After crossing the 20 million user threshold last week, On Friday, the social magazine Flipboard is looking to capture the imagination of brands by elevating tablet advertising. To that end, Flipboard has unveiled a new digital magazine-like ad treatment for Levi's, which blends elements of full-page magazine ads and social media. Appearing in the Flipboard feeds of Rolling Stone, Vanity Fair, Details, Elle, Esquire, ESPN, Marie Claire, Glamour, and Fast Company, the new ad treatment will give readers access to a Levi's-branded social media brand hub with a built in e-commerce app. At Flipboard it’s being dubbed as the first "shoppable brand magazine." For example, if you’re surfing through Rolling Stone’s Flipboard feed, you’ll most likely come to a high-resolution full-page Levi’s ad featuring photos from its ‘Go Forth’ campaign. Upon tapping the ad, you’ll be redirected not to another Web page but a mini-magazine built solely for the brand. “It’s a little bit meta,” Flipboard’s head of marketing Marci McCue told Adweek. “Like a Flipboard inside a Flipboard.” From this social brand magazine a user has access to tweets, Facebook content, as well as content from the brand's presence on Google Plus and Instagram. The e-commerce component will also allow users to shop inside social content such as a tweet. Ostensibly, if you see a pair of jeans you like in a tweet, you can add them to your shopping cart without leaving Flipboard. The product may be a solution to the... Continue reading at 'AdWeek'
[ AdWeek | 2012-09-07 00:00:00 UTC ]
News tagged with:
#shopping cart
#social networks
#recent comments
#daily telegraph
Amazon has kicked off another round of discounts for its Fire tablet lineup, with both standard and Kids models on sale. The highlight of the bunch is a deal that brings the latest Fire HD 8 down to $60. That's $5 more than the all-time low we saw over the holiday season, but still about $25 off... Continue reading at Engadget
[ Engadget | 2023-03-06 15:46:54 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#follow @engadgetdeals
#buying advice
#base model
#one-year subscription
#two-year warranty
#all-time lows
#full price
#kindle app
#prime video
#microsd card
The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media landscape
#$7 million
NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publisher announced
#told adweek
#performance marketing
Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday
[ Digiday | 2023-02-02 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
More news stories like this | All news stories tagged with:
#publishers make
#small businesses
#header bidding
#ad business
#higher quality
This week, Apple announced and set the release date for the new MacBook Pros and both Amazon and Best Buy rushed to offer a slight discount on pre orders. Amazon also knocked a hefty 40 percent off many of their Fire Tablets, including the new Fire HD 8. Bose's QC II earbuds are back down to... Continue reading at Engadget
[ Engadget | 2023-01-20 17:15:19 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#follow @engadgetdeals
#buying advice
The CES conveyor belt of PCs doesn’t let up. Lenovo has been busy. Let’s start with its latest YogaBook, the dual-screen YogaBook 9i. Instead of folding like a conventional laptop, this… thing unfurls a screen atop another, with a slimline keyboard at the bottom. Thankfully, as well as the... Continue reading at Engadget
[ Engadget | 2023-01-06 12:15:23 UTC ]
More news stories like this | All news stories tagged with:
#kindle
Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#upcoming launch
The latest Kindle looks beyond mere content consumption, with mixed results. The Kindle Scribe is unlike any other device Amazon has built before.Read Full Story Continue reading at Fast Company
[ Fast Company | 2022-11-30 09:00:00 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#mixed results
#latest kindle
#kindle scribe
If you're looking to pick up a new tablet for the holidays, a number of slates we recommend are on sale for Cyber Monday. Most of the best discounts are holdovers from Black Friday, but that still means a range of iPads, Amazon Fire tablets and Microsoft Surface PCs are down to their lowest... Continue reading at Engadget
[ Engadget | 2022-11-28 14:00:12 UTC ]
More news stories like this | All news stories tagged with:
#ebooks
#kindle
#car experts
#yahoo life
#@engadgetdeals
#tab s8+
#dex mode
Cyber Monday is in full effect, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World
[ PC World | 2022-11-28 10:05:00 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#order online
#arrive safely
#trust deliveries
#consumer electronics
#physical locations
#product categories
#specific periods
#solid products
#tricky part
#full range
#oled set
#deep discount
#streaming device
#music control
Black Friday is here at last, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of today’s... Continue reading at PC World
[ PC World | 2022-11-25 10:05:00 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#official day
#strictly speaking
#order online
#arrive safely
#trust deliveries
#consumer electronics
#physical locations
#product categories
#specific periods
#solid products
#tricky part
#full range
#oled set
#deep discount
#streaming device
And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#graphic novel
#coming back
#damian bradfield
#algorithmic reality
#questions asked
Tyndale Elevate is a new imprint focusing on Christian worldview topics and apologetics—arguments and justifications for Christian beliefs—that expects to publish six titles a year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#imprint focusing
Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#wider audience
#south korea
#12pm eastern
#lower price
#release date
#november 3rd
#premium plan
A new anthology of the beloved British series actually manages to collect the work that makes it great. Continue reading at Wired
[ Wired | 2022-09-02 11:00:00 UTC ]
More news stories like this | All news stories tagged with:
#anthology
If you have a child in your life who needs a new tablet or e-reader, Amazon has a sale you may want to check out. The company's devices designed for kids are currently being sold at a discount —some are even listed with the lowest prices we've seen for them on the website. You can get Kindle for... Continue reading at Engadget
[ Engadget | 2022-08-16 10:01:53 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#follow @engadgetdeals
#solve puzzles
#8-inch display
#microsd card
#internal storage
#kid-friendly case
#two-year warranty
National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at Media Week
[ Media Week | 2022-07-26 10:13:19 UTC ]
More news stories like this | All news stories tagged with:
#news publisher
Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek
[ AdWeek | 2022-07-21 14:50:01 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#linear tv
#top line