IT MUST be said: Margaret Atwood’s The Testaments is a deeply strange text. A page-turning potboiler set 15 years after the events of the first novel and published over three decades later, and co-winner this week of the 2019 Booker Prize, it tells a story only barely connected to the... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-10-19 15:00:57 UTC ]
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Mohamed Sabry Brings Youthful Energy and Fresh Approaches to his Egyptian Publishing House

In Frankfurt as part of the fair's 2019 Invitation Program, Egyptian publisher Mohamed Sabry has seen success with his fresh approach to running Kayan Publishing. The post Mohamed Sabry Brings Youthful Energy and Fresh Approaches to his Egyptian Publishing House appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-18 07:17:49 UTC ]
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A colourful approach: designing Elton John’s Me

Pan Macmillan's art director James Annal talks us through the process of designing the cover for Elton John's memoir.   Continue reading at The Bookseller

[ The Bookseller | 2019-10-11 12:02:48 UTC ]
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Sabra to open 'Whirled Peas,' a pop-up restaurant aiming to expand hummus usage beyond dips

Sabra is opening its own restaurant for a few weeks, with a rotating menu from well-known chefs, as it tries to expand consumption of the chickpea dip. The restaurant is named Whirled Peas, a spin on the main ingredient, the process of making hummus—which blends chickpeas with tahini, oil, and... Continue reading at Advertising Age

[ Advertising Age | 2019-10-08 09:00:00 UTC ]
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Ingram Expands Christian Retail Presence

Ingram Content Group announced Genesis Marketing Group will represent its Christian marketing division, Spring Arbor, effective immediately. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-04 04:00:00 UTC ]
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