The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ and the states asked the court to, “at minimum,” force Google to divest itself of its Google Ad Manager suite—including both Google’s publisher ad server, DFP, and Google’s ad exchange, AdX—plus any additional structural relief that the court deemed necessary. Google called the suit “an attempt to pick winners and losers” by the DOJ. The 149-page suit accuses Google of using its influence to remove competition from the ad tech market. The DOJ claimed, for example, that Google keeps about 30 cents of each ad tech dollar that flows through from an advertiser to a publisher. “The harm is clear: website creators earn less, and advertisers pay more, than they would in a market where unfettered competitive pressure could discipline prices and lead to more innovative ad tech tools that would ultimately result in higher quality and lower cost transactions for market participants,” the suit claims. “And this conduct hurts all of us because, as publishers make less money from advertisements, fewer publishers are able to offer internet content without subscriptions, paywalls, or alternative forms of monetization.” The suit alleges that Google essentially bought itself control... Continue reading at 'PC World'
[ PC World | 2023-01-24 19:39:28 UTC ]
When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising... Continue reading at Engadget
[ Engadget | 2024-07-30 13:00:52 UTC ]
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Small- and medium-sized publishers make up 50.1 percent of the Italian book market, reports AIE at today's Più Libri Più Liberi opening. The post Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-12-06 19:33:32 UTC ]
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Financial services giant Intuit is launching a small business-focused media network, letting advertisers target customers across the web and tapping into a new revenue line, executives exclusively told Adweek. The venture, called SMB MediaLabs, will let advertisers target the customers of... Continue reading at AdWeek
[ AdWeek | 2023-07-24 10:13:48 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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There’s nothing spookier or more haunting than the soaring sounds of a theremin, an instrument that uses electromagnetic fields to produce various pitches when you move your hands around it. You’ve probably heard one in your favorite science fiction flick. It’s one of my favorite... Continue reading at PC World
[ PC World | 2023-02-24 17:00:00 UTC ]
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What was once billed as software that helped publishers make money selling ads, is also now software that can help marketers make money buying ads. Continue reading at Digiday
[ Digiday | 2023-02-16 05:01:00 UTC ]
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The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
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Twitter’s ad business is reeling, with its daily revenue reportedly falling by 40 percent from a year ago. According to The Information, over 500 of the company’s top advertisers have paused spending on the platform since Elon Musk’s October takeover. Despite that, Twitter is still attracting... Continue reading at Engadget
[ Engadget | 2023-01-18 18:54:25 UTC ]
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'Independent publishers make up the soul of the book world, and I felt that strongly here.' Industry pros rave about rights meetings in Rome. The post Italian Publishers Host an Airy Rights Center in Rome appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-12-09 22:55:39 UTC ]
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Pluck any classic novel from a bookstore shelf and it will most likely feature an introduction by a contemporary writer. Especially inspired pairing of authors can imbue an old text with new relevance, highlight its enduring influence, or even become a new selling point for a backlist title. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday
[ Digiday | 2022-10-17 04:01:00 UTC ]
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Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
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Chicago’s only Black woman-owned bookstore opened in the summer of 2019. Over the past two years, Semicolon has served as a vital and vibrant cultural hub and gallery space. Last summer, as the coronavirus began to tear through our country and small businesses had to close their doors, Semicolon... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-12 16:25:48 UTC ]
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As much as 10% of the content that some news publishers produce is now available only to paying readers. The post ‘Reestablishing our journalistic value’: Publishers make more of their exclusive subscriber content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-17 05:01:17 UTC ]
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California’s self-help and spirituality publishers step up to provide encouragement Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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Jimmy Fallon, local authors and devoted regulars are rallying to help Once Upon a Time in Montrose — the country's oldest kids' bookstore — survive the pandemic that has destroyed so many small businesses. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-10-27 12:00:02 UTC ]
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Since introducing the Google News Initiative in 2018, the company has used the $300 million journalism project to fight disinformation and help publishers make money. Now, Google is also investing in journalism-specific software with Journalist Studi... Continue reading at Engadget
[ Engadget | 2020-10-14 11:00:47 UTC ]
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The chancellor Rishi Sunak has announced a new micro-loan scheme for small businesses, to alleviate the impact of the coronavirus lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-04-27 14:18:05 UTC ]
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As small businesses around the country await funds from the landmark “Coronavirus Aid, Relief, and Economic Security Act,” indie publishers and booksellers are having mixed experiences trying to secure this financial lifeline. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-20 04:00:00 UTC ]
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Bookshop.org, an alternative to Amazon that shares proceeds from book sales with independent bookstores, will give more money to those stores in response to the coronavirus pandemic and its impact on small businesses. Bookshop announced today that it would increase bookstore partners’ affiliate... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-18 15:09:12 UTC ]
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